The Paradox of the Gold Watch: Planning Twenty Years Before Retirement

Book Description

A powerful personal story of Winnipeg anti-poverty activist JoanJohannson's struggle to transform fear and anger into politicalaction and positive change.

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A wonderful book that will help you create a sound business plan or fix an unsound one!

Illustrious Delivery: Theory to Practice for Branding

Don't Brand Yet! Stop Right Now and Buy This Book First!

Branding for Nonprofits
DK Holland
Manufacturer: Allworth Press
ProductGroup: Book
Binding: Paperback

Advertising | Commercial | Graphic Design | Design & Decorative Arts | Arts & Photography | Subjects | Books
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Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes

Nonprofit Internet Strategies: Best Practices for Marketing, Communications, and Fundraising Success

Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth, and Contributions

Mission-Based Marketing: PositioningYour Not-for-Profit in an Increasingly Competitive World (Brinckerhoff, Peter C., Mission-Based Management Series,)

Successful Marketing Strategies For Nonprofit Organizations (Wiley Nonprofit Law, Finance and Management Series)

ASIN: 1581154348
Release Date: 2006-01-01

Book Description

•Addresses the connection between branding and fund-raising

• There are 1.6 million nonprofits in the United States. Stand out from the crowd!

Branding for Nonprofits provides the processes, tools, and thinking needed to brand to rebrand. Author D.K. Holland—a pioneer in the field—helps nonprofits approach the rebranding process with confidence and enthusiasm. Case studies reveal real-life situations in which nonprofits have successfully created branding opportunities out of dilemmas, creating a distinctive, clear identity that furthers their mission. Inspiring and demystifying, this book is the essential tool for nonprofits seeking to communicate their important work in a bold voice.

Customer Reviews:

A wonderful book that will help you create a sound business plan or fix an unsound one!.......2007-09-02

What a gem of a book. I just loved it. While it is clearly written for executive directors, development directors, and board members of nonprofits to read to learn about branding their nonprofit organizations, I think the book is just as applicable to small and large for-profits. I highly recommend this book to anyone who has a nonprofit or business and needs to have a brand identity that potential users, members, donors, customers, or clients can embrace. The book has the following 12 chapters:

1. What's that branding buzz I hear?
2. Anatomy of a Design Brief
3. The roles and responsibilities of the branding team
4. Getting the team ready to birth the brand
5. What designers do and how they do it
6. The design process
7. Arriving at a new brand identiy that everyone can embrace
8. From inspiration to implementation
9. Implementing your new brand
10. Storytelling and the brand
11. Management, staff, and branding
12. On the evolution of branding

This book is very well written and so well organized. It was an incredibly easy read and jam-packed with so much wonderful information. In the Appendix there is a sample branding guide, a sample graphic standards guide, and two sample PPT presentations on branding. They significantly add to the value of the book. And there is also a "Brand Glossary" included.

What I got from this book is that you can put together a sound business plan, and you can provide a wonderful service or product, but you also must seriously think about packaging your nonprofit or business so it can be effectively marketed. And if you follow the steps in this book to brand your nonprofit or business and find you can't create a masterpiece of a brand, then you will discover that you probably don't have a sound business plan or that you don't really provide a wonderful service or product. If you understand what I am saying here, then you will understand how simply marvelous this book is and how helpful it can be to tweeking your idea for an enitity or improving upon your existing going concern. 5 stars!

Illustrious Delivery: Theory to Practice for Branding.......2007-07-13

This thin book delivers its clear message about branding that works by providing memorable illustrations of famous and emerging organizations that have broken the code.

With examples surrounded by principles and organized guidelines, the reader will know exactly how to proceed in tackling such an important responsibility.

I purchased copies for eight people on our team assigned to re-brand a 92-year old noble organization. DK Holland's book has illuminated our way to a very successful outcome.

I highly recommend reading this book. It also provides a great lesson for how to organize complex ideas and information.

Sheila King
Sheila King Public Relations in Chicago

Don't Brand Yet! Stop Right Now and Buy This Book First!.......2006-05-21

This is an awesome book to read as you begin to plan how to communicate the identity of your organization! I like the line on page 2: "Cowboys all know you can't brand nuthin' till you tie three of its legs together, slam it to the ground, and sedate it." (Quote from Bart Crosby, Brand Designer) I agree, you have to master the subject--fully understand it to really brand it.

Holland writes (page 21), "Unfortunately, many nonprofits are too quick to hand the organization's branding over to an outside consultant and assume a reactive rather than proactive approach to the process. Worse than that, many consultants who work with nonprofits skip the design brief altogether. How can consultants possibly tell your story without you? They answer is they can't--and trying to do so often leads to unwelcome consequences, not the least of which is the possibility that your organization will have to live with an ineffective, half-baked brand,"

The book makes the case that we shouldn't design our brands without really understanding the entire organization and her target audiences. I wish more church graphic designers would take this advice and learn about ministry more before they start whipping out the stock images and funky-rock-and-roll designs. The book shows practical examples of branded collateral, etc. You need this book even if you are not a designer or in charge of the brand management of your organization!

Marketing Designs for Nonprofit Organizations

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Marketing Designs for Nonprofit Organizations
Jack Christian
Manufacturer: Fund Raising Institute
ProductGroup: Book
Binding: Hardcover

General | Business & Investing | Subjects | Books

Nonprofit Organizations & Charities | Industries & Professions | Business & Investing | Subjects | Books

Choosing the right fund-raising software. (Administration): An article from: Fund Raising Management

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Choosing the right fund-raising software. (Administration): An article from: Fund Raising Management
David Walton
Manufacturer: Hoke Communications, Inc.
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

Book Description

This digital document is an article from Fund Raising Management, published by Hoke Communications, Inc. on October 1, 1990. The length of the article is 3067 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Choosing the right fund-raising software. (Administration)
Author: David Walton
Publication: Fund Raising Management (Magazine/Journal)
Date: October 1, 1990
Publisher: Hoke Communications, Inc.
Volume: v21 Issue: n8 Page: p26(3)

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Content Strategy.(web site design for nonprofit organizations): An article from: Fund Raising Management

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Content Strategy.(web site design for nonprofit organizations): An article from: Fund Raising Management
Todd Baker
Manufacturer: Hoke Communications, Inc.
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

Web Marketing | Business & Culture | Computers & Internet | Subjects | Books

Book Description

This digital document is an article from Fund Raising Management, published by Hoke Communications, Inc. on July 1, 2001. The length of the article is 2467 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Content Strategy.(web site design for nonprofit organizations)
Author: Todd Baker
Publication: Fund Raising Management (Magazine/Journal)
Date: July 1, 2001
Publisher: Hoke Communications, Inc.
Volume: 32 Issue: 5 Page: 37

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An eye for design: students in Miami-Dade's Web design academy get a feel for real-world project management and, at the same time, help area nonprofits. ... An article from: District Administration

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An eye for design: students in Miami-Dade's Web design academy get a feel for real-world project management and, at the same time, help area nonprofits. ... An article from: District Administration
Fran Silverman
Manufacturer: Professional Media Group LLC
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

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PMP Exam | Project Management | Computers & Internet | Subjects | Books

Book Description

This digital document is an article from District Administration, published by Professional Media Group LLC on June 1, 2003. The length of the article is 1565 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: An eye for design: students in Miami-Dade's Web design academy get a feel for real-world project management and, at the same time, help area nonprofits. (District profile: Miami-Dade County Public Schools).(students from M-DCPS Apple Web Design Academy)
Author: Fran Silverman
Publication: District Administration (Magazine/Journal)
Date: June 1, 2003
Publisher: Professional Media Group LLC
Volume: 39 Issue: 6 Page: 22(2)

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Local direct-marketing firm helps local charities raise money.: An article from: St. Louis Journalism Review

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Local direct-marketing firm helps local charities raise money.: An article from: St. Louis Journalism Review
Steve Perron
Manufacturer: SJR St. Louis Journalism Review
ProductGroup: Book
Binding: Digital

Management | Management & Leadership | Business & Investing | Subjects | Books

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Book Description

This digital document is an article from St. Louis Journalism Review, published by SJR St. Louis Journalism Review on October 1, 2003. The length of the article is 822 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Local direct-marketing firm helps local charities raise money.
Author: Steve Perron
Publication: St. Louis Journalism Review (Magazine/Journal)
Date: October 1, 2003
Publisher: SJR St. Louis Journalism Review
Volume: 33 Issue: 260 Page: 20(1)

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Prospect research software for small not-for-profits - adding efficiency without adding staff. (Administration): An article from: Fund Raising Management

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Prospect research software for small not-for-profits - adding efficiency without adding staff. (Administration): An article from: Fund Raising Management
Joan Boyer , and Jay Love
Manufacturer: Hoke Communications, Inc.
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

Book Description

This digital document is an article from Fund Raising Management, published by Hoke Communications, Inc. on October 1, 1990. The length of the article is 1895 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Prospect research software for small not-for-profits - adding efficiency without adding staff. (Administration)
Author: Joan Boyer
Publication: Fund Raising Management (Magazine/Journal)
Date: October 1, 1990
Publisher: Hoke Communications, Inc.
Volume: v21 Issue: n8 Page: p64(3)

Distributed by Thomson Gale

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Sprucing up your image. (design process for the new logo of Balch Institute for Ethnic Studies): An article from: Fund Raising Management
John Tenhula
Manufacturer: Hoke Communications, Inc.
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

General | Intellectual Property | Law | Subjects | Books

Book Description

This digital document is an article from Fund Raising Management, published by Hoke Communications, Inc. on August 1, 1995. The length of the article is 729 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: The Balch Institute for Ethnic Studies in Philadelphia, PA, was able to have a new logo designed at a very low cost by holding a logo-design contest. Jim Ehlers and Rich Elliott of Advanced Typography and Graphics won the contest and were given a cash prize of $1,000. The logo is in the form of a people-puzzle, which fit in perfectly with Balch Institute's mission of bringing people together.

Citation Details
Title: Sprucing up your image. (design process for the new logo of Balch Institute for Ethnic Studies)
Author: John Tenhula
Publication: Fund Raising Management (Magazine/Journal)
Date: August 1, 1995
Publisher: Hoke Communications, Inc.
Volume: v26 Issue: n6 Page: p28(2)

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Virtual Fund Raising - Tangible Results.: An article from: Fund Raising Management

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Virtual Fund Raising - Tangible Results.: An article from: Fund Raising Management
Toni K. Goodale
Manufacturer: Hoke Communications, Inc.
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

Web Marketing | Business & Culture | Computers & Internet | Subjects | Books

Book Description

This digital document is an article from Fund Raising Management, published by Hoke Communications, Inc. on March 1, 2000. The length of the article is 1230 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Virtual Fund Raising - Tangible Results.
Author: Toni K. Goodale
Publication: Fund Raising Management (Magazine/Journal)
Date: March 1, 2000
Publisher: Hoke Communications, Inc.
Volume: 30 Issue: 13 Page: 30

Distributed by Thomson Gale

Book Description

Japanese overseas investment in real estate has been little analysed, until now, despite its economic scale and political impact. This unique book explores the political economy of Japanese foreign direct investment in real estate in the United States, Australia and other countries from the mid-1980s onwards.

In the period between 1985 and 1994, there was a remarkable rise and decline in Japanese real estate investment abroad. The author explains that this experience was important because real estate investment became a focal point of international tension between Japan and other countries.

What this book achieves is an understanding of the speed of the advance and the retreat of Japanese real estate FDI. The author also explains its principal causes as well as its impact on host economies and communities. It will be an important new reference source for political economists and international business scholars as well as for scholars of Japanese studies.

Customer Reviews:

informative, but not alot of little-known info.......1998-05-22

I own this book and have read it many times. It has some info, like a tree of bands associated with the 'Fab Four', but it was a liitle short and contained info that most Beatle fans already knew.

an excellant introduction to the beatles for the novice fan.......1997-09-18

although the beatles fanatic will find nothing new in the information compiled by greenwald this serves as a an excellant introduction to the beatles for the novice fan.includes a short biographies of each beatle a discography a list of fifthg beatles (ronnie the hood !!!) and a group family treefrom the quarrymen and beyond. the pictures and illistrations are worth looking at in any case

Book Description

Turning back the sands of time...

Sabrina's having blast! She has traveled back in time for a school project and is observing her archaeologist mother at a dig site in Egypt's Valley of the Kings.

Then Sabrina finds the ancient tomb of Menkhotep. According to legend, once the tomb is opened a curse will haunt the descendants of the pharaoh's executioners. Has she inadvertently set forth a curse? And has she interfered with her parents' first meeting? If her mom and dad don't fall in love, she may never be born!

Customer Reviews:

Takes The Cake..........2001-01-01

Yes, it takes the cake. I thought books about going back in time would be boring, but with Sabrina, nothings boring!

Great!.......2000-04-25

Mel Odom has written yet another great Sabrina book. She once again captured her readers in a wonderfull story about how Sabrina goes back in time to when her parents haven't even met yet. But Sabrina's playing with fire. Sabrina is messing with time, and if she gets to involved, her parents might never meet! How does Sabrina save the day? Read to find out!

Meg's Dearest Wish (Madame Alexander Little Women Journals)

Average customer rating:

It was a really great book-but. . .
Meg was a goody-goody.

Meg's Dearest Wish (Madame Alexander Little Women Journals)
Charlotte Emerson , and Louisa May Alcott
Manufacturer: Avon Books
ProductGroup: Book
Binding: Paperback

General | Ages 4-8 | Children's Books | Subjects | Books

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ASIN: 0380797054

Book Description

When Meg cannot afford the latest fashions that her friends wear, she cleverly alters her old clothes to look like the latest creations from Paris. Then her wealthy friend Lily begs for Meg's help in achieving the same look of elegance, and Meg gladly complies in the name of friendship..only to find out that Lily is not a friend at all.

Customer Reviews:

It was a really great book-but. . ........1999-02-16

MEG'S DEAREST WISH was a really great book and all-but some things just didn't quite make sense. Things like: why the other girls didn't get incredible ideas for dresses from looking at magazines, how Meg had so much material to "Paris-up" her dresses, and how come Meg didn't get this idea before. Oh, well, besides all that, this was a wonderful story totally realistic (excluding the above) and had a terrific moral.

Meg was a goody-goody........1998-02-18

In this book, Meg was a goody-goody. She was nothing like Meg in Louisa May Alcott's LITTLE WOMEN. Plus, Meg acted MUCH younger then 16. She seemed to me to be perhaps a 13 or 14 year old. Emerson has the character's personalities (with the exception of Amy and Beth) wrong for their ages. This was a dissapointment; I expected this series to be much better. Emerson tried, but her only real accomplishment is Beth's Snow Dancer.

That's So Raven Volume 3: Smother Dearest (That's So Raven)

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That's So Raven Volume 3: Smother Dearest (That's So Raven)
Michael Poryes & Susan Sherman
Manufacturer: Children
ProductGroup: Book
Binding: Paperback

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ASIN: 1595326871

Book Description

Raven's got her hands full juggling "quality time" with her mother, her bratty little brother and the cute guy in school. When everyone ends up at the same movie theatre, will the afternoon matinee turn into an evening of horrors? Later, Raven's latest vision is every kid's worst nightmare--her mom becomes her English teacher! You're not going to believe what Raven, Eddie and Chelsea will do to become teacher's pets!

The Best and Dearest Chick of All (Northern Lights Books for Children)

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The Best and Dearest Chick of All (Northern Lights Books for Children)
Bob Barton
Manufacturer: Red Deer Press
ProductGroup: Book
Binding: Paperback

Contemporary | General | Literature & Fiction | Subjects | Books

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ASIN: 0889951179
Release Date: 2002-09-10

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Children Dearest
Marilyn Moyer
Manufacturer: Watercourse Road
ProductGroup: Book
Binding: Paperback
ASIN: B000KS91Z2

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Children Dearest
Marilyn Moyer
Manufacturer: WATERCOURSE
ProductGroup: Book
Binding: Paperback
ASIN: B000Q32HJI

Dearest Baby (A Golden Sturdy Shape Book)

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Why do the books toddlers truly love go out of print?

Dearest Baby (A Golden Sturdy Shape Book)
Barbara Lanza
Manufacturer: Golden Books
ProductGroup: Book
Binding: Board book

General | Baby-3 | Children's Books | Subjects | Books
ASIN: 0307123944
Release Date: 1993-03-20

Customer Reviews:

Why do the books toddlers truly love go out of print?.......2000-06-10

I suppose it's because parents, not the children themselves, pick the books. My daughter loves this one and asks for it again and again. True, I went through a phase of being very tired of the sing-song rhymes. However, I've also realized how many messages she's taken from the book, including her first word (turtle). It's helped give her words to describe her life, and that's a great thing for books to do.

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Dearest children,--
Ruchoma Shain
Manufacturer: Feldheim Publishers
ProductGroup: Book
Binding: Unknown Binding

General | Middle East | History | Subjects | Books
ASIN: 0873066111

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Dearest Debbie - A sad book from a woman with great hope.

Dearest Debbie
Dale Evans Rogers
Manufacturer: Pyramid Books
ProductGroup: Book
Binding: Unknown Binding

Customer Reviews:

Dearest Debbie - A sad book from a woman with great hope........2001-02-20

I read this book as a teenager. When Dale Evans died recently, it reminded me of this book, and another that she wrote, Angel Unaware (about her handicapped daughter Robin). These books, although both so very sad, show the tremendous faith that Ms. Evans and Mr. Roy Rogers shared through their trying family life. They suffered the heartache of losing three of their children at early ages (2, 12 and 18) but show how faith in God and the support of their millions of fans got them through. I can't think of better inspirations to share with my teenagers. This book shows that being a star, and being famous, doesn't always mean happiness, but having a strong faith is what really counts.

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