Professional Careers Sourcebook: Where to Find Help Planning Careers That Require College or Technical Degrees (A Gale Career Information Guide)
Average customer rating: Not rated
    Professional Careers Sourcebook: Where to Find Help Planning Careers That Require College or Technical Degrees (A Gale Career Information Guide)
    Kathleen M. Savage
    Manufacturer: Thomson Gale
    ProductGroup: Book
    Binding: Hardcover

    GeneralGeneral | Job Hunting & Careers | Business & Investing | Subjects | Books
    Job Markets & AdviceJob Markets & Advice | Job Hunting & Careers | Business & Investing | Subjects | Books
    GeneralGeneral | Reference | Subjects | Books
    ASIN: 0810354705

    How To Incorporate and Start a Business in Missouri
    Average customer rating: Not rated
      How To Incorporate and Start a Business in Missouri
      J. W. Dicks
      Manufacturer: Adams Media Corporation
      ProductGroup: Book
      Binding: Paperback

      GeneralGeneral | Business & Investing | Subjects | Books
      Business LawBusiness Law | Reference | Business & Investing | Subjects | Books
      GeneralGeneral | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
      New Business EnterprisesNew Business Enterprises | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
      GeneralGeneral | Law | Subjects | Books
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      GeneralGeneral | Business | Law | Professional & Technical | Subjects | Books
      ASIN: 1580620159

      Book Description

      Over 30 books covering individual states!

      How to Incorporate and Start a Business in... covers every essential topic you need to understand to start a business right. Protect yourself and your business with expert knowledge provided in this book. The easy-to-follow steps and worksheets guide you through every aspect of incorporation and starting your own business. This book discusses in detail:

      Selecting an operating entity-which one is best for you? Learn the pros and cons of each type:
      Sole proprietorships
      Partnership-general and limited
      "S" corporations
      Limited Liability Companies (LLCs)
      Limited Liability Partnerships (LLPs)

      The five necessary steps to incorporation-five essential moves you must know and follow:
      Choose a name: learn the legal ramifications of this simple step
      Prepare the Articles of Incorporation
      Write the bylaws
      Hold the organizational meeting
      Issue the stock

      Raising Capital-Avoid costly mistakes and financing pitfalls that leave other business owners behind:
      Identify potential investors
      Sell stocks, notes, bonds, or convertibles
      Borrow money from banks, credit unions, and venture capital firms

      Dealing with the law-Legal issues always come up, so be prepared:
      Learn how to arm yourself with knowledge
      Handle disputes
      Tips to keep you out of court

      Preparing Contracts and Leases-Learn the tricks of the trade to save you time and money:
      Identify the essential elements
      Master unique aspects of your business
      Negotiate a lease for maximum benefit, minimum risk

      Understanding copyrights, trademarks, and patents-How does this apply to you?
      Learn how to copyright material
      Identify the key elements of a trademark
      Navigate the patent process

      Mastering your taxes-Save money by following advice outlined in this chapter:
      Choose an accounting method
      Keep accurate records
      Learn what you can deduct, and what you can't

      How to Incorporate and Start a Business in... will also each you how to hire the best employees, extend credit to your customer, acquire the proper insurance for your business, and maximize corporate and executive benefits.

      Don't be left out in the cold! How to Incorporate and Start a Business in... How to Incorporate and Start a Business in... will guide you past common snares and pitfalls that hamper the efforts of many new business owners. This book contains dozens of profit strategies engineered to maximize your profit and prevent common mistakes. Plus, this book outlines specific laws and procedures you need to be aware of to do business in your state. It's specifically designed for you. How to Incorporate and Start a Business in... is easy to read, informative, and will save your business both time and money. Use its expert advice to get you started and keep you business on the path to success!

      CISSP for Dummies
      Average customer rating: 4 out of 5 stars
      • Excellent companion
      • A must for initial review
      • Read This Book First
      • A good first read, but you risk a false sense of security
      • Nothing is wrong with the book - just not enough
      CISSP for Dummies
      Lawrence C. Miller , Peter H., CISA, CISSP Gregory , and Peter Gregory
      Manufacturer: For Dummies
      ProductGroup: Book
      Binding: Paperback

      EncryptionEncryption | Security & Encryption | Web Development | Computers & Internet | Subjects | Books
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      Similar Items:
      1. CISSP All-in-One Exam Guide, Third Edition (All-in-One) CISSP All-in-One Exam Guide, Third Edition (All-in-One)
      2. Mike Meyers' CISSP(R) Certification Passport Mike Meyers' CISSP(R) Certification Passport
      3. Official (ISC)2 Guide to the CISSP Exam Official (ISC)2 Guide to the CISSP Exam
      4. Official (ISC)2 Guide to the CISSP CBK ((ISC)2 Press) Official (ISC)2 Guide to the CISSP CBK ((ISC)2 Press)
      5. The CISSP Prep Guide: Gold Edition The CISSP Prep Guide: Gold Edition

      ASIN: 0764516701

      Book Description

      * Includes quick assessment tests at the beginning of each chapter as well as a prep test at the end.
      * Presents the material in a down-to-earth, jargon-free style for real studying and understanding.
      * Provides hundreds of randomly generated test questions on the enclosed CD-ROM.
      * Offers timed and untimed versions of the practice tests on the CD-ROM.

      Customer Reviews:

      5 out of 5 stars Excellent companion.......2007-08-28

      I found the book to be an excellent companion to the All-in-One by Shon Harris. Great for review of knowledge, or as a springboard into the material covered by the CBK.

      5 out of 5 stars A must for initial review.......2007-07-11

      This book is a must for initial review. It covers all 10 areas of what needs to be studied in a clear and easy to understand way. It is not, however, detail enough to get you pass the test. You need something more detailed and more sample test questions.

      5 out of 5 stars Read This Book First.......2006-12-20

      CISSP -- Certified Information Systems Security Professional

      After reading this book you can't be considered a Dummy any more. Nor, however, do I think you'll be ready to call yourself a Professional.

      The real strength of this book is that is is so simple, so well written, so complete in its subject coverage that giving it a quick read will give you the overall view of where you want to be when you are ready to call yourself a Professional. This book is also quite inexpensive when compared with some of the other exam preparation guides, and especially when compared to some of the classes offered either in person or on CD.

      The book is organized about like you would expect with a separate chapter on each of the ten domains that are covered on the exam. There are a number of other useful security certifications such as those put out by Check Point, Cisco and others. He covers each of these to the point of at least letting you know what they are, i.e. the Check Point certifications cover the use of the Check Point Firewall products. The book is supplied with a CD that includes additional sample testing and other materials.

      Recommendation: Read this book first for an overall view, then study one of the harder books.

      3 out of 5 stars A good first read, but you risk a false sense of security.......2006-03-05

      I just recieved word last week I passed my CISSP exam, and I used this book among others to study for it. Let me give you a little background: I've been in IT for 10 years, starting as phone support, and moved on to desktop support, LAN administration, Exchange administrator, and eventually became my company's ISSO, then moved on to become an Information Assurance (Security) Engineer on one of our larger programs. Consequently, I had real world experience in many of the domains already.

      Despite this, I think if I had only read this book, I would have failed the test. It is an excellent starter, since you can sit down and read it cover to cover in a day (plenty of white space, large font etc.) and you will get a good outline of the ten domains. But it just doesn't go into enough detail to keep you from getting tripped up on the test. A Section that is particularly lacking is cryptography. I don't think a single question on the test would have been answered from the knowlege I gained in that section.

      The CD-Rom practice test is also too easy. I finished the book, took the 260 question test immediately afterwards, and scored ~95%. I then went online to the cccure.org website quizzer (which I highly recommend) and scored a 65% on their test!

      Bottom line, if some one else has it, borrow it for your first read, it won't hurt and is a good way to get started, just don't stop there!

      A book I highly reccomend is the CISSP prep guide by Krutz

      http://www.amazon.com/gp/product/047126802X/ref=cm_lm_fullview_prod_6/103-8873493-6496642?%5Fencoding=UTF8&v=glance&n=283155

      The advanced questions at the end of each chapter are excellent. Remember, (ISC)2 jealously guards the actual test questions, and changes them all the time, so brain dumps are a waste in my humble opinion, but this book closely matches the conceptual depth and breadth you need to be confident of passing the exam.

      3 out of 5 stars Nothing is wrong with the book - just not enough.......2006-02-10

      I sat for and passed the CISSP test in January 2006. I used the following resources to help in passing the CISSP:

      Shon Harris - All-in-One - 3rd Edition - 30%
      Official ISC Guide to the CISSP Exam - 15%
      Kurtz - CISSP Prep Guide - Gold Edition - 10%
      CISSP for Dummies - 5%
      Cccure.org - 25%
      Other resources - 15%

      "CISSP for Dummies" by Miller is a decent tool at preparing for the exam. I had thought this book would be a great cram book (if possible for the CISSP), where the `core' topics would be documented. After referencing the book, I do not feel this to be true and stopped referring to the book after the first few chapters. I did not find any typos or editorial mistakes, so while I do not think the book is necessarily wrong, I just do not feel it is nearly enough to pass the CISSP. Everything found in "CISSP for Dummies" can be found in other books/material. Please see my other reviews to see how I rated other books that I used to help pass the CISSP.

      I give this book 3 pings out of 5:
      !!..!
      CCNP All-in-One Desk Reference for Dummies
      Average customer rating: 3 out of 5 stars
      • A great place to start
      • Not enough to pass CCNP
      CCNP All-in-One Desk Reference for Dummies
      J.F. DiMarzio
      Manufacturer: For Dummies
      ProductGroup: Book
      Binding: Paperback

      NetworksNetworks | Networks, Protocols & APIs | Networking | Computers & Internet | Subjects | Books
      GeneralGeneral | Networks, Protocols & APIs | Networking | Computers & Internet | Subjects | Books
      For Dummies: GeneralFor Dummies: General | Introductory Guides | Software | Computers & Internet | Subjects | Books
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      1. CCNA for Dummies, Second Edition CCNA for Dummies, Second Edition
      2. CCDA for Dummies CCDA for Dummies
      3. CCNP(R): Cisco Internetwork Troubleshooting Study Guide (642-831) CCNP(R): Cisco Internetwork Troubleshooting Study Guide (642-831)
      4. Security+ Certification for Dummies Security+ Certification for Dummies
      5. CCNP: Support Study Guide CCNP: Support Study Guide

      ASIN: 0764516485

      Book Description

      * Case studies that follow the design process form initial consultation to the end of the pilot.
      * Cuts the fluff by providing just the information needed to pass the test rather than reviewing its objectives.
      * CD-ROM includes fully customizable test-prep software with hundreds of sample questions modeled on actual CCNP exam questions.

      Customer Reviews:

      3 out of 5 stars A great place to start.......2004-07-15

      This book does a good job of introducing the reader to many of the concepts covered in the CCNP cert exams. If you need a straightforward, plain-language primer on routing protocols, spanning tree, connection options, and support, this is a great book. Unfortunately, it usefulness is limited for some of the details on the 642 series of tests. I *would* recommend this book as part of a layered studying approach to the exams. Additional resources will be more clear after reading this book.

      3 out of 5 stars Not enough to pass CCNP.......2003-04-29

      This book is more useful for final revision for the CCNP. It does not cover any topic in enough detail to give you the depth of understanding you need for the CCNP. The CD that comes with the book is TERRIBLE. It has errors, missing portions and shows that it was rushed out without any proper quality checking. In short, stick to the Cisco Press books for CCNP information.
      Professional Networking for Dummies
      Average customer rating: 4.5 out of 5 stars
      • Good stuff
      • Great information for growing my business
      • Pretty mediocre
      • So you want to be a success?
      • Must own for those wanting to grow their biz or get a job!
      Professional Networking for Dummies
      Donna Fisher
      Manufacturer: For Dummies
      ProductGroup: Book
      Binding: Paperback

      CommunicationsCommunications | Skills | Business & Investing | Subjects | Books
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      1. Power Networking, 2nd Edition: 59 Secrets for Personal & Professional Success Power Networking, 2nd Edition: 59 Secrets for Personal & Professional Success
      2. The Networking Survival Guide: Get the Success You Want By Tapping Into the People You Know The Networking Survival Guide: Get the Success You Want By Tapping Into the People You Know
      3. Dig Your Well Before You're Thirsty : The Only Networking Book You'll Ever Need Dig Your Well Before You're Thirsty : The Only Networking Book You'll Ever Need
      4. Supernetworking: Reach the Right People, Build Your Career Network, and Land Your Dream Job-- Now Supernetworking: Reach the Right People, Build Your Career Network, and Land Your Dream Job-- Now
      5. Nonstop Networking: How to Improve Your Life, Luck, and Career (Capital Ideas for Business & Personal Development) Nonstop Networking: How to Improve Your Life, Luck, and Career (Capital Ideas for Business & Personal Development)

      ASIN: 0764553461

      Book Description

      Are you putting your best foot forward in meetings? Are you connecting with the right people at functions? Throughout your life, you will find yourself in situations where professional networking will help you get to where you want to go. Whatever your strengths or weaknesses are, you can always improve your networking skills, and Professional Networking For Dummies can show you how.

      Whether you feel ineffective at connecting with others or just want to become a better networker than you are today, Professional Networking For Dummies can help you develop great people skills.

      Professional Networking For Dummies explores the essential techniques of networking to get you meeting and greeting in no time. It will help you get into the networking mindset and avoid such self-defeating traps as expecting immediate returns or turning off new potential colleagues. You’ll also discover how to overcome inhibitions, make small talk, and meet new contacts. Plus, you ’ll find special information on networking tools and technology, such as networking clubs, using voice and e-mail, Internet networking, and more.

      Through these pages you’ll find out how to:

      Networking is a universal principle of giving and receiving—a lifestyle rather than a technique. Professional Networking for Dummies can help you build lasting, powerful relationships, both in and out of the office. From using business cards properly to networking your way into a new job, this friendly guide is your tick to personal and professional success.

      Customer Reviews:

      5 out of 5 stars Good stuff.......2007-06-08

      This book really didn't break any new ground, but then again, it's a "Dummies" book. I made an oral presentaiton out of it and it was a smash hit!

      5 out of 5 stars Great information for growing my business.......2003-08-20

      I really like that the Dummies series are so comprehensive and I can go straight to the chapters that best serve my needs. In Professional Networking for Dummies, the section for Entrepreneurs and Personality Styles was most helpful. By giving me examples of "what to say" and how to be effective even as an introvert, I am feeling much more effective with my networking.

      2 out of 5 stars Pretty mediocre.......2002-06-01

      A lot of filler, a lot of common sense. Not a whole lot of techniques, useful advice or even general theory to help you out here. Basically be outgoing and nice to people.

      5 out of 5 stars So you want to be a success?.......2001-10-30

      One of the essential ingredients to the success of a business is the owner's ability AND WILLINGNESS to use his or her network effectively. Donna Fisher is the master teacher of the power of networking - something many people don't understand or are not even aware of. Professional Networking for Dummies is one of several powerful books tbat Donna Fisher has written on this subject. It should be a must read for everyone, from the youngest to the oldest.

      5 out of 5 stars Must own for those wanting to grow their biz or get a job!.......2001-10-15

      This is well-outlined, fun, informative book with ideas that can be actioned immediately.

      I teach this topic and now I have found my required reading textbook!
      MCSE Windows 98 for Dummies
      Average customer rating: 4.5 out of 5 stars
      • Almost enough.
      • Just great
      • Clears the Fog
      • Good book for preparing for the exam
      • Good MCSE book
      MCSE Windows 98 for Dummies
      Glenn E. Weadock
      Manufacturer: For Dummies
      ProductGroup: Book
      Binding: Paperback

      MCSEMCSE | Exams | Certification Central | Computers & Internet | Subjects | Books
      GeneralGeneral | Certification Central | Computers & Internet | Subjects | Books
      For Dummies: ApplicationsFor Dummies: Applications | Introductory Guides | Software | Computers & Internet | Subjects | Books
      GeneralGeneral | Software | Computers & Internet | Subjects | Books
      Windows - GeneralWindows - General | Operating Systems | Microsoft | Computers & Internet | Subjects | Books
      NetworkingNetworking | Microsoft | Computers & Internet | Subjects | Books
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      ASIN: 0764504835

      Book Description

      Put yourself on the road to certification success with Windows 98. Start with a quick yet comprehensive overview of what to expect when you take the Windows 98 exam (Exam 70-098), and then move up to advanced Windows 98 topics on planning and installation, configuring and managing resource access, tuning and optimizing, monitoring, and troubleshooting. Before long, MCSE Windows 98 For Dummies can have you running through your certification exams.

      Timesaving study tips, exam objectives, self-assessment tests, practice reviews, and plenty of real-world examples help you master the world of Windows 98 certification. A useful CD-ROM, packed with hundreds of sample test questions and a customizable test engine, puts your Windows 98 knowledge to the test and helps you maximize your study time. Or take a break with our exclusive QuickLearn® game, Outpost, and try to save the universe while answering questions and building your test-taking skills at the same time.

      All the information in MCSE Windows 98 For Dummies has been reviewed by Sento Corporation for 100 percent accuracy, and any technical updates will be posted to our 100% Tech Check Page so that when you walk in on exam day, you'll know that you've studied with the best information available.

      Covers: Exam 070-098

      Customer Reviews:

      4 out of 5 stars Almost enough........2001-06-09

      I being a fan of Dummies certifications books, I pick one up for every certification I am going to pursue. I don't just buy the Dummies books though. I buy at least two others. When I see something odd in one I consult the other two, and two out of three wins. The only problem I have with this book is the CD, there are no simulations exam questions on it. Oh, by the way I received a 960 on this test.

      4 out of 5 stars Just great.......2000-05-04

      I heard about the MCP exams and wanted to do one. I was most familiar with Win 98. The stuff you need to know for the exam is not covered in normal 98 books. I decided to buy this book because of it's positive reviews. I did not know much about networking or the other exam stuff. This book will show you 90% percent of what you need to know. I also used the MS readiness review and the resource kit that comes with the 98 CD. If you do not know much about it start with this one. I passed with a score of 800.

      5 out of 5 stars Clears the Fog.......2000-03-08

      Like many of you I am self taught. I purchased the Microsoft training manuals, test questions as well as many other books. I found the manuals and the Win98 Resourse kit neccessary but also very technical and confusing at times. The dummy book cleared the fog. I found the test questions to be much like the real exam. Beware though, the test has simulations that the Dummies book does not go into in enough detail for the test questions. Also suggest taking Transcenders. With out this book I would not have passed.

      5 out of 5 stars Good book for preparing for the exam.......2000-02-20

      This book is excellent for passing the windows 98 exam. It does have some mistakes and misses steps when setting up policies on a Netware network with Windows 98 workstations. Used a lot of different books to prepare for the exam (Ziff-Davis certication book, Readiness Review, Exam Cram, and others)and I found this book and Transender to be all I needed to pass the exam. Hands on experience is also helpful.

      4 out of 5 stars Good MCSE book.......2000-01-02

      Good book. Very few errors. I read this and used the MS Windows 98 Resource Kit(On the MS Windows 98 CD) as refrence and passed the test first try. The book doesn't cover everything, but along with the Win 98 Res Kit it is all you need and the only book you will have to *buy*.

      The Classic and Contemporary Recipes of Yves Thuriès, French Pastry (Hospitality, Travel & Tourism)
      Average customer rating: 5 out of 5 stars
      • The most well rounded pastry source for the professional.
      • Clear and precise study of the Pastry Arts! Shear Perfection
      The Classic and Contemporary Recipes of Yves Thuriès, French Pastry (Hospitality, Travel & Tourism)
      Yves Thuriès
      Manufacturer: Wiley
      ProductGroup: Book
      Binding: Hardcover

      PastryPastry | Baking | Cooking, Food & Wine | Subjects | Books
      GeneralGeneral | Cooking, Food & Wine | Subjects | Books
      FrenchFrench | European | Regional & International | Cooking, Food & Wine | Subjects | Books
      GeneralGeneral | France | Europe | Travel | Subjects | Books
      All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
      Cooking, Food & WineCooking, Food & Wine | Qualifying Textbooks - Fall 2007 | Stores | Books
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      Similar Items:
      1. The Classic and Contemporary Recipes of Yves Thuriès, Restaurant Pastries and Desserts (Hospitality, Travel & Tourism) The Classic and Contemporary Recipes of Yves Thuriès, Restaurant Pastries and Desserts (Hospitality, Travel & Tourism)

      ASIN: 0471285986

      Book Description

      French Pastry offers a truly comprehensive collection of the classic preparations of baking and pastry. Every page of this gloriously illustrated volume tempts the reader with the genius of master chef Yves Thuriès. As beautiful as it is informative, this extraordinary volume includes over 520 mouth-watering finished desserts; over 120 classic foundation recipes; plus hundreds of breathtaking, full-page color photographs.

      Customer Reviews:

      5 out of 5 stars The most well rounded pastry source for the professional........1999-03-16

      The Classic and Contemporary Recipes of Yves Thuries: French Pastry is without a doubt my favorate source for pastries. I am a 1984 graduate of the Culinary Institue of America and I currently own my own restaurant in Grand Lake Colorado. I only wish that Chef Thuries' book hadn't taken so long to become recognized in the states. This book has been long awaited in its translation.

      5 out of 5 stars Clear and precise study of the Pastry Arts! Shear Perfection.......1999-02-07

      Yves THURIES has put on paper an incredible study of the pastry arts! He has presented an organized, detailed and interesting study . His text is easy to follow and it captures you to move on to the next skill. Every possible detail is explained allowing one to move through the recipes without culinary stress. I have met Yves THURIES and found him to be a genuine master of the culinary arts. I found this book to be a life long reference book on the level of an encyclopaedia. I recommend this book for those that understand that it is not just pastry but it is an art form to be enjoyed and respected. Chef R. Sebastian-Young
      The Classic and Contemporary Recipes of Yves Thuriès, Modern French Pastry (Hospitality, Travel & Tourism)
      Average customer rating: 4 out of 5 stars
      • This is what the French are Doing
      The Classic and Contemporary Recipes of Yves Thuriès, Modern French Pastry (Hospitality, Travel & Tourism)
      Yves Thuriès
      Manufacturer: Wiley
      ProductGroup: Book
      Binding: Hardcover

      PastryPastry | Baking | Cooking, Food & Wine | Subjects | Books
      GeneralGeneral | Cooking, Food & Wine | Subjects | Books
      FrenchFrench | European | Regional & International | Cooking, Food & Wine | Subjects | Books
      GeneralGeneral | France | Europe | Travel | Subjects | Books
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      ASIN: 0471285994

      Book Description

      In this lavishly illustrated volume master chef Yves Thuries introduces the innovations that have revolutionized French pastry over the last 30 years.

      Mr. Thuriès introduces lighter fillings that freeze well—creams and mousses—instead of the classic buttercreams. In addition, he shows readers step-by step how to: assemble cakes more easily with cake rings, cake frames, sheet pans, and other molds, create today's light, natural decorations with fruit, fruit gelées, and chocolate, create incomparable croquembouche ("crunch in the mouth") delicacies, and much, much more!

      Customer Reviews:

      4 out of 5 stars This is what the French are Doing.......2000-05-26

      This is an excellent professional level book. I like that it is full of color photos and easy to understand diagrams. It is a very good introduction to what the title implies- Modern French Pastry. This book is not for the home cook, but does offer lots of ideas to the professional pastry chef.

      The Zurich Axioms
      Average customer rating: 4.5 out of 5 stars
      • Too Generic
      • Contrarian views on wealth accumulation
      • You will read it more than once
      • Outstanding book on investing
      • Amazing Insight
      The Zurich Axioms
      M Gunther
      Manufacturer: Harriman House
      ProductGroup: Book
      Binding: Paperback

      GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
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      ASIN: 1897597495

      Book Description

      NOTE: THIS EDITION OF THE BOOK IS ONLY AVAILABLE FOR PURCHASE TO PEOPLE LIVING OUTSIDE THE UK AND BRITISH COMMONWEALTH COUNTRIES If you want to get rich, no matter how inexperienced you are in investment, this book can help you. Its message is that you must learn neither to avoid risk nor to court it foolhardily, but to manage it - and enjoy it too. The 12 Major and 16 minor Zurich Axioms contained in this book are a set of principles providing a practical philosophy for the realistic management of risk, which can be followed successfully by anyone, not merely the 'experts'. Several of the Axioms fly right in the face of the traditional wisdom of the investment advice business - yet the enterprising Swiss speculators who devised them became rich, while many investors who follow the conventional path do not. Max Gunther, whose father was one of the original speculators who devised the Axioms, made his first capital gain on the stock market at the age of 13 and has never looked back. Now the rest of us can follow in his footsteps. Startlingly straightforward, the Axioms are explained in a book that is not only extremely entertaining but will prove invaluable to any investor, whether in stocks, commodities, art, antiques or real estate, who is willing to take risk on its own terms and chance a little to gain a lot. contents Introduction: What the Axioms Are and How They Came to Be The First Major Axiom: On Risk The Second Major Axiom: On Greed The Third Major Axiom: On Hope The Fourth Major Axiom: On Forecasts The Fifth Major Axiom: On Patterns The Sixth Major Axiom: On Mobility The Seventh Major Axiom: On Intuition The Eighth Major Axiom: On Religion and the Occult The Ninth Major Axiom: On Optimism and Pessimism The Tenth Major Axiom: On Consensus The Eleventh Major Axiom: On Stubbornness The Twelfth Major Axiom: On Planning [The 16 Minor Axioms appear within each of the chapters on the Major Axioms]

      Customer Reviews:

      2 out of 5 stars Too Generic.......2007-09-23

      This book was a bit of an enigma to me. The Axioms themselves are great. However, the stories/illustrations given are so terribly generic any 1/2-creative storyteller could come up with them. The only specifics given are his dad's name, and the name of a bank his dad worked for. Strangely enough, every time he mentions his dad in this book, he uses the man's full name. When have you ever used your dad's name in full, and would you do it dozens of times if you wrote a book?

      I do stand by the 2 stars, though, as the Axioms themselves, I think, have some merit, if not Gunther's explanations & applications.

      I wouldn't recommend it to anyone else. If you want to read a book about the stock market, get one written by someone you've heard of & that you know has been successful in the market, like Warren Buffett, (who hasn't written a book, but has written publicly-available shareholder letters & has a couple biographies out).

      5 out of 5 stars Contrarian views on wealth accumulation.......2007-09-06

      I bought this book based on a recommendation from a part-time trader friend. He mentioned that Zurich Axioms will be one book that should be re-read during tumultuous times to reaffirm one's investment thesis.

      Having read the book, I totally agree and also find the key takeaway to be a major shift in my thinking on investment. If you are looking for unconventional wisdom and contrarian views on risk and rewards, Zurich Axioms is difinitely for you! One really needs to be a maverick in order to appreciate the finer points raised.

      5 out of 5 stars You will read it more than once.......2007-04-30

      This book is filled with gold. It is fun to read and you may not even notice how much valuable information you will find in each page. The axioms cover so many areas of human psychology and trading that you may only later realize what you have in your hands.

      It does not go into details about trading strategies, money management (apart from the basic but fundamental ones such as "cut your losses" and "realize your profits early") and position sizing. But this is not what this book is about. It is an eye opener with key fundamental ideas and principles that you will soon or later find more than essential.

      Two of the many fundamental principles stated there that many people ignore - and many may not see their full value at first reading (or even later!):
      - do not diversify your capital allocated to risk investments if your goal is growth,
      - to invest is essentially to speculate.
      You will be more than excused to read about speculation when others think that you should be reading about investing. You will understand why.

      Yet it is not a perfect book. It gives no value to any kind of technical analysis or trading system. But it is so, because it does focus on a healthy scepticism - which is without doubt better than taking the opposite side! So its shortcomings are forgiven.

      Not often will you find this kind of information packed in a concise, straightforward and fun-to-read style. A great book! Highly recommended for just anyone.

      5 out of 5 stars Outstanding book on investing.......2007-01-04

      I have been a professional investor for about 15 years. If I had to choose only one book for my bookshelf, The Zurich Axioms would be it.

      Consider the puzzle of Switzerland. It's a rocky country, half the size of Maine. It has not one inch of seacoast, no oil, and a climate and topography that is inhospitable to farming. It has stayed out of wars for 300 years because no invader really wanted it. Yet the Swiss are among the most affluent people in the world. How? By being the world's cleverest investors and speculators.

      This book suggests that to make any kind of gain in life, you must place some of your material and/or emotional capital at risk. The Swiss conclude that the sensible way to conduct one's life is not to shun risk but to expose oneself to it deliberately. To make money you must bet, but not in a mindless way. To bet, instead, with care and in such a way that large gains are more likely than large losses.

      There are twelve major "axioms" or rules that guide investors to much better results. This book is a simple read with powerful rules. If you follow these guidelines, investing success will be much easier. But, of course, most people will let their emotions get in the way and let hope, greed, and stubbornness dominate. They will listen to "experts" make forecasts and make investments accordingly. And, as you can imagine, most investors will do very poorly.

      Buy this inexpensive book and take the axioms to heart. It will make you a much better investor.

      5 out of 5 stars Amazing Insight.......2006-12-31

      Traders always talk about the "holy grail" in trading. This is usually referring to a method or system that just cranks out money with little effort. It is generally conceded that there is no "holy grail" but I think this book gets as close to defining "holy grail" trading rules as any I've read. I've been trading for 30 years and from my experience, I believe this book holds the keys to successful speculation.
      THE ZURICH AXIOMS
      Average customer rating: Not rated
        THE ZURICH AXIOMS
        GUNTHER MAX
        Manufacturer: NEW AMERICAN LIBRARY
        ProductGroup: Book
        Binding: Paperback
        ASIN: B000PH0AAS
        Zurich Axioms
        Average customer rating: Not rated
          Zurich Axioms

          Manufacturer: SOUVENIR PRESS
          ProductGroup: Book
          Binding: Hardcover
          ASIN: B000GS8I4Q
          The Zurich Axioms
          Average customer rating: Not rated
            The Zurich Axioms
            Max Gunther
            Manufacturer: Souvenir Press Ltd
            ProductGroup: Book
            Binding: Paperback
            ASIN: B000ORRAV6
            The Zurich Axioms  Investment Secrets of Swiss Bankers
            Average customer rating: Not rated
              The Zurich Axioms Investment Secrets of Swiss Bankers
              Max Gunther
              Manufacturer: New American Library
              ProductGroup: Book
              Binding: Paperback
              ASIN: B000JJI8HE

              Stock Enhancement and Sea Ranching: Developments, Pitfalls and Opportunities
              Average customer rating: Not rated
                Stock Enhancement and Sea Ranching: Developments, Pitfalls and Opportunities
                Shuichi Kitada , Terje Svasand , and H. L. Blankenship
                Manufacturer: Blackwell Publishing Limited
                ProductGroup: Book
                Binding: Hardcover

                IntroductionIntroduction | Investing | Business & Investing | Subjects | Books
                GeneralGeneral | Personal Finance | Business & Investing | Subjects | Books
                AgriculturalAgricultural | Economics | Business & Investing | Subjects | Books
                Fisheries & AquacultureFisheries & Aquaculture | Natural Resources | Nature & Ecology | Science | Subjects | Books
                GeneralGeneral | Marine Biology | Biology | Biological Sciences | Science | Subjects | Books
                Marine BiologyMarine Biology | Biology | Biological Sciences | Professional Science | Professional & Technical | Subjects | Books
                AquacultureAquaculture | Agricultural Sciences | Professional Science | Professional & Technical | Subjects | Books
                Animal HusbandryAnimal Husbandry | Agricultural Sciences | Professional Science | Professional & Technical | Subjects | Books | Animal Production | Bees | Breeding | Dairy Science | Livestock Management | Meat | Nutrition | Poultry | Range Management
                All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
                ASIN: 1405111194

                Book Description

                The collapse of many of the World 's fisheries continues to be of major concern and the enhancement of fish stocks through techniques such as ranching is of huge importance and interest across the globe. This important book, which contains fully peer reviewed and carefully edited papers from the 2nd International Symposium in Stock Enhancement and Sea Ranching is broadly divided into sections covering the following areas:The present situation of stock enhancementSeed quality and techniques for effective stockingHealth management of hatchery stocksMethods for evaluating stocking effectivenessPopulation management in stock enhancement and sea ranchingManagement of stocked populationsEcological interactions with wild stocksGenetic management of hatchery and wild stocksSocio-economics of stock enhancementCase studiesStock Enhancement and Sea Ranching has been written and edited by some of the world 's foremost authorities in fisheries science and related areas and is essential reading for all fisheries scientists throughout the World. Fish biologists, marine and aquatic scientists, environmental biologists, ecologists, conservationists, aquaculture personnel and oceanographers will all find much of use and interest within this book. All libraries within universities and research establishments where these subjects are studied and taught should have copies of this book on their shelves.

                Delitos Economicos Y Financieros
                Average customer rating: Not rated
                  Delitos Economicos Y Financieros
                  Danilo Lugo
                  Manufacturer: Yoyo Music USA Inc
                  ProductGroup: Book
                  Binding: Audio CD

                  GeneralGeneral | Business & Investing | Subjects | Books
                  EthicsEthics | Business Life | Business & Investing | Subjects | Books
                  SpanishSpanish | Instruction | Foreign Languages | Reference | Subjects | Books
                  SpanishSpanish | Foreign Language Nonfiction | Nonfiction | Subjects | Books
                  SpanishSpanish | Language Instruction | Languages | Books on CD | Audiobooks | Formats | Books
                  SpanishSpanish | Languages | Books on CD | Audiobooks | Formats | Books
                  NonfictionNonfiction | Books on CD | Audiobooks | Formats | Books
                  GeneralGeneral | Business | Books on CD | Audiobooks | Formats | Books
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                  Mundo del NegocioMundo del Negocio | Negocios e inversiones | Libros en español | Formats | Books | Conducta Organizacional | General | Lugar de Trabajo
                  GeneralGeneral | Negocios e inversiones | Libros en español | Formats | Books
                  Gestión & LiderazgoGestión & Liderazgo | Negocios e inversiones | Libros en español | Formats | Books | Control de Calidad | Gestión | Liderazgo | Motivacional | Negociación | Producción y Operaciones | Sistemas y Planificación
                  ÉticaÉtica | Referencia | Negocios e inversiones | Libros en español | Formats | Books
                  EducaciónEducación | No-Ficción | Libros en español | Formats | Books | Canada y México | Colegio y Universidad | Consejería | Curricula | Educación Especial | Educación de Adultos y Educación Continua | Escuela Primaria | Escuela Secundaria | Europa y Euroasia | General | Habilidades para el Estudio | Lectura | Método de Instrucción | Participación de Los Padres | Pedagogía | Politica | Referencia | Teoría Educativa | Transición y Jardin Infantil
                  Dirección ComercialDirección Comercial | Profesional y Técnico | Libros en español | Formats | Books
                  ASIN: 9584302302
                  Delitos Economicos y Financieros [Economic and Financial Crimes]
                  Average customer rating: Not rated
                    Delitos Economicos y Financieros [Economic and Financial Crimes]
                    Danilo Lugo
                    Manufacturer: audible.com
                    ProductGroup: Book
                    Binding: Audio Download
                    ASIN: B000FNX2AC

                    More Taxing Than Taxes?: The Taxlike Effects of Nontax Policies in Ldcs : A Sequoia Seminar
                    Average customer rating: Not rated
                      More Taxing Than Taxes?: The Taxlike Effects of Nontax Policies in Ldcs : A Sequoia Seminar
                      Richard M. Bird
                      Manufacturer: ICS Press
                      ProductGroup: Book
                      Binding: Paperback

                      GeneralGeneral | Taxes | Accounting | Industries & Professions | Business & Investing | Subjects | Books
                      Public FinancePublic Finance | Economics | Business & Investing | Subjects | Books
                      Debt & DeficitsDebt & Deficits | Economics | Business & Investing | Subjects | Books
                      GeneralGeneral | Business & Investing | Subjects | Books
                      ASIN: 1558150889

                      Book Description

                      This book responds to a paradox. A paradox of rates and revenues. Tax rates in less developed countries (LDCs) are often higher than those rates in industrialized countries. Conversely, tax revenues, as a percentage of GNP, are ordinarily much less for LDC governments than for their counterparts. One half of this conundrum is often used to explain the other. Increased capital flight (of both money and people) into domestic underground and/or external economies is deemed an escape from escalating taxes -- higher tax rates and narrower tax bases perversely accentuating each other.

                      This book provides a resolution of the rates & revenue paradox that is both more fundamental than "supply-side" cuts in tax rates and more certain of yielding the increased revenues that are promised by such cuts. Its authors show how governments might receive increased revenues -- even with no changes in explicit tax policies -- by decreasing the (taxlike) burdens on citizens of nontax, non-revenue-generating policies.

                      The mandates of regulatory and other non-tax policies seldom yield revenues to government. But, just like taxes, they affect the production and consumption choices of individuals and their associated prices. By attending to the tax-like effects of non-tax policies, this volume emphasizes the need to enhance understanding of the consequences of both tax and nontax policies for economic growth and equity.

                      Understanding readers of this book will find themselves demanding new questions, not merely additional answers. For example: Should explicit taxes have their rates raised, their points of incidence lowered, their implementation more extensively and rigorously applied? This volume demonstrates that ANY answer to these questions is unsatisfactory in the absence of asking and answering another: whether and to what extent nontax policies are More Taxing Than Taxes?
                      Who is taxing whom (and why)? Ashley Balls is more than a little perplexed by the rationale behind Fringe Benefit Tax.(Issues With Balls): An article from: NZ Business
                      Average customer rating: Not rated
                        Who is taxing whom (and why)? Ashley Balls is more than a little perplexed by the rationale behind Fringe Benefit Tax.(Issues With Balls): An article from: NZ Business
                        Ashley Balls
                        Manufacturer: Profile Publishing Ltd.
                        ProductGroup: Book
                        Binding: Digital

                        InternationalInternational | Taxes | Accounting | Industries & Professions | Business & Investing | Subjects | Books
                        ASIN: B0008EBCQY
                        Release Date: 2005-07-31

                        Book Description

                        This digital document is an article from NZ Business, published by Profile Publishing Ltd. on October 1, 2003. The length of the article is 745 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                        Citation Details
                        Title: Who is taxing whom (and why)? Ashley Balls is more than a little perplexed by the rationale behind Fringe Benefit Tax.(Issues With Balls)
                        Author: Ashley Balls
                        Publication: NZ Business (Magazine/Journal)
                        Date: October 1, 2003
                        Publisher: Profile Publishing Ltd.
                        Volume: 17 Issue: 09 Page: 48(1)

                        Distributed by Thomson Gale
                        NBER working paper series
                        Average customer rating: Not rated
                          NBER working paper series
                          Shang-Jin Wei
                          Manufacturer: National Bureau of Economic Research
                          ProductGroup: Book
                          Binding: Unknown Binding

                          GeneralGeneral | International | Business & Investing | Subjects | Books
                          ASIN: B0006QSEGA

                          The Papers of Andrew Jackson: 1816-1820 (Papers of Andrew Jackson)
                          Average customer rating: Not rated
                            The Papers of Andrew Jackson: 1816-1820 (Papers of Andrew Jackson)
                            Andrew Jackson , Harold D. Moser , and David R. Hoth
                            Manufacturer: University of Tennessee Press
                            ProductGroup: Book
                            Binding: Hardcover

                            Presidents & Heads of StatePresidents & Heads of State | Leaders & Notable People | Biographies & Memoirs | Subjects | Books
                            GeneralGeneral | United States | Historical | Biographies & Memoirs | Subjects | Books
                            Jackson, AndrewJackson, Andrew | ( J ) | People, A-Z | Biographies & Memoirs | Subjects | Books
                            AntebellumAntebellum | 19th Century | United States | Americas | History | Subjects | Books
                            GeneralGeneral | United States | Americas | History | Subjects | Books
                            ASIN: 0870497782

                            Your Sort of Courage
                            Average customer rating: Not rated
                              Your Sort of Courage
                              Lloyd Kemp
                              Manufacturer: Lutterworth Press
                              ProductGroup: Book
                              Binding: Hardcover

                              GeneralGeneral | Biographies & Memoirs | Subjects | Books
                              Special NeedsSpecial Needs | Specific Groups | Biographies & Memoirs | Subjects | Books
                              MemoirsMemoirs | Biographies & Memoirs | Subjects | Books
                              GeneralGeneral | Self-Help | Health, Mind & Body | Subjects | Books
                              ASIN: 0718829166
                              Your Sort of Courage
                              Average customer rating: Not rated
                                Your Sort of Courage
                                Lloyd Kemp
                                Manufacturer: NY
                                ProductGroup: Book
                                Binding: Hardcover
                                ASIN: B000MU75DI

                                Books:

                                1. Regional & Urban Economics II: Harwood Fundamentals of Applied Economics
                                2. Research in the History of Economic Thought and Methodology, Volume 17 : Frank H. Knight and Thornstein B. Veblen: Archival and Bibliographical Materials ... Thought and Methodology, Arch. Supp. 9)
                                3. Small Business Sourcebook: The Entrepreneur's Resource 2 volume set (Small Business Sourcebook)
                                4. Sources for Funding: The Israel Foundation Directory
                                5. Sources of Operating Grants, 2004
                                6. Southern Hospitality: Tourism and the Growth of Atlanta
                                7. SYSTAT 6.0 for Windows: Command Reference
                                8. The Anonymous Entrepreneur: 12 Steps to Build the Entrepreneurial Attitude
                                9. The Business Policy Game: An International Simulation: Player's Manual (4th Edition)
                                10. The Commercial Banking Regulatory Handbook: 1998-1999 (The Pricewaterhousecoopers Regulatory Handbook Series)

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