2005 North Carolina Manufacturers Register (North Carolina Manufacturer's Register)

Book Description

Demystifies the scholarship selection process

Write winning essays and get financial aid

Need money for college? This simple, straightforward guide shows you how to find scholarships, grants, and other "free money" to use toward your college expenses. You get expert advice on applying for federal grants, participating in state tuition plans, competing for scholarships from private organizations, and more - with tips on avoiding scams, completing your applications on time, and finding financial aid from unlikely sources.

The Dummies Way

Explanations in plain English
"Get in, get out" information
Icons and other navigational aids
Tear-out cheat sheet
Top ten lists
A dash of humor and fun

Customer Reviews:

A wonderful resource.......2004-05-12

Mark Graham Brown has produced another useful, direct, and informative business book. I found the checklists and interview questions especially helpful in my executive coaching and consulting practice.

A couple of clients dampened my enthusiasm with concerns over terminology and level of sophistication for implementation, but the material actually helped me to pinpoint their concerns and address their questions. If you're doing Scorecards, get this book.

First Ask: Are You Competing in the Right Game?.......2001-10-26

Zarate has written an first-rate review of this excellent book but may unintentionally suggest that the value of the book will be greatest for "mature" organizations when, in fact, small-to-midsize organizations also have an urgent need to "design and implement scorecards" by which to obtain accurate measurements of various kinds. My own opinion is that their need is indeed greater because they have fewer resources available and narrower margins for error. Therefore, organizational waste and incompetence can have much greater impact. Aphorisms which endure express an essential truth. For example, "You can't manage what you can't measure." There may be some exceptions but not many. What Brown accomplishes in this book is to provide and then explain a cohesive, comprehensive, and cost-effective system which accommodates most organizations' needs for operational metrics and plans, for strategic metrics and plans, and then for implementation of the "scoreboard" after it has been devised. He identifies ten "Mistakes" which create barriers to addressing these separate but related needs:

1. Tracking output/outcome metrics that cannot be influenced or controlled

2. Gathering data that tells you what you already know

3. Gathering data for its own sake

NOTE: Brown and I apparently disagree about "data" which I consider a plural.

4. Relying heavily [too heavily] on customer satisfaction surveys

5. Executives focusing on detailed metrics

6. Measures that are not linked to the strategic plan

NOTE: Kaplan and Norton have much of great value to said about this in their most recent book, The Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment

7. Failing to define Practical Correlations between [and among] key metrics

8. Reporting data that is difficult to read and analyze

9. "Superstitious" process metrics

10. Measures that drive the wrong performance

Brown explains how and why such "Mistakes" are made, how to correct them, and also how to avoid repeating them. For purposes of illustration, let's say your organization needs to improve performance in these three areas: Cycle Time, First Pass Yield, and On-Time Delivery. Although separate, they are also interdependent. Obviously there are problems which need to be solved. More often than not, a corrective action responds to symptoms rather than to root causes. We all know that many (most?) of those involved in any organizational process (regardless of nature and extent) fear change, resent what they perceive to be criticism of their performance, and will therefore resist (perhaps sabotage) efforts to transform the status quo. Hence the importance of formulating the correct metrics, applying them where they will generate the data needed, and -- meanwhile -- ensuring that the "score" kept is appropriate to whatever "game" is being played.

Essential for mature organizations.......2001-09-17

This book goes a long way towards helping organizations actually implement balanced scorecards instead of giving them lip service. It also shows what to measure and why, and gives a list of measurement mistakes that render many company's balanced scorecard efforts meaningless.

Unlike Kaplan's and Norton's seminal (and decade old) book, "The Balanced Scorecard", this book is short on theory and heavy on practical applications. This is not a criticism of "The Balanced Scorecard" - just recognition of the fact that in the ensuing decade since that book was first published there have been lesson's learned about what does and does not work. The author distills these lesson's learned into this slim, content-filled book.

What I like most is the author clearly links metrics to vision, mission and strategy. This is what a balanced scorecard is supposed to be about, but this is not always so in practice. He also sorts out the difference between basic business indicators and critical success factors, which is augmented by an outstanding discussion (throughout the book) on top measurement mistakes, and a liberal sprinkling of tips throughout the book.

Probably the most valuable parts of the book are Part 3, where step-by-step procedures are given to implement an *effective* scorecard, and the appendices which contain case studies drawn from real organizations and actual scorecards. The examples given are worth their weight in gold and elevate this book from the theoretical to realistic and practical. My highest recommendation and 5 solid stars.

Average customer rating:
Reconstruction Era Fashions: 350 Sewing, Needlework, & Millinery Patterns 1867-1868

Manufacturer: Lavolta Press
ProductGroup: Book
Binding: Paperback

Fashion | Crafts & Hobbies | Home & Garden | Subjects | Books
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Needlework | Crafts & Hobbies | Home & Garden | Subjects | Books
Gown | Weddings | Home & Garden | Subjects | Books
General | Parenting & Families | Subjects | Books
History | Fashion | Arts & Photography | Subjects | Books
All Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
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Fashions of the Gilded Age, Volume 1: Undergarments, Bodices, Skirts, Overskirts, Polonaises, and Day Dresses 1877-1882

Fashions of the Gilded Age, Volume 2: Evening, Bridal, Sports, Outerwear, Accessories, and Dressmaking 1877-1882

After a Fashion: How to Reproduce, Restore, and Wear Vintage Styles

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Accessories:

Health o Meter HDC100-01 "Grow with Me" Teddy Bear Scale for Babies and Toddlers

Braun IRT 4020 ThermoScan Ear Thermometer

ASIN: 0963651749

Book Description

"Paul Messaris is an extremely thoughtful commentator on the world of visuals. He has studied advertising visuals for many years and his insights are always stimulating and sometimes, even controversial. This book makes an important contribution to the literature in two fields: visual communication and advertising. I recommend it for faculty and students as well as professionals in the advertising field."

--Sandra Moriarty, Professor University of Colorado

"With an informal writing style and examples both thoughtful and illustrative, Paul Messaris in his Visual Persuasion leads the reader through the often complex field of visual literacy related to advertising images with high style and intellect. When so much information is conveyed through quickly edited and carefully controlled mass media images, Visual Persuasion is a vital book toward understanding the impact on individuals, cultures, and society of persuasive visual messages."

--Paul Martin Lester, Ph.D, Author of Visual Communication with Messages

"A smartly reasoned and elegantly written treatment of visual argumentation authored by one of America's most respected authorities on visual communication. "

--James Lull

The pictures in TV commercials, magazine ads, and other forms of advertising often convey meanings that cannot be expressed as well, or at all, through words or music. Visual Persuasion is an exploration of these unique aspects of advertising. By virtue of their ability to simulate the appearance of the physical world, pictures can become surrogate objects of desire or other emotions which ads subsequently associate with products. By exploiting viewers' assumptions of a direct, automatic connection between photography and reality, images can serve as proof of advertising claims. Because of the implicit nature of visual argumentation and the relative lack of social accountability that images enjoy in comparison with words, pictures can be used to make advertising claims that would be unacceptable if they were spelled out verbally. Using these characteristics of visual persuasion as a starting point, this important book analyzes a variety of commercial, political, and social-issue advertisements. A separate chapter examines the role of pictures in cross-cultural advertising. Visual Persuasion is recommended for upper-level undergraduate students and graduate students in communication and media studies. It also contains insights that will be valuable to students in courses in cultural studies, sociology, anthropology, and advertising.

Customer Reviews:

Counter Balance.......2007-07-28

I haven't read this book, but own it and just felt the other review -- left by someone who left a review intended for the book seller -- needs balance. Leaving through the book, it seems to be a serious and thoughtful and well-researched treatment of how imagery is used in advertising and the effect images have.

M. Glickman
Author, Beyond the Breath: Extraordinary Mindfulness Through Whole-Body Vipassana Meditation

Book was returned.......2007-02-15

Arrived in great condition but not in time for when needed. Therefore, book was returned and credit was given.

Visual Persuasion: The Role of Images in Advertising. (book reviews): An article from: Journal of Broadcasting & Electronic Media

Average customer rating:

Visual Persuasion: The Role of Images in Advertising. (book reviews): An article from: Journal of Broadcasting & Electronic Media
Elizabeth J. Leebron
Manufacturer: Broadcast Education Association
ProductGroup: Book
Binding: Digital
ASIN: B00097T5IC
Release Date: 2005-07-28

Book Description

This digital document is an article from Journal of Broadcasting & Electronic Media, published by Broadcast Education Association on September 22, 1997. The length of the article is 1781 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Visual Persuasion: The Role of Images in Advertising. (book reviews)
Author: Elizabeth J. Leebron
Publication: Journal of Broadcasting & Electronic Media (Refereed)
Date: September 22, 1997
Publisher: Broadcast Education Association
Volume: v41 Issue: n4 Page: p589(4)

Article Type: Book Review

Distributed by Thomson Gale

Book Description

An ice-cold discussion of murder as a business practice in the North American context. This is murder as a rationally motivated profit or agenda driven action. Homicides under these conditions are unlikely to lead to arrest. Marché covers organized crime, social contexts and motivations. Interdisciplinary in approach.

Murder as a Business Decision, second edition: An Economic Analysis of Criminal Phenomena

Average customer rating:

Murder as a Business Decision, second edition: An Economic Analysis of Criminal Phenomena
G.E. March
Manufacturer: University Press of America
ProductGroup: Book
Binding: Paperback

Courts | Procedures & Litigation | Law | Subjects | Books

General | Criminal Law | Law | Subjects | Books

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Criminology | Crime & Criminals | Nonfiction | Subjects | Books

True Crime | True Accounts | Nonfiction | Subjects | Books

Book Description

In the second edition of Murder as a Business Decision, a new chapter is added that covers aspects of additional real world planned homicide investigations. The new material covers investigations related to FBI undercover operations Strawman in Kansas City.

HUMAN RIGHTS GROUPS, WOMEN LEGISLATORS ANGERED BY FEDERAL GOVERNMENT'S DECISION NOT TO TAKE OVER PROBE OF JUAREZ MURDERS.: An article from: SourceMex Economic News & Analysis on Mexico

Average customer rating:

HUMAN RIGHTS GROUPS, WOMEN LEGISLATORS ANGERED BY FEDERAL GOVERNMENT'S DECISION NOT TO TAKE OVER PROBE OF JUAREZ MURDERS.: An article from: SourceMex Economic News & Analysis on Mexico

Manufacturer: Latin American Data Base/Latin American Institute
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

Book Description

This digital document is an article from SourceMex Economic News & Analysis on Mexico, published by Latin American Data Base/Latin American Institute on April 30, 2003. The length of the article is 1070 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: HUMAN RIGHTS GROUPS, WOMEN LEGISLATORS ANGERED BY FEDERAL GOVERNMENT'S DECISION NOT TO TAKE OVER PROBE OF JUAREZ MURDERS.
Publication: SourceMex Economic News & Analysis on Mexico (Magazine/Journal)
Date: April 30, 2003
Publisher: Latin American Data Base/Latin American Institute

Distributed by Thomson Gale

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