The Business Traveler's Survival Guide: How to Get Work Done While on the Road
Average customer rating: 4 out of 5 stars
  • Packed full of information!
The Business Traveler's Survival Guide: How to Get Work Done While on the Road
June Langhoff
Manufacturer: Aegis Publishing Group, Ltd.
ProductGroup: Book
Binding: Paperback

GeneralGeneral | Business Life | Business & Investing | Subjects | Books
GeneralGeneral | Business & Investing | Subjects | Books
GeneralGeneral | Reference | Business & Investing | Subjects | Books
Essays & TraveloguesEssays & Travelogues | Reference & Tips | Travel | Subjects | Books
TipsTips | Reference & Tips | Travel | Subjects | Books
Business TravelBusiness Travel | Reference & Tips | Travel | Subjects | Books
GeneralGeneral | Travel | Subjects | Books
GeneralGeneral | Reference | Subjects | Books
ASIN: 1890154032

Book Description

This handy guide will be appreciated by every business traveler.

Customer Reviews:

4 out of 5 stars Packed full of information!.......2000-11-19

Although this book could be updated since it was originally published, it still offers tons of great information for the biz traveler!

There are insider stories that only a biz traveler or travel staff would know. These stories will help you throughout your travels.

There are several website mentioned in the book (and another reason it should be updated since the web is a constant growing animal!). The websites provide shortcuts to obtaining your travel needs and information.

I recommend this book to any biz traveler. I personally found it handy by recognizing several things I could've done better to help me survive on the road (i.e. ever need a copy center in the middle of the night?).

The Leader's Guide to Standards: A Blueprint for Educational Equity and Excellence
Average customer rating: Not rated
    The Leader's Guide to Standards: A Blueprint for Educational Equity and Excellence
    Douglas B. Reeves
    Manufacturer: Jossey-Bass
    ProductGroup: Book
    Binding: Hardcover

    EducationEducation | Reference | Business & Investing | Subjects | Books
    GeneralGeneral | Education | Nonfiction | Subjects | Books
    AdministrationAdministration | Education Theory | Education | Nonfiction | Subjects | Books
    LeadershipLeadership | Education Theory | Education | Nonfiction | Subjects | Books
    School ManagementSchool Management | Education Theory | Education | Nonfiction | Subjects | Books
    StandardsStandards | Education | Nonfiction | Subjects | Books
    PedagogyPedagogy | Education | Nonfiction | Subjects | Books
    GeneralGeneral | Education | Professional & Technical | Subjects | Books
    All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
    Business & InvestingBusiness & Investing | Qualifying Textbooks - Fall 2007 | Stores | Books
    NonfictionNonfiction | Qualifying Textbooks - Fall 2007 | Stores | Books
    ProfessionalProfessional | Qualifying Textbooks - Fall 2007 | Stores | Books
    Similar Items:
    1. The Daily Disciplines of Leadership: How to Improve Student Achievement, Staff Motivation, and Personal Organization The Daily Disciplines of Leadership: How to Improve Student Achievement, Staff Motivation, and Personal Organization
    2. Making Standards Work, 3rd Edition: How to Implement Standards-Based Assessments in the Classroom, School, and District Making Standards Work, 3rd Edition: How to Implement Standards-Based Assessments in the Classroom, School, and District
    3. Accountability for Learning: How Teachers and School Leaders Can Take Charge Accountability for Learning: How Teachers and School Leaders Can Take Charge
    4. Power Standards: Identifying the Standards that Matter the Most Power Standards: Identifying the Standards that Matter the Most
    5. Developing Grading and Reporting Systems for Student Learning (Experts In Assessment Series) Developing Grading and Reporting Systems for Student Learning (Experts In Assessment Series)

    ASIN: 0787964026

    Book Description

    In today's school environment educational leaders are mandated to use academic standards to measure the progress of their school's teachers and students. Despite the wealth of material that addresses the topic of academic standards there is little written for those who must lead the effort to put in place an effective standards system. The Leader's Guide to Standards is a landmark book— written by Douglas Reeves, an expert in academic standards, performance assessment, and accountability— that shows school principals, assistant principals, teachers, and district-level administrators how to build a comprehensive accountability system for standards-based reform that focuses on leadership skills. Reeves offers practical recommendations for assessing and nurturing teacher performance, setting up balanced assessment and accountability policies, and making the case for standards to the public. In addition, the book addresses the vital role that policymakers from the local school board to state and national leaders play in the successful implementation of educational standards.

    Whose Cheese Can I Move
    Average customer rating: Not rated
      Whose Cheese Can I Move
      Chen Tong
      Manufacturer: Pearson Education Asia Pte., Ltd.
      ProductGroup: Book
      Binding: Paperback

      MotivationalMotivational | Management & Leadership | Business & Investing | Subjects | Books
      SuccessSuccess | Self-Help | Health, Mind & Body | Subjects | Books
      ASIN: 9812445056

      Book Description

      Whose Cheese Can I Move? is a short but insightful story about six main characters who reside in two sections of the maze named Cheesetown and Brie Country respectively. Power struggles break out as cheese consumes the hearts and minds of the once-peaceable residents, and betrayals results.

      This simple story raises several self-reflecting questions that will reinforce one's beliefs about life and business:

      · In a world where neither cheese nor opportunities come by easily, how can you possess your cheese?
      · Can anyone really feel happy when one's cheese has been moved?
      · Can altering one's beliefs really help in adjusting to changes?
      · Does cheese represent one's needs or desires?

      This book also reveals what the essence of power and success is, as well as the nature of failure. Successful people are constantly moving others' cheese. Unsuccessful people keep getting their cheese moved.

      To survive in this era monopolized by changes, power and success, one should ask and reflect whose cheese can they move in order to protect their own slice of cheese.

      Current Construction Costs: 1998 (35th ed)
      Average customer rating: Not rated
        Current Construction Costs: 1998 (35th ed)

        Manufacturer: Saylor Pubns
        ProductGroup: Book
        Binding: Paperback

        Production & OperationsProduction & Operations | Management & Leadership | Business & Investing | Subjects | Books
        Production, Operation & ManagementProduction, Operation & Management | Industrial, Manufacturing & Operational Systems | Engineering | Professional & Technical | Subjects | Books
        GeneralGeneral | Reference | Subjects | Books
        ASIN: 0931708664

        Leadership Secrets of the World's Most Successful CEOs: 100 Top Executives Reveal the Management Strategies That Made Their Companies Great
        Average customer rating: 4.5 out of 5 stars
        • Leadership Secrets of the World Most Successful CEOs:
        • great management book!!
        • Leadership Secrets of the World's Most Successful CEOs: 100 Top Executives
        • A good book on leadership aphorisms
        • A Waste
        Leadership Secrets of the World's Most Successful CEOs: 100 Top Executives Reveal the Management Strategies That Made Their Companies Great
        Eric Yaverbaum
        Manufacturer: Kaplan Business
        ProductGroup: Book
        Binding: Hardcover

        Strategy & CompetitionStrategy & Competition | Management & Leadership | Business & Investing | Subjects | Books
        LeadershipLeadership | Management & Leadership | Business & Investing | Subjects | Books
        ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
        Systems & PlanningSystems & Planning | Management & Leadership | Business & Investing | Subjects | Books
        GeneralGeneral | Business & Investing | Subjects | Books
        Similar Items:
        1. What the Best CEOs Know What the Best CEOs Know
        2. CEO Logic : How to Think and Act Like a Chief Executive CEO Logic : How to Think and Act Like a Chief Executive
        3. How to Become CEO: The Rules for Rising to the Top of Any Organization How to Become CEO: The Rules for Rising to the Top of Any Organization
        4. Secrets of a CEO Coach:  Your Personal Training Guide to Thinking Like a Leader and Acting Like a CEO Secrets of a CEO Coach: Your Personal Training Guide to Thinking Like a Leader and Acting Like a CEO
        5. How to Think Like a CEO: The 22 Vital Traits You Need to Be the Person at the Top How to Think Like a CEO: The 22 Vital Traits You Need to Be the Person at the Top

        ASIN: 0793180619
        Release Date: 2004-03-01

        Book Description

        Who knows what it really takes to be an effective leader in today's business world? The most successful CEOs do. They are the men and women who run the #1 or #2 corporation in their industry or market niche.

        Leadership is such a vital skill that four out of ten U.S. corporations now have some sort of formal leadership training program in place, says public relations executive Eric Yaverbaum. His new book, Leadership Secrets of the World's Most Successful CEOs, consists of exclusive interviews with top executives discussing the proven strategies, philosophies, and tactics they use to help their organizations succeed.

        Each chapter features a top CEO who reveals in quick-read fashion his or her most powerful leadership technique. Readers will discover the proven management principles of the CEOs of Absorbine, 7-Eleven, Domino's Pizza, Grumman, Nabisco, Radio Shack, Staples, Xerox, and dozens of other companies in all industries, large and small.

        Each interview includes a summary and explanation of the CEO's most powerful ""leadership secret,"" and each section can be read-and its leadership secret learned-in less than five minutes. Readers can either skim the secrets that interest them or read the entire book to learn and apply the leadership principles that are most relevant to their daily business practices.

        Customer Reviews:

        4 out of 5 stars Leadership Secrets of the World Most Successful CEOs:.......2007-07-14

        Great book for other CEOs to read. It is not a guide for aspiring corner offfice types. Enjoy reading some insights, but was looking for hard facts on what it takes to stay on top.

        5 out of 5 stars great management book!!.......2007-02-11

        a very good read for any supervisor or manager at any level!!

        5 out of 5 stars Leadership Secrets of the World's Most Successful CEOs: 100 Top Executives.......2006-11-03

        Super book! Super Advice! For anyone trying to become a CEO or just trying to understand the thinking and logic behind a CEO.

        4 out of 5 stars A good book on leadership aphorisms.......2006-10-27

        Eric Yaverbaum's title of this book is a bit of misnomer. This book is missing many key CEO's past and present such as Bill Gates and William Buffett (of course they are selling their own books and would not consent to a collection themed book) and not every CEO has been that successful (Carleton Fiorina of HP). Also these leadership "secrets" are not concealed from the world like an illuminati's handbook, but have been mentioned many times in many other books. Compare what is said here to what was written in Jim Collins "Good to Great" and you will find many repeating issues (this is actually a good thing since it reinforces good leadership criteria). And for fun you can read what each CEO has to say and see where each CEO fits in the Level 5 leadership hierarchy (or ignore this sentence if you have not read "Good to Great").

        It is advantageous to read a multitude of CEO's opinion on leadership though. These aphorisms have been ignored by many, many leaders who are bent on total annihilation of a company due to their Dilbertesque politics (and/or misconceptions of reality) as opposed to a Machiavellian pragmatism. How many CEO's take the advice of Dr. Thomas F. Frist (HCA) of "Surround yourself with good people..."? I especially like Sy Sperling's "realize my own shortcomings" who made much with his shortcoming. This book is filled with tidbits of sage advice.

        There is no easy way to achieve success in business and reading this book will not reveal a depth of salient information. However, it will put you or keep you on the correct path though with what should be considered business truisms about leadership (I always think of Voltaire's and Will Rogers quote about common sense not being common) that are obviously ignored by too many CEOs and company presidents.

        1 out of 5 stars A Waste.......2006-09-24

        Maybe the world's most successful as described by the title, however, this book is not in the same category. A dull, uninspired effort to translate an uninspiring message. A waste of your $'s.
        Leadership Secrets Of The World's Most Successful CEOs : 100 Top Executives Reveal The Management Strategies That Made Their Companies Great
        Average customer rating: Not rated
          Leadership Secrets Of The World's Most Successful CEOs : 100 Top Executives Reveal The Management Strategies That Made Their Companies Great
          Eric Yaverbaum
          Manufacturer: Barnes & Noble
          ProductGroup: Book
          Binding: Hardcover
          ASIN: 1419584324

          Floral Wood Carving: Full Size Patterns and Complete Instructions for 21 Projects
          Average customer rating: Not rated
            Floral Wood Carving: Full Size Patterns and Complete Instructions for 21 Projects
            Mack Sutter
            Manufacturer: Dover Publications
            ProductGroup: Book
            Binding: Paperback

            GeneralGeneral | Sculpture | Arts & Photography | Subjects | Books
            Fun with Paper & Wood, Stones & KnivesFun with Paper & Wood, Stones & Knives | Crafts & Hobbies | Home & Garden | Subjects | Books
            GeneralGeneral | Crafts & Hobbies | Home & Garden | Subjects | Books
            ProjectsProjects | Woodworking | Crafts & Hobbies | Home & Garden | Subjects | Books
            Household HintsHousehold Hints | How-to & Home Improvements | Home & Garden | Subjects | Books
            SculptureSculpture | Art | Arts & Photography | 4-for-3 Books Store | Stores | Books
            GeneralGeneral | Crafts & Hobbies | Home & Garden | 4-for-3 Books Store | Stores | Books
            ProjectsProjects | Woodworking | Crafts & Hobbies | Home & Garden | 4-for-3 Books Store | Stores | Books
            Household HintsHousehold Hints | How-to & Home Improvements | Home & Garden | 4-for-3 Books Store | Stores | Books
            All 4-for-3 DealsAll 4-for-3 Deals | 4-for-3 Books Store | Stores | Books
            Similar Items:
            1. Easy-to-Do Flower Patterns for Woodcarvers Easy-to-Do Flower Patterns for Woodcarvers
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            4. How to Carve Wood: A Book of Projects and Techniques (Fine Woodworking Book) How to Carve Wood: A Book of Projects and Techniques (Fine Woodworking Book)
            5. The Beginner's Handbook of Woodcarving: With Project Patterns for Line Carving, Relief Carving, Carving in the Round, and Bird Carving The Beginner's Handbook of Woodcarving: With Project Patterns for Line Carving, Relief Carving, Carving in the Round, and Bird Carving

            ASIN: 0486248666

            Book Description

            21 full-size patterns for beautiful floral woodcarving projects include extensive notes, line drawings, photographs of finished projects. Bluebells, Orchid, Rose, Tulip, Iris, Pine Cones, Aztec Lily, more. Expert tips on wood selection, finishing techniques, and tools. Instructions.

            Mercantilism in a Japanese Domain: The Merchant Origins of Economic Nationalism in 18th-Century Tosa
            Average customer rating: Not rated
              Mercantilism in a Japanese Domain: The Merchant Origins of Economic Nationalism in 18th-Century Tosa
              Luke S. Roberts
              Manufacturer: Cambridge University Press
              ProductGroup: Book
              Binding: Hardcover

              RenaissanceRenaissance | Schools, Periods & Styles | Arts & Photography | Subjects | Books
              Economic HistoryEconomic History | Economics | Business & Investing | Subjects | Books
              GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
              GeneralGeneral | Business & Investing | Subjects | Books
              Shopping & CommerceShopping & Commerce | Reference | Business & Investing | Subjects | Books
              JapanJapan | Asia | History | Subjects | Books
              RenaissanceRenaissance | World | History | Subjects | Books
              EconomicsEconomics | Transportation | Nonfiction | Subjects | Books
              AsiaAsia | History | Humanities | New & Used Textbooks | Stores | Books
              GeneralGeneral | History | Humanities | New & Used Textbooks | Stores | Books
              GeneralGeneral | Business & Finance | New & Used Textbooks | Stores | Books
              GeneralGeneral | Economics | Business & Finance | New & Used Textbooks | Stores | Books
              ASIN: 0521621313

              Book Description

              This book explores the historical roots of economic nationalism within Japan. In a situation analogous to early modern Germany, Japan in the Edo period (1600-1867) was divided into over 230 realms, many of which developed into competitive states that struggled to reduce the dominance of the shogun's economy. This study of the merchants of one such domain, Tosa, reveals how they developed mercantilist strategies to protect and invigorate their domain's economy, and to support the public value of the merchant in a hostile Confucian world.

              Marketing With Email : A Spam-Free Guide to Increasing Awareness, Building Loyalty, and Increasing Sales by Using the Internet's Most Powerful Tool
              Average customer rating: 5 out of 5 stars
              • Buy a new Highlighter
              • Wonderful Business Tool
              • The Best Introduction to Low-Cost, Ethical E-Mail Marketing!
              • E-mail with permission, do not spam your audience!
              • Buy One for Yourself and One for a Friend
              Marketing With Email : A Spam-Free Guide to Increasing Awareness, Building Loyalty, and Increasing Sales by Using the Internet's Most Powerful Tool
              Shannon Kinnard
              Manufacturer: Maximum Pr
              ProductGroup: Book
              Binding: Paperback

              Web MarketingWeb Marketing | Business & Culture | Computers & Internet | Subjects | Books
              E-mailE-mail | Software | Computers & Internet | Subjects | Books
              InternetInternet | Home Computing | Computers & Internet | Subjects | Books | Internet & Education | Online Searching | Web Browsers | Web for Kids
              GeneralGeneral | Computers & Internet | Subjects | Books
              Similar Items:
              1. Permission Based E-mail Marketing Permission Based E-mail Marketing
              2. Email Marketing: Using Email to Reach Your Target Audience and Build Customer Relationships Email Marketing: Using Email to Reach Your Target Audience and Build Customer Relationships
              3. Internet Direct Mail : The Complete Guide to Successful E-Mail Marketing Campaigns Internet Direct Mail : The Complete Guide to Successful E-Mail Marketing Campaigns
              4. Advanced Email Marketing Advanced Email Marketing
              5. Permission Marketing : Turning Strangers Into Friends And Friends Into Customers Permission Marketing : Turning Strangers Into Friends And Friends Into Customers

              ASIN: 1885068409

              Customer Reviews:

              5 out of 5 stars Buy a new Highlighter.......2001-08-20

              I am a technoid (See my about me area) so when I first started reading this book and Kinnard described the tools I thought the book was going to be fairly boring. Later when I entered in the chapters on marketing I was thrilled with an entry level book.

              I needed (and still need) good ideas to help me market my business. I used my highlighter a great deal in this book. In almost every one of the later chapters I found really good ideas. Also the structure of the book was wonderful. The beginning of every chapter is a series of descriptive or narrative paragraphs, case study, resources and a cheat sheet. The structure that Kinnard uses makes this a tool for reference as well as a good read.

              Finally, I think Kinnard has an excellent style. I think one of the great tasks of writing a book like this one is that most of the audience really is not interested in reading the material. We just want to know it so that we can use it. So, time spent reading and learning about email is tiresome. Kinnard does a good job of making the paint dry quickly.

              4 out of 5 stars Wonderful Business Tool.......2001-01-10

              For anyone looking for an experienced and relaible method of managing opt-in email marketing this is for you.

              5 out of 5 stars The Best Introduction to Low-Cost, Ethical E-Mail Marketing!.......2000-09-05

              I picked up this book because I have always found e-mail to be an effective way to begin and develop relationships with interesting people I would never have otherwise met. That's one of the many reasons I like to write reviews on Amazon.com. Since most books about the Internet are extremely simple and out-of-date, I had low expectations. Imagine how pleased I was when I discovered that this book not only answered many of my questions (such as how to get started with e-mailing to opt-in lists of people who have given permission to be contacted with information in certain subject areas) but also provided information that I did not imagine existed (such as sites for posting e-mail press releases and statements of competency to reach the media). Best of all, the ideas here take little capital and expertise so most people who are active on the Internet can use them.

              Here is the table of contents to give you a sense of how the book is organized:

              Chapter 1: E-Mail Newsletters

              Chapter 2: Discussion Lists

              Chapter 3: Online Networking

              Chapter 4: Signature Files

              Chapter 5: Autoresponders

              Chapter 6: Customer Relationship Management

              Chapter 7: Promotions and Direct E-Mail

              Chapter 8: Online Public Relations

              Chapter 9: Advertising in E-Publications

              Chapter 10: E-Mail Marketing Rulebook

              Chapter 11: Technical Know-How

              Chapter 12: Measuring Results

              Chapter 13: Opt-In List Brokering

              Chapter 14: Worksheets

              Chapter 15: 20 Recommended E-Mail Publications

              As a result of reading this book, I began to wonder if I should also offer a free e-mail newsletter of more analytical and detailed book reviews covering those books I like best, with the reviews organized to be easier to access. Your opinions on that subject are most welcome!

              The technical support in the book can save you some money on implementing by allowing you to do more of the work yourself. You are also directed to examples and organizations that can help you. I wrote down more than 30 web sites I want to investigate as a result of reading this book. That's about 27 more than I got out of the last 400 books I have read.

              Another positive feature of the book is that it is anti-Spam. If you are like me, you get about 40 Spam messages a day that have no connection to any interest you have and seem to be created by people with little talent. One reason I have been slow to use more e-mail marketing is because I am very anti-Spam and didn't want to become a Spammer even by accident.

              The best advice from the book is to build your own lists from people who reply to you and give you permission to contact them again, and use those to establish and maintain mutually supportive relationships. That makes sense to me. My web designer has been urging me on with this idea for years, but I never quite got the point before. Now I see what I should be doing. Even though I have read and liked Permission Marketing, the idea just hadn't clicked before.

              Even if you don't plan to do e-mail mass marketing, the ideas in here for online public relations will make the book valuable all by themselves.

              The authors also offer you access to their web site for more information and help.

              A revised edition is planned for a few weeks from now, and I suspect that it would be a good idea to see what is in that edition as well. I wouldn't wait for that one, however, to get started. You can make significant progress in the meantime with this edition.

              After you have finished reading this book, ask yourself what is the one thing you could do today that would help get valuable knowledge out to those who need it most. Then take that action. I also urge you to make that question and action step a daily process thereafter. This book should make you very capable of doing this!

              4 out of 5 stars E-mail with permission, do not spam your audience!.......2000-08-07

              Marketing With E-Mail is a quick reading that broadens your horizon by giving you a concise, to the point overview of the different tools available to market a company and its products/ services through e-mail. Permission marketing is the mantra of Marketing With E-Mail and her author, Shannon Kinnard. E-mail marketing, though important, is not a stand-alone communication channel. By offering your prospects and customers multiple response paths, you increase the probability that they will respond to your product offering. In addition, Marketing With E-Mail and the companion web site refer to many resources that you can explore to get additional insights into that new field of marketing. Shannon Kinnard, however, does not cover the economics of e-mail marketing thoroughly. Case studies are not usually backed up by any in-depth financial analysis that should definitely convince you that investing in e-mail marketing provides a sensible return on investment and positively influences customer lifetime value. Hopefully, Shannon Kinnard will further share her (financial) expertise with you in the second edition of Marketing With E-Mail that will be released soon.

              5 out of 5 stars Buy One for Yourself and One for a Friend.......2000-07-18

              As a web designer for small businesses, the task of bringing visitors to a site often falls into my lap. It's a daunting task and with internet marketing still in it's infancy it's difficult to look to anyone as an expert. Ms. Kinnard is worth her weight in gold; demonstrating how to handle the new field of e-marketing and expertly giving how-to advice.

              Many of my clients are regional shops and businesses that do not have the big business (big $$) marketing budgets. Not only do I often find myself referring to this book often, but I recommend it to all of my clients as well.

              Business owners are often one of the biggest draws for a business; their personality, eye for detail, or craftsmanship is what attracts customers. By reading this book, my clients are able to market themselves, which my all accounts is a win-win scenario.

              If you own a business or if you represent a business that is trying to increase their market share on the Internet, make this mandatory reading.
              Marketing With E-Mail: A Spam-Free Guide to Increasing Sales, Building Loyalty, and Increasing Awareness
              Average customer rating: 5 out of 5 stars
              • The Best Book On E-mail Marketing Around
              Marketing With E-Mail: A Spam-Free Guide to Increasing Sales, Building Loyalty, and Increasing Awareness
              Shannon Kinnard
              Manufacturer: Maximum Press (FL)
              ProductGroup: Book
              Binding: Paperback

              GeneralGeneral | Business & Investing | Subjects | Books
              Management & LeadershipManagement & Leadership | Business & Investing | Subjects | Books | Business Ethics | Consolidation & Merger | Decision-Making & Problem Solving | Distribution & Warehouse Management | Industrial | Information Management | Leadership | Management | Management Science | Motivational | Negotiating | Operations Research | Planning & Forecasting | Pricing | Production & Operations | Project Management | Quality Control | Risk Assessment | Statistics | Strategy & Competition | Systems & Planning | Systems Analysis | Teams | Total Quality Management | Training
              AdvertisingAdvertising | Marketing & Sales | Business & Investing | Subjects | Books
              ManagementManagement | Sales & Selling | Marketing & Sales | Business & Investing | Subjects | Books
              Web MarketingWeb Marketing | Business & Culture | Computers & Internet | Subjects | Books
              E-mailE-mail | Software | Computers & Internet | Subjects | Books
              InternetInternet | Home Computing | Computers & Internet | Subjects | Books | Internet & Education | Online Searching | Web Browsers | Web for Kids
              GeneralGeneral | Computers & Internet | Subjects | Books
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              2. Search Engine Optimization: An Hour a Day Search Engine Optimization: An Hour a Day
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              ASIN: 1885068689

              Book Description

              E-mail offers a broader reach, higher measurability, quicker delivery, and easier consumer feedback for a lower cost than any other marketing medium. This detailed reference provides advice on how to expand and improve marketing opportunities, communications, and online relationships with this valuable tool. Marketers are guided through a step-by-step process of creating and implementing an e-mail marketing plan for their specific needs. This updated edition includes the latest information on e-mail newsletters, online networking, signature files, and e-mail promotions. Small businesses will appreciate information on how to level the playing field with larger competitors by leveraging unique opportunities available through e-mail.

              Customer Reviews:

              5 out of 5 stars The Best Book On E-mail Marketing Around.......2000-12-30

              Working in advertising, I've read more books on e-mail marketing than I care to count. Most, I've found, repeat themselves. Not this one. Ms. Kinnard is an eloquent writer, making it simple for anyone new to e-mail marketing to execute the book's many ideas on the best uses of the medium. In fact, I'm recommending it to all users of our e-mail service. If you have a small business and want to start e-mail marketing, buy this book. You won't need another.

              Win/Win or Else: Collective Bargaining in an Age of Public Discontent
              Average customer rating: Not rated
                Win/Win or Else: Collective Bargaining in an Age of Public Discontent
                William G. Keane
                Manufacturer: Corwin Press
                ProductGroup: Book
                Binding: Hardcover

                Labor & Industrial RelationsLabor & Industrial Relations | Economics | Business & Investing | Subjects | Books
                GeneralGeneral | Education | Nonfiction | Subjects | Books
                Labor & Industrial RelationsLabor & Industrial Relations | Politics | Nonfiction | Subjects | Books
                GeneralGeneral | Sociology | Social Sciences | Nonfiction | Subjects | Books
                Similar Items:
                1. Collective Bargaining in Education: Negotiating Change in Today's Schools Collective Bargaining in Education: Negotiating Change in Today's Schools
                2. The Principal's Guide to School Budgeting The Principal's Guide to School Budgeting

                ASIN: 0803964242

                Book Description

                "Drawing from his long experience with collective bargaining, Keane has written an easily read and highly useful guide for boards, administrators, teachers, and support staff. I highly recommend that you add it to your professional library." Jerry J. Herman, Professor Department of Administration and Planning University of Alabama "Convincingly argues and clearly articulates strategies for integrating collaboration throughout the collective bargaining process. This book is must reading--filled with ideas for making collaborative collective bargaining work." Gerald J. Pine, Dean, School of Education Boston College, Massachusetts Designed to help school administrators, school board members, and teachers be more effective and more cooperative at the bargaining table. Charts the history of collective bargaining and discusses changes now taking place in education that will likely affect negotiations. Partial list of contents: * How to prepare for negotiation * The process: When less is more * How to manage conflict * Learn from your past successes (and failures) * What to expect from collective bargaining in the future "Win/win" bargaining, a process by which all sides work together to achieve their goals, requires mutual trust and mutual need in order to succeed. In this compact, easy-to-read guide, Keane pinpoints the skills you need to learn in order to be an effective, principled negotiator. He explains the importance of looking for the common interests and goals of all sides. He provides a clear rationale for cooperation as a way to defuse growing public distrust in unions. Keane also offers tips on how to best use scarce resources for everyone's benefit. If you're a teacher, superintendent, or school board member facing collective bargaining, or a concerned parent or community member, this book has crucial information to help you understand the bargaining process.

                Professional Review Guide for the Cca Examination 2003
                Average customer rating: Not rated
                  Professional Review Guide for the Cca Examination 2003
                  Patricia J. Schnering , Calee Leversee , and Christine Wagner
                  Manufacturer: Delmar Pub
                  ProductGroup: Book
                  Binding: Paperback

                  HealthHealth | Insurance | Industries & Professions | Business & Investing | Subjects | Books
                  GeneralGeneral | Administration & Policy | Medicine | Subjects | Books
                  Practice Management & ReimbursementPractice Management & Reimbursement | Administration & Policy | Medicine | Subjects | Books
                  GeneralGeneral | Medicine | Subjects | Books
                  GeneralGeneral | Administration & Medicine Economics | Medical | Professional & Technical | Subjects | Books
                  Practice Management & ReimbursementPractice Management & Reimbursement | Administration & Medicine Economics | Medical | Professional & Technical | Subjects | Books
                  ASIN: 1932152008

                  Books:

                  1. The Challenge of the 21st Century: Managing Technology and Ourselves in a Shrinking World
                  2. The Directory of Management Consultants in the Uk 1998
                  3. The Moxie Encyclopedia: The History
                  4. The Professional Image: The Professional Development Series
                  5. The Top One Hundred Credit Card Crimes & How to Stop Them
                  6. The World Bank Research Program 1999: Abstracts of Current Studies
                  7. The World Holiday and Time Zone Guide 1999
                  8. Trade and Payments After Soviet Disintegration (Policy Analyses in International Economics) (Policy Analyses in International Economics)
                  9. Trade Policy Review: Honduras, 2003: World Trade Organization Geneva, February 2004 (Trade Policy Review)
                  10. Trade Policy Review: Trinidad and Tobago 1998 (Trade Policy Reviews)

                  Books Index

                  Books Home

                  Recommended Books

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