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The World Bank Research Program 1999: Abstracts of Current Studies
Manufacturer: World Bank ProductGroup: Book Binding: Hardcover ASIN: 082134580X |
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Assessing Student Competence in Accredited Disciplines: Pioneering Approaches to Assessment in Higher Education
Manufacturer: Stylus Publishing ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 1579220347 |
Book Description
How do accreditors encourage attention to the assessment of student learning? How do faculty on the campuses respond to these actions by accreditors? What can we learn from the accredited disciplines about defining learning outcomes, promoting thoughtful campus planning for assessment, and improving student competence?
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Unconditional Excellence: Answering God's Call to Be Your Professional Best
Alan M. Ross , and Cecil Murphey Manufacturer: Adams Media Corporation ProductGroup: Book Binding: Hardcover ASIN: 1580627064 |
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Completeness - Calidad Para El Siglo XXI
Philip Crosby Manufacturer: MC Graw Hill ProductGroup: Book Binding: Paperback ASIN: 9701004442 |
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Competing in a Service Economy: How to Create a Competitive Advantage Through Service Development and Innovation
Michael D. Johnson , and Anders Gustafsson Manufacturer: Jossey-Bass ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0787961566 |
Book Description
Competing in a Service Economy is a hands-on guide to creating services, with illustrative examples from service-oriented companies including Disney, Ericsson, IKEA, National Association of Convenience Stores, Ritz Carlton, Scandinavian Airline Systems, Sterling Pulp Chemicals, and Telia Mobile. This practical resource for executives, general managers, and managers in marketing, operations, and human resources reveals how to gain a competitive advantage by creating and implementing a strategic plan that will ultimately improve their organization's services. Written by the authors of the best-selling book Improving Customer Satisfaction, Loyalty, and Profit, this important new book will help business professionals to think and plan strategically to dramatically improve services, service development, and service innovation within their organizations.
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The Knitting Directory
Alison Jenkins Manufacturer: Chartwell Books ProductGroup: Book Binding: Spiral-bound ASIN: 0785817948 |
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The Knitting Stitch & Motif Directory
Sue Pearce Manufacturer: Chartwell Books ProductGroup: Book Binding: Spiral-bound Similar Items: ASIN: 0785820167 |
Customer Reviews:
Missed the mark.......2006-04-05
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Needlecrafters' Travel Companion
Audrey Swales Anderson , and Thomas Culp Manufacturer: Chalet Publishing ProductGroup: Book Binding: Paperback ASIN: 097081190X |
Book Description
A comprehensive quide to over 1500 needlecraft shops in the United States and Canada. Many of the shops have ads highlighting their products, store highlights, hours of business and local maps. State maps pinpoint the stores for locating the stores and planning trips.
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The Pillars of Economic Understanding: Factors and Markets
Mark Perlman , and Charles R. McCann Manufacturer: University of Michigan Press ProductGroup: Book Binding: Hardcover ASIN: 0472111108 |
Book Description
Customer Reviews:
An eye-opener !.......2001-06-11
A Great Teacher, Wonderful Books.......2001-01-02
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The Power of Business en Espanol: 7 Fundamental Keys to Unlocking the Potential of the Spanish-Language Hispanic Market
Jose Cancela , and Carlos Harrison Manufacturer: Rayo ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0061234990 Release Date: 2007-03-13 |
Book Description
In The Power of Business en Español, Cancela, one of the most well-respected business experts in the Spanish-speaking world, provides readers with a guide to the exciting—yet often confusing—Spanish-language market. From how to deal with the many Spanish accents and colloquialisms to learning where the Spanish-dominant consumer really lives and spends money, The Power of Business en Español is a book that will demystify Spanish-dominant consumers for non-Spanish speakers.
Broken down into seven easy chapters that include specific examples of real companies that have been successful (or unsuccessful) in their marketing techniques for this demographic, this handbook gives you the tools to build your business and reach out to this rapidly expanding market. Giving readers simple keys to understanding the people, the culture, and the language that unites this growing segment of the population, The Power of Business en Español is a road map for anyone who wants to prepare their business for the language hurdles of the twenty-first century or simply wants to learn more about their new neighbors.
Customer Reviews:
Hispanic Business booming.......2007-09-10
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Global Marketing: Foreign Entry, Local Marketing, and Global Management
Johny K. Johansson Manufacturer: McGraw-Hill/Irwin ProductGroup: Book Binding: Hardcover ASIN: 0073658634 |
Book Description
GLOBAL MARKETING: Foreign Entry, Local Marketing, and Global Management can be used at the better undergraduate programs where the students have had some exposure to global management or global business or in the MBA curriculum. The subtitle for this text is an important way to remember what makes this book distinct. This text offers a three-pronged approach to Global Marketing. That approach is Foreign Entry, Local Marketing, and Global Management and this represents the structure for the text. Johansson addresses how you market an existing product in new global markets and also discusses how a company develops a new product for a global market. This discussion takes into consideration the culture and needs of those customers. Most International Marketing books have a separate chapter for each of the environments (legal and regulatory, political, Business Customs, etc) and then they launch into a discussion of marketing management for global markets. However, Johansson only has a separate chapter on culture and then he integrates the rest of the environment discussions throughout the text and where appropriate. This too is a distinct feature of the text.
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Fundamentals of Marketing Research
Scott M. Smith , and Gerald S. Albaum Manufacturer: Sage Publications, Inc ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0761988521 |
Book Description
Fundamentals of Marketing Research covers all facets of marketing research including method, technique, and analysis at all levels. The methodological scope regarding research design, data collection techniques, and measurement is broad with three chapters devoted to the critical area of measurement and scaling. The presentation is from primarily a pragmatic and user-oriented perspective which aides the student to evaluate the research presented to them. This text explores cutting-edge technologies and new horizons while ensuring students have a thorough grasp of research fundamentals.
Key Features
• Contains a wealth of modern methods and techniques not found in competing texts
• Provides numerous illustrative cases at the end of each section
• Integrates international marketing research throughout instead of placing it in a separate chapter
• Has a full chapter devoted to the essential topic of online research
• An Instructor’s Manual on CD-ROM provides instructors with examination questions, additional background material on discussion questions in the text, and other helpful aids
Fundamentals of Marketing Research has been bundled at no additional cost to the students, with a license to use www.SurveyZ.com to prepare and distribute an online survey.
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Empirical Evidence on the Efficiency of Forward and Futures Foreign Exchange Markets: Harwood Fundamentals of Applied Economics
R. Hodrick Manufacturer: Taylor & Francis ProductGroup: Book Binding: Hardcover Similar Items: ASIN: 041526913X |
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Fundamentals of Business Marketing Research (The Foundation Series in Business Marketing) (The Foundation Series in Business Marketing)
David A. Reid Manufacturer: Haworth Press ProductGroup: Book Binding: Paperback ASIN: 0789023121 |
Book Description
Get a thorough review of vital research issues!Fundamentals of Business Marketing Research examines industrial/business research of the recent past, evaluates its current effectiveness, and offers suggestions for future use. This unique book includes and is based on "Business Marketing: A Twenty Year Review," a thorough study of industrial/business research conducted from 1978-1997 with critical commentary from a distinguished panel of business academics at leading universities and the response of the study's authors. The combination of critiques, insights, and viewpoints will challenge you to think beyond the traditional role of B2B marketing into a future that's anything but business as usual.
Through an unusual format that gives you access to critical academic analysis, Fundamentals of Business Marketing Research presents a comprehensive review of vital research areas, including marketing to businesses/institutions/governments; buyer-seller relationships; computer use for business marketing; industrial segmentation; channel management and development; physical distribution; advertising; and public relations. The book's give-and-take is equally focused on areas that have traditionally received a larger share of the research effort (organizational buyer behavior, business marketing strategy and planning, industrial selling and sales management) and those that have taken a back seat in terms of research attention (computers and ethical business marketing).
The original study, its criticisms, and the authors' subsequent assessment spotlight major themes, individual contributions, and future trends in major topic areas, including:
business marketing strategy
organizational buying behavior and purchasing management
business marketing sciences
products/services
pricing issues
distribution/logistics
promotion
Fundamentals of Business Marketing Research is equally effective as a practical guide for professionals and researchers, and as an academic text for doctoral studies.
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Bearish tone in soybeans with little fundamental news.: An article from: Farm Journal
Bob Utterback Manufacturer: Thomson Gale ProductGroup: Book Binding: Digital ASIN: B000BP1HB0 Release Date: 2005-10-12 |
Book Description
This digital document is an article from Farm Journal, published by Thomson Gale on September 27, 2005. The length of the article is 511 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
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Corn fundamentals.(market condition for corn industry) : An article from: Farm Journal
Bob Utterback Manufacturer: Farm Journal Media ProductGroup: Book Binding: Digital ASIN: B000B7OA6M Release Date: 2005-08-30 |
Book Description
This digital document is an article from Farm Journal, published by Farm Journal Media on May 10, 2005. The length of the article is 414 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
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Fundamental questions.: An article from: Farm Journal
Bob Utterback Manufacturer: Farm Journal Media ProductGroup: Book Binding: Digital ASIN: B000B7OAI0 Release Date: 2005-08-30 |
Book Description
This digital document is an article from Farm Journal, published by Farm Journal Media on February 16, 2005. The length of the article is 441 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
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Fundamental Success Factors for Online Shopthe Consumer Perspectives- Market Research from
Ralf Hossdorf Manufacturer: VDM Verlag Dr. Mueller e.K. ProductGroup: Book Binding: Paperback ASIN: 3836419734 |
Book Description
German E-commerce is well-off; an average growth in revenue of 17% in the first half of 2005 implies much better market conditions than the traditional retail business has experienced. Nevertheless numerous online shops are struggling with increasing competition and shop shutdowns appear as frequent as openings. Consequently it is the objective of most online shops to motivate consumers to purchase. Due to the fact that many online shops fail to accomplish this objective, this study intends to investigate which characteristics online shops have to provide in order be chosen by consumers. To investigate this issue the author has conducted a survey with two research questions: - What characteristics of online shops are potential choice criteria from the consumer's perspective? - Which choice criteria are the most fundamental success factors? The author first provides a detailed overview about the internet economy, its particpants and its different business models. After that the different parts of the survey are explained, the results are analyzed and a conclusion is drawn on the basis of the analysis in order to answer the research questions. This book is adressed to operators of online shops, web-designers, programmers, consultants, decision makers of E-commerce businesses and anybody who wants to generate sales with a website.
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Market Structure and Performance - The Empirical Research: Harwood Fundamentals of Applied Economics (Fundamentals of Pure and Applied Economics)
J. Cubbin Manufacturer: Taylor & Francis ProductGroup: Book Binding: Hardcover ASIN: 0415269199 |
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Advances in Machine Learning and Cybernetics: 4th International Conference, ICMLC 2005, Guangzhou, China, August 18-21, 2005, Revised Selected Papers (Lecture Notes in Computer Science)
Manufacturer: Springer ProductGroup: Book Binding: Paperback ASIN: 3540335846 |
Book Description
This book constitutes the thoroughly refereed post-proceedings of the 4th International Conference on Machine Learning and Cybernetics, ICMLC 2005, held in Guangzhou, China in August 2005.
The 114 revised full papers of this volume were carefully reviewed and selected from 2461 paper submissions and 1050 real conference presentations respectively during two rounds of reviewing and improvement. The papers are organized in topical sections on agents and distributed artificial intelligence, control, data mining and knowledge discovery, fuzzy information processing, learning and reasoning, machine learning applications, neural networks and statistical learning methods, pattern recognition, vision and image processing.
Customer Reviews:
Very useful resources for recent advances in machine learning researches........2007-01-11
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Optimisation, Econometric and Financial Analysis (Advances in Computational Management Science)
Manufacturer: Springer ProductGroup: Book Binding: Hardcover ASIN: 3540366253 |
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Economic Sanctions and Presidential Decisions: Models of Political Rationality (Advances in Foreign Policy Analysis)
A. Cooper Drury Manufacturer: Palgrave Macmillan ProductGroup: Book Binding: Hardcover ASIN: 1403967253 Release Date: 2005-10-13 |
Book Description
This important contribution to the debate over the efficacy of economic sanctions develops a rational theory of why leaders choose sanctions, rather than another foreign policy tool, what type, whether to sustain them, and when to terminate them. This book breaks new ground with its innovative argument and thorough testing using a variety of data bases.
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Advances in Decision Analysis: From Foundations to Applications
Manufacturer: Cambridge University Press ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0521682304 |
Book Description
By framing issues, identifying risks, eliciting stakeholder preferences, and suggesting alternative approaches, decision analysts can offer workable solutions in domains such as the environment, health and medicine, engineering and operations research, and public policy. This book reviews and extends the material typically presented in introductory texts. Not a single book covers the broad scope of decision analysis at this advanced level. It will be a valuable resource for acaedemics and students in decision analysis as well as desicion analysists and managers
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Multi-Objective Programming and Goal Programming: Theory and Applications (Advances in Soft Computing)
Manufacturer: Springer ProductGroup: Book Binding: Paperback ASIN: 3540006532 |
Book Description
This volume constitutes the proceedings of the Fifth International Conference on Multi-Objective Programming and Goal Programming held in Nara, Japan 2002. The book is dedicated to multi-objective methods in decision making. One half of the book is devoted to theoretical aspects, covering a broad range of multi-objective methods such as multiple linear programming, fuzzy goal programming, data envelopment analysis, game theory, and dynamic programming. Readers interested in practical applications will find in the remaining parts, a variety of approaches applied in numerous fields; including production planning, logistics, marketing, and finance.
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Advances in Decision Analysis (Mathematical Modelling: Theory and Applications)
Manufacturer: Springer ProductGroup: Book Binding: Hardcover ASIN: 0792355636 |
Book Description
This book provides a select collection of papers written by experts on multiple criteria decision aid and presented at the International Conference on Methods and Applications of Multiple Criteria Decision Making (May 1997, Mons, Belgium). It covers methodological aspects of decision theory and comparisons between theoretical approaches to multiple criteria decision making. The material includes choice procedures, Multiple Attribute Utility Theory (MAUT), outranking methods like ELECTRE and PROMETHEE, verbal decision analysis and Data Envelopment Analysis (DEA).
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Advances in Multicriteria Analysis (Nonconvex Optimization and Its Applications)
Manufacturer: Springer ProductGroup: Book Binding: Hardcover ASIN: 0792336712 |
Book Description
As its title implies, Advances in Multicriteria Analysis presents the most recent developments in multicriteria analysis and in some of its principal areas of application, including marketing, research and development evaluation, financial planning, and medicine. Special attention is paid to the interaction between multicriteria analysis, decision support systems and preference modeling. The five sections of the book cover: methodology; problem structuring; utility assessment; multi-objective optimisation; real world applications. Audience: Researchers and professionals who are operations researchers, management scientists, computer scientists, statisticians, decision analysts, marketing managers and financial analysts.
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Advances in Multiple Objective and Goal Programming: Proceedings of the Second International Conference on Multi-Objective Programming and Goal Programming, ... Notes in Economics and Mathematical Systems)
Manufacturer: Springer ProductGroup: Book Binding: Paperback ASIN: 3540635998 |
Book Description
Within the field of multiple criteria decision making, this volume covers the latest advances in multiple objective and goal programming as presented at the 2nd International Conference on Multi-Objective Programming and Goal Programming, Torremolinos, Spain, May 16 - 18, 1996. The book is an undispensable source of the latest research results, presented by the leading experts of the field.
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Advances in Multivariate Statistical Analysis: Pillai Memorial Volume (Theory and Decision Library B:)
Manufacturer: Springer ProductGroup: Book Binding: Hardcover ASIN: 9027725314 |
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Advances in Sensitivity Analysis and Parametric Programming (International Series in Operations Research & Management Science)
Manufacturer: Springer ProductGroup: Book Binding: Hardcover ASIN: 079239917X |
Book Description
The numerous advances in mathematical programming have opened up new insights about sensitivity analysis. The paradigm `What if...?' question is no longer the only question of interest. Often, we want to know `Why...?' and `Why not...?' Such questions were not analyzed in the early years of mathematical programming to the same extent that they are now, and we have not only expanded our thinking about `post-optimal analysis', but also about `solution analysis', even if the solution obtained is not optimal.
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Cutting Taxes for Insuring: Options and Effects of Tax Credits for Health Insurance (Aei Studies on Tax Reform)
Mark V. Pauly Manufacturer: AEI Press ProductGroup: Book Binding: Paperback ASIN: 0844771600 |
Book Description
This study analyzes the effects of a variety of forms of tax credits, especially for workers whose incomes place them above the poverty line but below the median family income.Books:
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