Survival in the Software Jungle (Artech House Professional Development and Technology Management Library)

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Transformative Curriculum Leadership (3rd Edition)
James G. Henderson , and Rosemary Gornik
Manufacturer: Prentice Hall
ProductGroup: Book
Binding: Paperback

General | Education | Nonfiction | Subjects | Books
Curricula | Education | Nonfiction | Subjects | Books
Lesson Planning | Education | Professional & Technical | Subjects | Books
General | Education | Professional & Technical | Subjects | Books
All Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
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ASIN: 0131138960

Book Description

Transformative Curriculum Leadership provides concrete guidance on how to practice a curriculum based on problem solving that integrates constructivist learning with democratic understanding. The book is organized around the leadership experiences of the assistant superintendent, and it contains a wealth of guiding rubrics, figures, images, and illustrations. In addition to providing well-integrated, step-by-step problem solving guidance, it remains a theoretically sophisticated, cutting-edge integration of curriculum theory and leadership practice.

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Transformative Curriculum Leadership
James George Henderson
Manufacturer: Prentice Hall
ProductGroup: Book
Binding: Paperback
ASIN: B000OIF4TU

Transformative Curriculum Leadership: Paradigm, Process, Reflective Inquiry

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Transformative Curriculum Leadership: Paradigm, Process, Reflective Inquiry
Richard D. Hawthorne James G. Henderson
Manufacturer: Prentice Hall College Div
ProductGroup: Book
Binding: Paperback
ASIN: B000O8UH92

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Definitive guide on the concept of "Market Share"

A Must for those exploring Consumer Products

Bigger is not always better!

good concept, mediocre writing

The Myth of Market Share: Why Market Share Is the Fool's Gold of Business (Crown Business Briefings)
Richard Miniter
Manufacturer: Crown Business
ProductGroup: Book
Binding: Hardcover

General | Business & Investing | Subjects | Books
Management | Management & Leadership | Business & Investing | Subjects | Books
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Big Brands, Big Trouble: Lessons Learned the Hard Way

Managerial Economics

Management Accounting (with InfoTrac)

Management Skills for Everyday Life: The Practical Coach (2nd Edition)

Financial Accounting, Reporting and Analysis (with 1-year Access to Thomson ONE, Business School Edition)

ASIN: 0609609882
Release Date: 2002-10-29

Book Description

Richard Miniter skewers the sacred cow of market share and debunks the conventional wisdom that corporate profits rise as you grab more territory in the marketplace.

Market share is the fool’s gold of modern business. In reality, companies that maximize market share end up minimizing profits, while their smarter rivals earn higher returns. Three times out of four, on average, the most profitable firm is not the one with the largest slice of the market. Yet the myth of market share continues to hobble and kill great companies, while smaller competitors dig out real profits. Executives, entrepreneurs, investors, and regulators will learn why megamergers often fail, brand extensions wither, and stocks tumble. The Myth of Market Share also reveals a positive and proven strategy for transforming a company into a profit leader.

Richard Miniter recounts many cautionary tales of great companies that refused to change—and outlines the practical plans of those that changed and flourished. Managers and investors will profit from knowing why Dell prospers by treating market share as a benchmark, not as a goal. Executives and entrepreneurs can retool their strategies by examining the case studies in this book, including Ryanair, an upstart Irish air carrier that transformed itself into the world’s most profitable airline; International Paper, a manufacturing Goliath that tried to buy success; Boeing, the plane maker that pulled out of a steep dive by jettisoning its market share strategies; and DaimlerChrysler, the carmaker that stalled when it tried to be all things to all people.

By providing a road map for persuading doubtful colleagues and leading a company to profit leadership, The Myth of Market Share is an entertaining, historical review and leadership tutorial, delivering proven strategies for generating long-term profits and sustainable growth during these uncertain times.

From the eBook edition.

Customer Reviews:

Definitive guide on the concept of "Market Share".......2006-09-04

The theme of this book can be summarized in pg 15 as follows: "Market share should simply be seen as a by product, a secondary effect, of pursuing a company's core mission. Market share is not an advantage by itself. It is the result of a sustainable competitive advantage, not the cause."

To support his core message, the author, using plenty of secondary research data and case studies (Dell, Ryannair, Sony, Daimler Chrysler, Microsoft, Boeing, Visa....), hit hard on the "Market Share" myths, including:-
- Leadership = Market Power
- Size naturally creates higher returns
- Economiies of scale kick in
- The experience curve improves efficiency
- Quality management (good staff attracted by size) leads to growth

Furthermore, insightful discussions are made on why myths persist, why profit leaders beat market leaders, and of course, exceptions owing to networked markets.

Definitely a very resourceful book for those who needs to write a thesis on the topic or to make strategic decisions for any company. Highly recommended!

A Must for those exploring Consumer Products.......2006-03-05

I have over 15 year experience in the food and beverage industry. Market share in the malt beverage industry is very competitive. The standard measure for judging success with in the segment has always been market share. I have represented the largest brewer to some of the smallest. In representing many specialty and micro brands, market share was not as important to retailers and distributors as profitibility. This book details the impact of distribution, marketing, pricing, merchandising, customer service, branding and many other concepts. The book is full of examples from all types of companies. It is a great refresher and also can give you different views on rewriting your resume or brushing up for interviews.

Bigger is not always better!.......2003-06-10

Heard the taped version of THE MYTH OF MARKET SHARE by
Richard Miniter, which presents an interesting concept that says that
being the biggest player in a market doesn't mean that you will make the
most profits . . . in fact, the opposite is often true; i.e., the
bottom line is that size does NOT automatically lead to profits.

According to Miniter, there are three types of companies in every line of
business: the profit leaders, which make the most money; the market
leaders, which have the largest share of the market; and everyone else.
And the goal, at least as it seems to me, should be to become the
profit leader. Such a company doesn't go in for the dangerous
discounts that sap the strength of its brands in pursuing market share.
It avoids foolish mergers for the sake of size. And it focuses on the
customer, rather than on the competition.

The above might seem easier said than done, but real-life examples
(Mobil, Roche Diagnostics, Dell, etc.) so how this can be accomplished.
As a result, I liked the book and would recommend it, if just for the
conclusion which drives home this key marketing point:

In contrast, companies that are profit leaders can usually survive and
gain a larger share of the market--as long as they continue to focus
on giving the customers precisely what they want, at a profit.

good concept, mediocre writing.......2003-02-21

The concept is a good one. Too many times we hear that a sale must be won or the competition will get it (regardless of profit). Unfortunately, those executives who need Mr. Miniter's message the most will probably never hear or understand it.

Unfortunately for the book, the author's writing style is mostly surface gloss and generalized facts and figures that "supports" his points. He cites numerous company examples, but I walked away with the feeling that each one was much more complex than he leads the reader to beleive and there were many more variables to the success or failure being presented as "evidence". I have little doubt that he has a good point, but I don't think he backs it up very well.

Case in point: On Page 94, he talks about the Smart car and questions why Daimler would venture into the small car market with such an introduction. Actually, they did not create the car, a small independant maker did and they acquired it. The story of this independant car maker and Daimler's insistance in buying them out would have made more interesting reading and could have added to the depth of the book.

Concept 4 stars, writing 2 stars

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fun and simple patterns

120 Celebration Cross Stitch Cards
Gillian Souter
Manufacturer: David & Charles Publishers
ProductGroup: Book
Binding: Hardcover

Cross-Stitch | Crafts & Hobbies | Home & Garden | Subjects | Books
General | Crafts & Hobbies | Home & Garden | Subjects | Books
Needlework | Crafts & Hobbies | Home & Garden | Subjects | Books
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Quick to Stitch Cross Stitch Cards

Cross Stitch Greeting Cards

Sue Cook's Bumper Cross Stitch Collection: 12 Pictures and Hundreds of Motifs to Celebrate the Year

Cross Stitch Card Collection: 101 Original Designs

Picture Your Pet in Cross Stitch: Over 400 Animal Portraits and Motifs

ASIN: 0715319116

Book Description

Over 120 cross stitch greetings card and tag designs await you in this colorful must-have collection. Mark any occasion on your calendar with a cross stitch card selected from the extensive choice of exciting designs offered. Divided into four main chapters, selecting a suitable design is simple. There is a card for every occasion, and always charted variations where applicable. Ideas and instructions are provided for mounting your work into cards, and even for decorating the card mount to ensure a special and polished finish. In addition, smaller motifs are charted for quick-to-stitch tags and each chapter features a selection of the charted designs made up into gifts to match the occasion.

Customer Reviews:

fun and simple patterns.......2007-09-21

There are many cute and pretty designes for all occasions in this book. They are small and quick to do. This book is for the beginner to the advanced.

Book Description

The paperback edition of Economic Thought Since Keynes outlines the evolution of economic thought since the publication of The General Theory, putting into perspective the trends, issues and developments in economics over the last half century. Part I contains an historical account of the schools, debates and issues, as well as the authors who have played significant roles. Part II features a detailed biographical dictionary of 150 economists, including their major published works, an analysis of their contribution to economic thought and a guide to the secondary literature.

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Learning from Russ Paley

Russ Paley's Ultimate Guide to Network Marketing: Your Step-By-Step Guide to Wealth
Russ Paley
Manufacturer: Career Press
ProductGroup: Book
Binding: Paperback

General | Business & Investing | Subjects | Books
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Network Your Way to Millions

Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!

Secrets of Building a Million Dollar Network Marketing Organization: From a Guy Who's Been There, Done That, and Shows You How to Do It Too

The 7-Step System to Building a $1,000,000 Network Marketing Dynasty: How to Achieve Financial Independence through Network Marketing

How to Sell Network Marketing Without Fear, Anxiety or Losing Your Friends! (Selling from the Soul. Ancient Wisdoms. Modern Practice)

ASIN: 156414478X

Book Description

Russell Paley has already trained thousands of men and women to be successful in network marketing. The methods he presents have worked for Russell and all his students who've applied them. What you'll learn is a highly evolved plan which, if you follow it, is guaranteed to lead you down the road to wealth.

No matter which networking company you are associated with, Russ Paley's Ultimate Guide to Network Marketing will teach you how to succeed. You'll learn all the secrets to:

- Picking the right networking company for you.
- Getting people off to a quick start.
- Creating massive duplication in your business
- Prospecting painlessly and effectively.
- Building excitement in an audience.
- Keeping morale high in your own downline.
- Maximizing both current and future income.
- Saving significantly on taxes.

Customer Reviews:

Learning from Russ Paley.......2006-02-18

In chapter 7, Russ discusses duplicating yourself and mentoring other. There is no "I" in Team.
Also, the phrase "K.I.S.S." - Keep It Super Simple comes to mind.

Book Description

Here is a comprehensive guide to the incorporation of computer simulation in all levels of the planning function of an organization. Writing for managers of planning, planners, and programmers, the author enables readers to gain an overall understanding of the potential role of simulation in planning, to apply simulation to their own particular needs, and to translate planning concepts into computer instructions. Nersesian demonstrates that for manager, planner, and programmer alike, simulation is not difficult in concept nor complicated to put into practice. The author argues that simulation is a necessary activity in a planning environment characterized by uncertain futures and rapidly changing conditions. The book is organized into separate chapters, each of which acts as a case study of an aspect in the use of simulation. The synopsis that begins every chapter provides the manager of a planning operation with an appreciation of the general application of simulation to one facet of planning. The chapters themselves focus on particular situations which might befall a planner within the general application of simulation to the planning process. Special appendices--designed to aid programmers who have not had much previous experience in setting up simulation programs--follow each chapter and provide descriptive material and the applicable simulation program. As a comprehensive yet easily understood guide to the benefits of utilizing simulation in the planning process, this book will be an invaluable resource for planners, corporate executives, and programmers.

Book Description

This volume describes how insurance markets actually adjust premiums to risk, and they evaluate various proposals for regulating how premiums should vary with risk.

Health Insurance: The Trade-Off Between Risk Pooling and Moral Hazard, December 1989 (Rand Corporation//Rand Report)

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Health Insurance: The Trade-Off Between Risk Pooling and Moral Hazard, December 1989 (Rand Corporation//Rand Report)
Willard G. Manning , and M. Susan Marquis
Manufacturer: RAND Corporation
ProductGroup: Book
Binding: Paperback

Pooling medical benefits saves money, official says. (Thomas LoPizzo): An article from: National Underwriter Property & Casualty-Risk & Benefits Management

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Pooling medical benefits saves money, official says. (Thomas LoPizzo): An article from: National Underwriter Property & Casualty-Risk & Benefits Management
Alfred G. Haggerty
Manufacturer: The National Underwriter Company
ProductGroup: Book
Binding: Digital
ASIN: B00091XYKS
Release Date: 2005-07-28

Book Description

This digital document is an article from National Underwriter Property & Casualty-Risk & Benefits Management, published by The National Underwriter Company on June 22, 1992. The length of the article is 596 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: Vermont League of Cities and Towns Dir of Group Services Thomas LoPizzo acquainted attendees of the Public Risk Management Assn's 1992 public agencies conference with the cost advantages and disadvantages of medical benefits pools. Since medical benefit program administration accounts for only 8.5% of total costs, the small administrative savings that pooling provides can be wiped out by the 91.5% medical claim costs. While the size of a pool is not limited, it requires 3,000 employee members for a balanced cost/claim ratio, whereas insurance companies can provide services to smaller employers.

Citation Details
Title: Pooling medical benefits saves money, official says. (Thomas LoPizzo)
Author: Alfred G. Haggerty
Publication: National Underwriter Property & Casualty-Risk & Benefits Management (Magazine/Journal)
Date: June 22, 1992
Publisher: The National Underwriter Company
Issue: n25 Page: p17(2)

Distributed by Thomson Gale

Health risk pooling for small-group health insurance (SuDoc PREX 1.2:H 34)

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Health risk pooling for small-group health insurance (SuDoc PREX 1.2:H 34)
U.S. Postal Service
Manufacturer: Executive Office of the President
ProductGroup: Book
Binding: Unknown Binding
ASIN: B00010EJRE

Book Description

This interactive and informative book provides a concise, easy-to-understand overview of the cutting edge field of online dispute resolution (ODR), using the familiar frequently asked questions format. It examines the ODR options that reflect the speed and convenience of the Web. KEY TOPICS Chapter topics cover E-Commerce Disputes and the Global Web; Understanding Online Dispute Resolution; Online Negotiation, mediation, and arbitration; Online Jury Proceedings; Online Dispute Resolution System Design; and the future of ODR. For online technical and business professionals—such as computer science and information technology managers, dispute or conflict resolution professionals, customer relations managers, contracts managers, purchasing managers, Web masters, online service providers (OSPs), e-commerce entrepreneurs, and attorneys advising e-businesses.

Book Description

In Pursuit of Passionate Purpose, self-help guru Theresa Szczurek reveals that the real key to a successful and happy life is in knowing what it is that you truly desire and pursuing it with determination. Based on the everyday wisdom of eighty successful people from all walks of life, along with the practical strategies she used to pursue her own passion, Szczurek presents a proven, step-by-step plan for effectively pursuing whatever your passionate purpose is. By emulating the six strategies/characteristics that almost all truly successful people share, youll discover who you really are, what you really want from life, and how to achieve it.

Download Description

In Pursuit of Passionate Purpose, self-help guru Theresa Szczurek reveals that the real key to a successful and happy life is in knowing what it is that you truly desire and pursuing it with determination. Based on the everyday wisdom of eighty successful people from all walks of life, along with the practical strategies she used to pursue her own passion, Szczurek presents a proven, step-by-step plan for effectively pursuing whatever your passionate purpose is. By emulating the six strategies/characteristics that almost all truly successful people share, you¿ll discover who you really are, what you really want from life, and how to achieve it.

Customer Reviews:

Keep on Exploring.......2005-02-26

I quit my job as a technician at Particle Measuring Systems in Boulder with reservations. I enjoyed the work and the people but felt I was not communicating well with certain engineers. Lizard (code name for one of the engineers)loaned me a wonderful book, though. It's called Pursuit of Passionate Purpose by Theresa Szczurek. That last name reminds me of the author of Flow -- Csikszentmihalyi. The Pursuit of Passionate Purpose deals with a topic Thomas Jefferson discussed: the battle between the heart and head in making decisions. I encourage everyone to read this book.
John Cutler Anderson
nickname "Lucky"
Boulder, Colorado

Pursuit of Passionate Purpose.......2005-01-19

Pursuit of Passionate Purpose is an excellent book for those starting out in a career or those who are very experienced. The book contains a practical method to support people in effecting the changes they are seeking. The stories of various people interviewed by the author are really interesting and inspiring.

Just the Push You Need.......2005-01-10

I had been sitting on the fence finishing my book. After reading Pursuit Of Passionate Purpose, I realized no one was going to finish the book but me and I didn't have forever to live my dreams. Each day that went by that I didn't do what I loved was a lost day. The book provided the push to discipline myself, focus my day, and live what I love. After reading the book, I finished the pieces I need to sell my book. But I loved the process of living my dream each day that I wrote. Thank you Theresa.

Book Description

This fabulous encyclopedia of spices is not only a practical cookbook but an invaluable and expert kitchen reference.

Customer Reviews:

Good text and pictures. Other books are better........2005-11-23

`The Cook's Encyclopedia of Spices' by English authors, Sallie Morris and Lesley Mackley appears, on the surface, to be a very attractive and informative book on spices and how to use them. Unfortunately, it stumbles on a couple of important points and it is up against some first class competition.

It's primary shortcoming is that it limits itself to only spices and does not deal with what most people on both sides of the Atlantic would call herbs. I consider this a shortcoming because the authors include many recipes for `spice mixes' which are mixes as much of dried herbs as they are of spices. The Cajun spice mix, for example, includes dried thyme. The barbecue spice mixtures include dried marjoram. And, the `Old-fashioned Philadelphia Spice Powder includes both dried basil and dried thyme. The coverage is even more confusing in that the book does cover both bay leaves and fenugreek leaves. By virtually everyone's definition, any leaf used in cooking is an herb, not a spice.

A second annoying shortcut is that the articles on spices are arranged in alphabetical order by their scientific name. Sacre Bleu! I am all in favor of stressing the importance of knowing the scientific names of plants giving us culinary products, but arranging things by scientific name which no one except a biologist is likely to know is foolish. The authors repair their error somewhat by giving us a table of contents in common name order, but who wants to take two lookup steps when one should do.

A third annoyance is the fact that almost half of the book is dedicated to recipes that use spices. In a very attractively photographed book with decent text on its subject, this is a total waste of space, especially for someone who has even the most modest collection of cookbooks. Virtually every savory recipe uses herbs or spices of some sort. If you include salt as a spice (which the authors do), virtually every recipe on earth, with the possible exception of Tuscan bread, uses a spice or herb. I would want a good spice book to give a good selection of spices mixes, but if I want a recipe, I would simply not bother going to a book on spices before going to a book on French cooking or fish cooking or fast cooking or fastidious (See `Cooks Illustrated' or Alton Brown) cooking.

The shame of it is that the authors have gone to great lengths to provide the book with very good illustrations and very decent text on the spices it covers. In fact, I get the sense that the authors have overdone it a bit with the color pics. For the spice mixture recipes, they provide little pictures of each and every ingredient, over and over and over again. It also manages to cover a fair variety of spices, although not as great a variety as its competition.

The best competition I have seen recently is Tony Hill's `The Contemporary Encyclopedia of herbs & spices' which covers a lot more different species and does it with an entertainingly personal look at the world's condiments. Another excellent volume is Jill Norman's `herbs & spices, the cook's reference'. Of the two, the second is better for the creative cook and the first is better for the armchair foodie / reader. Both have excellent spice mix recipes and they complement one another so well I suggest you get both books.

Pretty, but not highly recommended.

exelente libro bueno para cualquier chef.......2002-11-19

exelente libro de cocina la verdad que estoy muy contento por comprarlo muy bueno para chef y personas que quieran saber mas de condimentos

Spicey information!.......2002-01-27

I thoroughly enjoyed,and still enjoy, this book! I was looking for a book with spice information to have available for my customers - and this book fit the bill. The book has a "clean" look, with clear descriptions of the many spices included in it's pages. I found the information to be thorough, and the pictures are fantastic!
This book is loaded with information on individual spices, but it also gives recipes for spice combinations as well as recipes from breads to desserts that include a variety of spices that are both common and a little more exotic.
"The Cook's Encyclopedia of Spices" had what I was looking for, and then some, without being overwhelming.
I feel that any chef, or weekend cooking warrior, would find this book helpful.

Red Hot, a Cook's Encyclopedia of Fire and Spice

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Red Hot, a Cook's Encyclopedia of Fire and Spice

Manufacturer: Hermes House
ProductGroup: Book
Binding: Paperback

Cooking | Encyclopedias | Reference | Subjects | Books
ASIN: 0681358335

The Cook's Encyclopedia of Herbs (Cook's Encyclopedias)

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The Cook's Encyclopedia of Herbs (Cook's Encyclopedias)
Andi Clevely
Manufacturer: Lorenz Books
ProductGroup: Book
Binding: Paperback

Herbs, Spices & Condiments | Cooking by Ingredient | Cooking, Food & Wine | Subjects | Books

General | Cooking, Food & Wine | Subjects | Books

Reference | Cooking, Food & Wine | Subjects | Books

Cooking | Encyclopedias | Reference | Subjects | Books
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ASIN: 0754806170

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Red Hot! A Cook's Encyclopedia of Fire and Spice
Jenni Fleetwood
Manufacturer: Hermes House
ProductGroup: Book
Binding: Paperback

Cooking | Encyclopedias | Reference | Subjects | Books
ASIN: 1844776301

Average customer rating:

Red Hot! A Cook's Encyclopedia of Fire and Spice
Jenni Fleetwood
Manufacturer: Lorenz Books
ProductGroup: Book
Binding: Hardcover

General | Cooking, Food & Wine | Subjects | Books

Cooking | Encyclopedias | Reference | Subjects | Books
ASIN: 0754814467

Book Description

An opulent mix of classic and inspirational dishes, representing the very best of hot, and fiery from all corners of the globe.

Book Description

The book for people who aren't investment specialists, but want to invest like a Wall Street whiz kid.

The average person collects bits and pieces of information about investing--a company that's doing well today, an industry on the upswing. But that's not enough in the complex, hyperspeed world of investment today. That's why the 60 Minute Investment Planner is a perfect place to start--a place where readers can go to draft an investment plan themselves, instead of spending countless hours with a high-priced financial advisor.

Written by a Wall Street professional at one of America's leading investment firms, the 60 Minute Investment Planner gives readers the tools they need to draw up their personal investment profile. After completing an easy, step-by-step outline, readers are guided through a detailed but manageable summary of the investment options available. By the end, even the most financially bewildered can recognize just the combination of stocks, bonds, money market and mutual funds, and advanced equities they need. A handy series of worksheets and questionnaires throughout the book insures that when readers do go to financial advisors, they arrive with a clear idea of what they want to do with their money.

Book Description

Strategic Acquisitions: A Guide to Growing and Enhancing the Value of Your Business is for business managers, rather than "deal makers", and explains why strategy, people, and financial performance are the keys to successful acquisitions. This book will show business managers how to identify a viable acquisition, how to evaluate the likelihood of a smooth corporate merger, how to efficiently combine management and labor teams, and how to absorb the new company without jeopardizing the existing corporate culture.

Average customer rating:
Federal Tax Treat Income
Stephen L. McDonald
Manufacturer: Greenwood Press Reprint
ProductGroup: Book
Binding: Paperback
ASIN: B000OTU5AC

Book Description

Born blind in one eye but never accepting a handicap, Peter Richards chose a hard life as a gas main layer on the south coast of Britain. This is Peter's story in his words. It is a compelling story of a working man whose words show the complexities of an ordinary person. His darker side is balanced by humor, wit, and a way with words that goes with sharp intelligence. Interwoven with this fascinating narrative of work is Peter's articulate account of his personal life-of marriage and raising children in cramped housing, insecurity, bread-winning, friendship, love, and fighting, of his passions for sea fishing and gardening.

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