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Business-to-Business Golf : How to Swing Your Way to Business Success
Michael A. Smith Manufacturer: Infopro Pub ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0970366205 |
Book Description
Preparation is the key to a successful round of business golf and this book is your business advisor and golf pro all in one. It is packed with eighteen holes worth of insights and techniques for playing business golf and developing client relationships. Through a variety of business topics and tips, this book will also help you create more time to host a guest and close a deal. A scorecard is enclosed for you to record your score. Detail answers are provided to measure your results.Customer Reviews:
Solid advice for the new business golfer.......2007-03-21
A great investment. Required business reading........2004-05-04
Refreshing.......2002-08-04
You'll love it if you love golf or life.
Fun to read - excellent insight.......2002-07-20
Fun Reading For Entrepreneurs and Golfers.......2002-07-19
Smith divides his book into eighteen chapters, one for each hole of golf. Smith begins by posing a question about business-golf etiquette, answers it, and then discusses solid business ideas based upon his experience in the financial services industry and as an entrepreneur in the field of manufacturing.
On the 6th hole, Smith gives us this scenario: "... You're on the green putting for a birdie from about twenty-five feet away. Your guest is standing quite close to you and does not seem to realize how much it is bothering your concentration. You wish to communicate using one of the following:"
Smith gives three possible golf-etiquette answers:
"A. Wave your arm at your guest to have him or her move a little and say nothing.
B. In a pleasant way, ask your guest to move away since it is bothering you.
C. Don't rock the boat since this is an important client and you do not want to miss any sale opportunities. Go ahead and putt."
What? Whack the guest on the shin with your putter is not an option? Smith says the correct answer is B because it shows diplomacy and shows you're willing to confront problems without hesitation. Smith says C is the worst choice because it may indicate a personal weakness your guest is trying to probe--a lack of assertion which might well lead you to hide problems from the client.
On the 8th hole, Smith poses the question: "...Your second shot finds you just off the fairway in the rough. While addressing the ball, you inadvertently touch the ball with your club and the ball moves from its original position about an inch or so. You know full well that the golf rules mandate a one stroke penalty."
What do you do? Smith gives these choices:
"A. Do not worry about it since your guest was on the opposite side of the fairway and could not have possibly noticed.
B. Your intention is to say something but wait until later in the round.
C. You immediately add the penalty to your score and hit the ball. You advise your guest right away of your score."
The birdie (correct answer) is C. However, since the film "The Legend of Bagger Vance," I question people who call strokes against themselves for just touching the ball. Are they really just being honest or are they sacrificing an insignificant golf stroke to impress me with their Matt Damon honesty?
So, maybe, if you are playing the skeptical, untrusting sort, it's better to ignore the minor touch. Or, if you feel it's really a question of ethics, take a huge swing and run it over the top of the ball! Personally, I feel that the rules of golf should be changed to exclude any stroke, excluding putts, which moves the ball less than about five feet!
Many of the golf-etiquette lessons are pretty basic, but some are also more advanced and could really help you in a business-golf situation. For example, I didn't know that the rules of golf disallow a person to search for a ball for more than five minutes.
While half of "Business-To-Business Golf: How To Swing Your Way To Business Success" is devoted to golf etiquette, the other half is devoted to business lessons entrepreneurs will find useful.
For example, Smith tells us about the 80/20 principle which says that for many businesses only 20% of all customers account for 80% of the company's sales. Smith compares business measurements to golf scores. How can you know how well your company is doing if you don't keep proper score?
Smith writes: "Do you list your most important statistics? Can you readily assess your key costs? How are your sales listed--by type of units or services, volume or profitability? Who are your most profitable customers? Why do they place their business with you? Are there others that you can add to your list of key customers? Do you know what your tip customers represent in overall sales to your business?"
Smith suggests listing your top 20% of customers by both gross sales and profitability and then looking for similarities between these customers so that you'll have more insight into finding profitable customers.
"Business-To-Business Golf" also contains a short glossary of golf terms (bogey is one over par, birdie is one under par) and a short list of some basic golf rules which people new to golf can use.
Overall, if you enjoy golf (or, are just learning to play it) and you enjoy reading about business, you'll probably enjoy Business-To-Business Golf.
Peter Hupalo, Author of "Thinking Like An Entrepreneur."
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Protecting Your Company's Intellectual Property: A Practical Guide to Trademarks, Copyrights, Patents & Trade Secrets
Deborah E. Bouchoux Manufacturer: American Management Association ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0814406017 |
Book Description
You can't touch it or feel it. Sometimes you can't even see it. Yet, intellectual property continues to soar in value, comprising an increasingly greater portion of a typical company's assets. In the age of instant global communication, understanding what intellectual property is, how to protect it, and how to enhance its value are prerequisites for corporate survival.Enter attorney Deborah E. Bouchoux and her informative book, Protecting Your Company's Intellectual Property. Packed with fascinating and illuminating examples, this book is a succinct, yet comprehensive discussion of the four key areas of intellectual property: trademarks * copyrights * patents * trade secrets.
In addition to defining these areas (for instance, did you know that customer lists and marketing plans are protectable trade secrets?), the book offers practical tools for protecting intellectual property, including:
* Trademark and copyright application forms
* Sample employment agreements
* An Internet usage policy
* Tips on preventing unauthorized dissemination of information via the Web
* A guide for conducting an IP audit, and much more.
Customer Reviews:
Excellent IP overview for managers and investors.......2003-06-25
The writing is very clear -- certainly not "obtuse" as one reviewer claimed -- and the book is quite current, with good coverage of the Internet's impact on copyright and other IP issues, and coverage of recent changes in the law such as the Digital Millenium Copyright Act. The book is a high-level overview for managers rather than a lawyer's or practitioner's guide, but it does describe the application process for trademarks, copyrights, and patents, all in reasonable detail. Yet this book is just 250 pages of highly readable text -- not a huge tome -- which I think makes it suitable for managers, early stage investors, or board members, especially in high-tech companies.
Save the money.......2002-04-21
Highly Recommended!.......2001-09-28
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The Power of Self-Managed Teams
National Press Publications Manufacturer: Natl Seminars Pubns ProductGroup: Book Binding: Paperback ASIN: 1558522735 |
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Biker Billy's Hog Wild on a Harley Cookbook: 200 Fiercely Flavorful Recipes to Kick-Start Your Cooking From Harley Riders Across the USA
Bill Hufnagle Manufacturer: Harvard Common Press ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 1558322507 |
Book Description
To help celebrate the 100th anniversary of Harley-Davidson in 2003, Bill Hufnagle,aka Biker Billy has collected 200 righteous recipes from HOG members from sea to shining sea.
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Abingdon Clergy Income Tax Guide 2001 Edition: For 2000 Returns (Abingdon Clergy Income Tax Guide)
Abingdon Manufacturer: Abingdon Press ProductGroup: Book Binding: Paperback ASIN: 068701526X |
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Energy Derivatives: Trading Emerging Markets
Peter C. Fusaro , and Jeremy Wilcox Manufacturer: Energy Publishing Enterprises dba Global Change Associates ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0974539120 Release Date: 2000-10-15 |
Book Description
This is the new printed version of our book that went out of print. It desrcibes the new markets of energy trading including weather, electricity, natural gas and emissions trading.Download Description
The new finanacial markets for energy trading are growing globally. Financial derivatives now influence energy price formation for oil, gas and electricity. The power of the Internet is driving these global changes more rapidly and adding more price volatility. This book is the second of three books on energy trading and risk management written by best selling author Peter C. Fusaro. It covers the key new markets of emissions trading, weather driving, electronic energy trading, bandwidth trading and electricty and gas trading in Europe.Customer Reviews:
Heads Up on the New Commodity Markets.......2001-12-08
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Energy Derivatives: Trading Emerging Markets. (Book Reviews).(Book Review) (book review): An article from: The Energy Journal
Irina Khindanova Manufacturer: International Association for Energy Economics ProductGroup: Book Binding: Digital ASIN: B0008DD5LK Release Date: 2005-07-31 |
Book Description
This digital document is an article from The Energy Journal, published by International Association for Energy Economics on April 1, 2003. The length of the article is 724 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
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Ethical Money: How to Invest in Sustainable Enterprises and Avoid the Exploiters and Polluters
John Hancock Manufacturer: Kogan Page ProductGroup: Book Binding: Paperback ASIN: 074943712X |
Book Description
Socially responsible investment is the fastest growing sector of the collective investment industry. Through its growth and strong financial performance, it has proved to be a major investment force within the financial world. Ethical investment is certainly not a financial protest movement in which people expect to lose their money for a good cause. Over and over again this area of investment has demonstrated that it is a financially sound choice, as well as a socially responsible one.
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Tide: Why Tax Cuts Are the Key to Prosperity and Freedom
Lawrence Kudlow Manufacturer: HarperAudio ProductGroup: Book Binding: Audio CD ASIN: 0060723459 |
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Secrets of Dr. Zomb: The Autobiography of Ormond McGill
Ormond McGill Manufacturer: Crown House Publishing ProductGroup: Book Binding: Hardcover Similar Items: ASIN: 189983687X |
Customer Reviews:
Photographs, diagrams, and extensive written detail.......2004-02-09
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The Journey Home: A Father's Gift to His Son
Clifton Taulbert Manufacturer: Council Oak Books ProductGroup: Book Binding: Hardcover ASIN: 157178117X |
Book Description
Clifton Taulbert and his wife Barbara wanted to give their twenty-year-old son Marshall a present that would carry lasting meaning. But how could they surpass the possessions and experiences he already enjoyed, including nice cars and a spring break in Cancun? Marshall's experience was light years from his parents' humble beginnings in the rural South, recalled with such grace in Taulbert's best-selling memoir, Once Upon a Time When We Were Colored.The gift they decided to give their son wasn't one most twenty-year-olds would immediately appreciate: They would take him down to meet the people of Glen Allen, Mississippi -- neighbors and friends whose insights and kindness had nurtured Clifton through his childhood.
This is the heart-warming story of a caring father determined to help his affluent son understand some of the forgotten values of the past and the true meaning of a gift.
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Mba's Guide to Microsoft Excel 2000: The Essential Excel Reference for Business Professionals
Stephen L. Nelson Manufacturer: Redmond Technology Press ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0967298105 |
Customer Reviews:
Parfait pour les utilisateurs intermédiaires de MS Excel.......2003-12-31
Fortement suggéré !
Disappointed.......2003-03-02
Great tool!.......2001-09-19
A GREAT book, especially if they ever hire on Wall St. again.......2001-07-28
Author clears up some confusion.......2001-07-28
The critics make two points: One, that the book doesn't cover more than the online documentation covers. Two, that the book doesn't really help someone do upper-division, graduate finance stuff. Both points are right, sort of, but let me respond because I think it's easy to misunderstand the readers comments and because as the author I have a unique perspective on the book.
First, as regard to the point about the book not providing additional information, this isn't true. But the criticism hints at something that's important to consider. The first two-thirds of the MBA's Guide to Excel explains the mechanics of using Excel. This mechanical information is available or mostly available in the online help. This criticism, of course, can be made of any tutorial on Excel. However, for readers who would be happy to read 20 or 50 or 200 pages of onscreen help and don't care if the online help doesn't provide figures and practical business examples, online help is the better option. Some people should forego buying and reading a book. Many people do like books however. Ever when they cover much of the same ground.
As to the second criticism, that the book doesn't cover graduate finance topics, I think the point is very fair and an important point to consider. This book isn't the MBA's Guide to Corporate Finance. This book isn't about financial engineering with Excel. This book is a a business professional's reference to Excel. However, I must point out that it's simply inaccurate to say that the business projects covered in the last third of the book aren't useful to MBAs and other business professionals or aren't MBA-ish. For example, the business planning information (also known as financial statement modeling) goes way beyond the material covered in other Excel books and shows someone how to create a combined income statement, cash flow and balance sheet model. The same thing is true of the capital expenditure analysis. The same thing is true of the profit-volume-cost analysis. But, to be fair to the critical readers, the MBA's Guide to Excel is not an exhaustive compendeum of every business application of Excel. The book covers a handful of common business applications (business planning, capital expenditure analysis, profit-volume analysis, etc.). But it doesn't cover them all. And it emphasizes general business applications of Excel that might be useful in just about any business. It doesn't cover specialized applications of interest only to specific groups (financial engineers or CPAS) or specific industries.
The bottomline, I suggest, is that if you're a business user looking for an Excel tutorial or Excel reference, you'll be happy with the MBA's Guide to Excel. If you're already an experienced Excel user and want specialized knowledge about how to apply Excel to a specific problem, you may be disappointed by the book because it's possible the book won't cover the specific problem.
Hope that helps....
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Women, Peace and Security at a Glance
Manufacturer: United Nations Pubns ProductGroup: Book Binding: Paperback ASIN: 9211009308 |
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General John H. Winder, C.S.A.
Arch Fredric Blakey Manufacturer: University Press of Florida ProductGroup: Book Binding: Hardcover ASIN: 0813009979 |
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Monticello Scrapbook: Little Stories of the Children and Grand-Children of Thomas Jefferson
Betty Elise Davis Manufacturer: M. S. Mill ProductGroup: Book Binding: Hardcover ASIN: B0006APLD0 |
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Monticello scrapbook: Little stories of the children and grand-children of Thomas Jefferson
Betty Davis Via Manufacturer: King Lindsay Printing Corp ProductGroup: Book Binding: Unknown Binding ASIN: B0007HW5OA |
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Monticello scrapbook;: Little stories of the children and grandchildren of Thomas Jefferson,
Betty Elise Davis Manufacturer: The Michie Company ProductGroup: Book Binding: Unknown Binding ASIN: B0006AOPDW |
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Monticello: A Family Story
Elizabeth Langhorne Manufacturer: Algonquin Books of Chapel Hill ProductGroup: Book Binding: Hardcover ASIN: 091269758X |
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Monticello; A Family Story
Elizabeth LANGHORNE Manufacturer: see notes for publisher info ProductGroup: Book Binding: Hardcover ASIN: B000MY3G1E |
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Perspectives on Cuban Economic Reforms (Arizona State University, Tempe Center for Latin American Studies// Special Studies)
Manufacturer: Arizona State Univ Center for Latin ProductGroup: Book Binding: Paperback ASIN: 0879180870 |
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Unboxing of Henry Brown
Jeffrey Ruggles Manufacturer: Library of Virginia ProductGroup: Book Binding: Hardcover ASIN: 0884902005 |
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The Unboxing of Henry Brown.(Book Review): An article from: Journal of Southern History
Sharon A. Roger Hepburn Manufacturer: Southern Historical Association ProductGroup: Book Binding: Digital ASIN: B0009GPRFS Release Date: 2005-08-01 |
Book Description
This digital document is an article from Journal of Southern History, published by Southern Historical Association on November 1, 2004. The length of the article is 566 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
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My Past Was Written, the Taking of Innocence: A Diary of Child Abuse and Escape
Arlene D. Arnold Manufacturer: Authorhouse ProductGroup: Book Binding: Paperback ASIN: 1403355290 |
Customer Reviews:
first-hand account from a teenager's diary.......2004-07-16
As a high school teacher I immediately recognized the writing as that of a high school-level student who is too lazy to use punctuation and to edit their work. This was annoying being that the book is presented as one written by a 41-year-old woman. It is only later that the reader realizes that the author started a diary when she was a teenager where she began to recount the abuse she endured as a child. The book is all the more painful for that realization. It is a raw, up-to-the-minute account of what the author went through, very similar to the unbelievable experiences of Dave Pelzer's A Child Called It. In fact, if Dave Pelzer had kept a diary during his childhood, it might have very well read like this book does.
If this book were repackaged as a teenager's unedited diary (which is what it is; it's certainly not a book), it might indeed do very well for what it is. As it stands, few will give it the chance it deserves because the writing and editing are the most atrocious I have ever encountered in published form. In order to keep reading it, I read it as if the author were mentally disabled or severely educationally-challenged. But the insights are too poignant for that to have been the case, and when the author mentions much later in the book that she kept a diary, the pieces fall together and I realized that that must be what this book is, especially since the subtitle made no sense to me while I was reading the book.
I'm giving it three stars because the author deserves credit for sharing her story. I would actually like to read a follow-up book about her life after her abusive childhood ended.
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