Weiss Ratings' Guide to Banks & Thrifts: Fall 2001 (Weiss Ratings' Guide to Bank and Thrifts)
Average customer rating: Not rated
    Weiss Ratings' Guide to Banks & Thrifts: Fall 2001 (Weiss Ratings' Guide to Bank and Thrifts)
    Inc Weiss Ratings
    Manufacturer: Weiss Ratings
    ProductGroup: Book
    Binding: Paperback

    GeneralGeneral | Business & Investing | Subjects | Books
    Banks & BankingBanks & Banking | Industries & Professions | Business & Investing | Subjects | Books
    GeneralGeneral | Reference | Business & Investing | Subjects | Books
    GeneralGeneral | Reference | Subjects | Books
    ASIN: 1587730219

    Strategic Change in Colleges and Universities: Planning to Survive and Prosper (Jossey Bass Higher and Adult Education Series)
    Average customer rating: 4 out of 5 stars
    • Necessary and Conceptual!
    Strategic Change in Colleges and Universities: Planning to Survive and Prosper (Jossey Bass Higher and Adult Education Series)
    Daniel James Rowley , Herman D. Lujan , and Michael G. Dolence
    Manufacturer: Jossey-Bass
    ProductGroup: Book
    Binding: Hardcover

    EducationEducation | Reference | Business & Investing | Subjects | Books
    GeneralGeneral | Education | Nonfiction | Subjects | Books
    GeneralGeneral | College & University | Education | Nonfiction | Subjects | Books
    AdministrationAdministration | Education Theory | Education | Nonfiction | Subjects | Books
    School ManagementSchool Management | Education Theory | Education | Nonfiction | Subjects | Books
    CollegeCollege | By Level | Education | Professional & Technical | Subjects | Books
    GeneralGeneral | Education | Professional & Technical | Subjects | Books
    All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
    Business & InvestingBusiness & Investing | Qualifying Textbooks - Fall 2007 | Stores | Books
    NonfictionNonfiction | Qualifying Textbooks - Fall 2007 | Stores | Books
    ProfessionalProfessional | Qualifying Textbooks - Fall 2007 | Stores | Books
    Similar Items:
    1. The Jossey-Bass Academic Administrator's Guide to Budgets and Financial Management (Jossey_Bass Academic Administrator's Guide Books) The Jossey-Bass Academic Administrator's Guide to Budgets and Financial Management (Jossey_Bass Academic Administrator's Guide Books)
    2. Working Toward Strategic Change: A Step-by-Step Guide to the Planning Process (Jossey Bass Higher and Adult Education Series) Working Toward Strategic Change: A Step-by-Step Guide to the Planning Process (Jossey Bass Higher and Adult Education Series)
    3. The Future of Higher Education : Rhetoric, Reality, and the Risks of the Market The Future of Higher Education : Rhetoric, Reality, and the Risks of the Market
    4. Achieving Accountability in Higher Education: Balancing Public, Academic, and Market Demands Achieving Accountability in Higher Education: Balancing Public, Academic, and Market Demands
    5. Transforming a College: The Story of a Little-Known College's Strategic Climb to National Distinction Transforming a College: The Story of a Little-Known College's Strategic Climb to National Distinction

    ASIN: 0787903485

    Book Description

    This detailed guide outlines a strategic planning approach uniquely suited to the academic environment and proven effective in numerous institutions around the country. The authors address the complex nature of stakeholders and conflicting purposes in an academic setting. Their approach leads to?rather than starts from?the institutional mission statement, and includes realistic methods of negotiating the political barriers that often obstruct the development of a strategic plan and its implementation.

    This informative book is particularly effective when used with the companion workbook Working Toward Strategic Change.

    Customer Reviews:

    4 out of 5 stars Necessary and Conceptual!.......2000-10-05

    The book provides not only a conceptual framework, but also some methodology for enabling us to visualize the problems connected with the innovations. I think the people involved in the business of Higher EdAdmin will find this book very interesting and up-to-date tool for solving many problems associated with those innovations! The language of the book is very simple and this makes the book very interesting and accessible. I would wish to see more about presidency. I hope this will be improved in further editions of the book.

    Company Man: The Rise and Fall of Corporate Life
    Average customer rating: Not rated
      Company Man: The Rise and Fall of Corporate Life
      Anthony Sampson
      Manufacturer: HARPERCOLLINS
      ProductGroup: Book
      Binding: Hardcover
      ASIN: B000O5TTTY
      Company Man:: The Rise and Fall of Corporate Life
      Average customer rating: 5 out of 5 stars
      • Excellent history of corporate culture
      Company Man:: The Rise and Fall of Corporate Life
      Anthony Sampson
      Manufacturer: Crown Business
      ProductGroup: Book
      Binding: Hardcover

      Company ProfilesCompany Profiles | Biography & History | Business & Investing | Subjects | Books
      GeneralGeneral | Business & Investing | Subjects | Books
      NegotiatingNegotiating | Management & Leadership | Business & Investing | Subjects | Books
      EntrepreneurshipEntrepreneurship | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
      Social SituationsSocial Situations | Sociology | Social Sciences | Nonfiction | Subjects | Books
      ASIN: 0812926315
      Release Date: 1995-09-26

      Book Description

      The transformation of the corporate world is one of the most extraordinary events of the 20th century. How and why this transformation happened is the subject of this brilliant social history of business, which provides an intriguing look at how "the company man" has responded to the successive shocks of the past 20 years.

      Customer Reviews:

      5 out of 5 stars Excellent history of corporate culture.......2000-06-15

      What would we do without Anthony Sampson! Here is another Sampson book that carefully analyses an important part of western business culture to show us what it's really all about. Sampson always impresses with his grasp of the issues, but what I like most is his humanity. He is keen to show exactly what the changing business culture has done to the people in it, and who the winners and losers are. Sampson is not just another corporate booster, and combines the rigour of an academic with the narrative skills of a professional writer. All in all, this is a balanced book and a good read from one of our most insightful writers on business issues.
      Company Man:  The Rise and Fall of corporate Life
      Average customer rating: Not rated
        Company Man: The Rise and Fall of corporate Life
        Anthony Sampson
        Manufacturer: Times Books
        ProductGroup: Book
        Binding: Hardcover
        ASIN: B000J2FXQA
        COMPANY MAN: THE RISE AND FALL OF CORPORATE LIFE.
        Average customer rating: Not rated
          COMPANY MAN: THE RISE AND FALL OF CORPORATE LIFE.
          Anthony. Sampson
          Manufacturer: NY, Times, 1995. 354 pp. Fine copy of first American edition in dust jacket.
          ProductGroup: Book
          Binding: Hardcover
          ASIN: B000UE01S2
          Company Man:: The Rise and Fall of Corporate Life  by Sampson, Anthony
          Average customer rating: Not rated
            Company Man:: The Rise and Fall of Corporate Life by Sampson, Anthony
            Enid Blyton
            Manufacturer: Pan
            ProductGroup: Book
            Binding: Paperback
            ASIN: B000WET1M2

            World Class Quality: Using Design of Experiments to Make It Happen
            Average customer rating: 3.5 out of 5 stars
            • "Simpler" is better
            • Practical
            • It works.
            • There are better.....
            • Practical
            World Class Quality: Using Design of Experiments to Make It Happen
            Keki R. Bhote , and Adi K. Bhote
            Manufacturer: AMACOM/American Management Association
            ProductGroup: Book
            Binding: Hardcover

            GeneralGeneral | Business & Investing | Subjects | Books
            Quality ControlQuality Control | Management & Leadership | Business & Investing | Subjects | Books
            Total Quality ManagementTotal Quality Management | Management & Leadership | Business & Investing | Subjects | Books
            Similar Items:
            1. World Class Reliability: Using Multiple Environment Overstress Tests to Make it Happen World Class Reliability: Using Multiple Environment Overstress Tests to Make it Happen
            2. Power of Ultimate Six Sigma(r), The: Keki Bhote's Proven System for Moving Beyond Quality Excellence to Total Power of Ultimate Six Sigma(r), The: Keki Bhote's Proven System for Moving Beyond Quality Excellence to Total
            3. The Ultimate Six Sigma: Beyond Quality Excellence The Ultimate Six Sigma: Beyond Quality Excellence
            4. The Lean Six Sigma Pocket Toolbook: A Quick Reference Guide to 100 Tools for Improving Quality and Speed The Lean Six Sigma Pocket Toolbook: A Quick Reference Guide to 100 Tools for Improving Quality and Speed
            5. Accelerated Testing and Validation Accelerated Testing and Validation

            ASIN: 0814404278

            Book Description

            This revised, expanded best-seller is a powerful new tool kit for the 21st century.The book that crowned the quality revolution (with over 100,000 copies sold since 1991) is poised to make it happen all over again.

            This new and expanded edition of the widely influential WORLD CLASS QUALITY not only provides more techniques and case studies, but also extends them into new areas (such as the service sector) and shows how to use them in a wider variety of applications. A new coaching emphasis makes it easy for managers to make these tools available at all levels of a company and even to customers and suppliers. The book also offers: * A practical way to secure top management commitment and make "Design of Experiments" a way of life at any company * A new reliability technique that simulates field failures at the design stage so they can be prevented before production * A new chapter summarizing related quality management and control techniques, making this an essential book for managers concerned with quality.

            Customer Reviews:

            5 out of 5 stars "Simpler" is better.......2007-09-20

            Bhote has produced a treasure. All manufacturing professionals would do well to internalize this short book.

            Besides explaining a simplified but very effective method of DOE (the Shainin method), this book does a great job of explaining another simplified but powerful SPC method: Precontrol Charts.

            The explanation of Shainin DOE or Precontrol Charts are sufficient to make this book enormously valuable. Yet Bhote goes farther - he puts these tools into context within the overall production Quality system. He gives a lucid thumbnail sketch of the evolutionary stages of an organization's quality system, from what he terms "innocence" to "world class", and he does a convincing job of explaining the role of managment and of the quality professional in a manufacturing organization striving for world-class qulaity.

            As if that weren't enough, Bhote includes an extremely powerful product design reliability tool -Multiple Environment Overstress Tests (MEOST)- and Poka Yoke (error proofing) which of course is both a design and a production methodology to achieve zero errors.

            The criticisms of Bhote that I have seen generally come from two camps: (1) 'purists' who have disdain for simplified DOE & SPC charts, and (2) nit-pickers who are put off by Bhote's strong criticism of classical methods and annoyed by typos.

            The bottom line is that the contents of this single book, in an amazingly concise manner, live up to the promise of the title. Implementing the methods as explained by Bhote will reduce variation to world-class levels and create a robust production system from design to finished product. The beauty of the Shainin methods which Bhote lays out is that they are much simpler than their classical equivalents, which makes their implementation much easier and thus more likely to be carried out.

            5 out of 5 stars Practical.......2006-03-01

            The book explains excellent problem techniques in a very lucid manner. A must read for any process engineers, Six Sigma belts and any one in production/operation.

            Some of the tools the author explains (like Multivary analysis) can be extended into a statistical study (ANOVA) and more detailed results can be obtained. I wish the author does some of it in any forth coming edition atleast as an appendix (if not in main text, to keep its simplicity).

            4 out of 5 stars It works........2005-09-18

            As a process engineer I had spent a year with problem. There was nobody to solve it (in the multinational company). Together with my collegue, with two experiments (Component Search and Paired Comparision) we found the root cause and proposed the corrective actions - modification on tool. After implementation of our proposal the problem has gone forever!

            Despite the fact that there are many mistakes in text, graphs, tables, it's the best book about Shainin DoE.

            2 out of 5 stars There are better............2005-07-01

            I was somewhat confused when reading this book couple years ago to learn about Dorian Shainin approach. Fortunately, subsequent to reading this book, I read the following two much better books on Shainin's ideas:

            Mnufacutring Solutions for Consistent Quality and Reliability by Robert Traver, 1995, amacom

            Statistical Engineering by Stefan Steiner and Jock MacKay, 2005, ASQ Press

            4 out of 5 stars Practical.......2004-12-13

            I'm not an academic in statistics and DoE but an end user to this advanced quality tools so I don't really care that much about the academic part of the theory so long as the methods help me in my work. What I find most interesting of Shainin's method is its practicality and ease of use. Keki has indeed done a great job in explaining the methods from his own industrial experiences without flooding the reader with too much theory. He used real life industrial application examples to illustrate his points which is something very useful to the practitioner like me. Although there're some typo errors in this book and could be frustrating but it makes you really read and understand the principle behind each method more carefully and that's good. After reading this book, I find an urge to share this new practical knowledge with my collegues because it is simply easy to use and yet powerful.
            By reading this book and practising it in your work, it will becomes an assest to you. I'm not denying the contribution of the traditional DoE and Taguchi method because I felt that all methods are good as long as it is easy to use and at the end of the day help us to solve the problem.
            World Class Quality : Using Design of Experiments to Make It Happen
            Average customer rating: Not rated
              World Class Quality : Using Design of Experiments to Make It Happen
              Keki R. Bhote
              Manufacturer: AMACOM
              ProductGroup: Book
              Binding: Hardcover
              ASIN: B000OLSAI4
              World Class Quality: Using Design of Experiments To Make It Happen
              Average customer rating: Not rated
                World Class Quality: Using Design of Experiments To Make It Happen
                Keki R. Bhote
                Manufacturer: American Management Association
                ProductGroup: Book
                Binding: Hardcover
                ASIN: B000N676PS

                Empowering the Vision: Community-Wide Strategic Planning in Rock Hill, South Carolina
                Average customer rating: Not rated
                  Empowering the Vision: Community-Wide Strategic Planning in Rock Hill, South Carolina
                  Craig M. Wheeland
                  Manufacturer: University Press of America
                  ProductGroup: Book
                  Binding: Paperback

                  Urban & RegionalUrban & Regional | Economics | Business & Investing | Subjects | Books
                  GeneralGeneral | Business & Investing | Subjects | Books
                  Systems & PlanningSystems & Planning | Management & Leadership | Business & Investing | Subjects | Books
                  State & Local GovernmentState & Local Government | Government | Nonfiction | Subjects | Books
                  U.S.U.S. | Politics | Nonfiction | Subjects | Books
                  GeneralGeneral | Social Sciences | Nonfiction | Subjects | Books
                  GeneralGeneral | Urban Planning & Development | Nonfiction | Subjects | Books
                  ASIN: 0761828273

                  Book Description

                  Empowering the Vision is Rock Hill, South Carolina's award-winning community-wide strategic planning process, which was completed in 1989 and implemented from 1990 to 2000. The experiences of Rock Hill, a city of nearly 50,000 people located within the Charlotte, North Carolina (NC) Metropolitan Area, help the reader understand how many southern cities in the United States attempted to adjust to the social, political, and economic changes affecting their region since the 1960s.

                  Political Institutions and Economic Growth in Latin America: Essays in Policy, History, and Political Economy (Hoover Institution Press Publication)
                  Average customer rating: Not rated
                    Political Institutions and Economic Growth in Latin America: Essays in Policy, History, and Political Economy (Hoover Institution Press Publication)

                    Manufacturer: Hoover Institution Press
                    ProductGroup: Book
                    Binding: Paperback

                    Policy & Current EventsPolicy & Current Events | Popular Economics | Business & Investing | Subjects | Books
                    Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
                    Economic Policy & DevelopmentEconomic Policy & Development | Economics | Business & Investing | Subjects | Books
                    Economic HistoryEconomic History | Economics | Business & Investing | Subjects | Books
                    GeneralGeneral | Criticism & Theory | History & Criticism | Literature & Fiction | Subjects | Books
                    Similar Items:
                    1. Crony Capitalism and Economic Growth in Latin America: Theory and Evidence Crony Capitalism and Economic Growth in Latin America: Theory and Evidence
                    2. Latin America and the World Economy since 1800 (David Rockefeller Center Series on Latin American Studies) Latin America and the World Economy since 1800 (David Rockefeller Center Series on Latin American Studies)
                    3. Institutions and the Path to the Modern Economy: Lessons from Medieval Trade (Political Economy of Institutions and Decisions) Institutions and the Path to the Modern Economy: Lessons from Medieval Trade (Political Economy of Institutions and Decisions)

                    ASIN: 0817996621

                    Book Description

                    Political Institutions and Economic Growth in Latin America offers a new contribution to the literature on institutions and growth through the analysis of historical cases of institutional change and economic growth in Latin America in the nineteenth and twentieth centuries. The contributors base their approach on the New Institutionalism—a body of theory that posits that the specific features of regulation exert powerful effects on the efficiency of firms and markets. Using three key analytic perspectives—historical, economic, and political—the authors provide both insights about the economic performances of real-world economies and a methodological framework for further research. Closely analyzing the performance of an economy over time, the authors explain the following cases, among others:

                    This book illuminates the history of economic growth and stagnation in this important region.

                    The Emergence of a National Economy: An Economic History of Indonesia, 1800-2000 (Southeast Asia Publications Series)
                    Average customer rating: Not rated
                      The Emergence of a National Economy: An Economic History of Indonesia, 1800-2000 (Southeast Asia Publications Series)
                      Vincent J. H. Houben , J. Thomas Lindblad , and Thee Kian Wie
                      Manufacturer: University of Hawaii Press
                      ProductGroup: Book
                      Binding: Hardcover

                      Economic ConditionsEconomic Conditions | Economics | Business & Investing | Subjects | Books
                      Economic HistoryEconomic History | Economics | Business & Investing | Subjects | Books
                      GeneralGeneral | Business & Investing | Subjects | Books
                      Economic ConditionsEconomic Conditions | International | Business & Investing | Subjects | Books
                      IndonesiaIndonesia | Asia | History | Subjects | Books
                      ASIN: 0824825527
                      The Emergence of a National Economy: an Economic History of Indonesia, 1800-2000.(Book Review): An article from: ASEAN Economic Bulletin
                      Average customer rating: Not rated
                        The Emergence of a National Economy: an Economic History of Indonesia, 1800-2000.(Book Review): An article from: ASEAN Economic Bulletin
                        Nizam A. Yunus
                        Manufacturer: Institute of Southeast Asian Studies (ISEAS)
                        ProductGroup: Book
                        Binding: Digital

                        GeneralGeneral | Business & Investing | Subjects | Books
                        IndonesiaIndonesia | Asia | History | Subjects | Books
                        GeneralGeneral | Business & Investing | Subjects | e-Docs | Formats | Books
                        ASIN: B0008217KC
                        Release Date: 2005-07-31

                        Book Description

                        This digital document is an article from ASEAN Economic Bulletin, published by Institute of Southeast Asian Studies (ISEAS) on December 1, 2003. The length of the article is 1180 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                        Citation Details
                        Title: The Emergence of a National Economy: an Economic History of Indonesia, 1800-2000.(Book Review)
                        Author: Nizam A. Yunus
                        Publication: ASEAN Economic Bulletin (Refereed)
                        Date: December 1, 2003
                        Publisher: Institute of Southeast Asian Studies (ISEAS)
                        Volume: 20 Issue: 3 Page: 302(2)

                        Article Type: Book Review

                        Distributed by Thomson Gale
                        The Emergence of a National Economy: an Economic History of Indonesia, 1800-2000.(Book Review): An article from: Pacific Affairs
                        Average customer rating: Not rated
                          The Emergence of a National Economy: an Economic History of Indonesia, 1800-2000.(Book Review): An article from: Pacific Affairs
                          Hal Hill
                          Manufacturer: University of British Columbia
                          ProductGroup: Book
                          Binding: Digital

                          IndonesiaIndonesia | Asia | History | Subjects | Books
                          ASIN: B0008E7TSY
                          Release Date: 2005-07-31

                          Book Description

                          This digital document is an article from Pacific Affairs, published by University of British Columbia on June 22, 2003. The length of the article is 913 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                          Citation Details
                          Title: The Emergence of a National Economy: an Economic History of Indonesia, 1800-2000.(Book Review)
                          Author: Hal Hill
                          Publication: Pacific Affairs (Refereed)
                          Date: June 22, 2003
                          Publisher: University of British Columbia
                          Volume: 76 Issue: 2 Page: 323(3)

                          Article Type: Book Review

                          Distributed by Thomson Gale
                          Ownership and Control in the Malayan Economy.(The Emergence of a National Economy: An Economic History of Indonesia, 1800-2000, The Retreat to Unfreedom: ... article from: Journal of Contemporary Asia
                          Average customer rating: Not rated
                            Ownership and Control in the Malayan Economy.(The Emergence of a National Economy: An Economic History of Indonesia, 1800-2000, The Retreat to Unfreedom: ... article from: Journal of Contemporary Asia
                            Alec Gordon
                            Manufacturer: Thomson Gale
                            ProductGroup: Book
                            Binding: Digital

                            IndonesiaIndonesia | Asia | History | Subjects | Books
                            ASIN: B000E1ODBC
                            Release Date: 2005-12-29

                            Book Description

                            This digital document is an article from Journal of Contemporary Asia, published by Thomson Gale on October 1, 2005. The length of the article is 3326 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                            Citation Details
                            Title: Ownership and Control in the Malayan Economy.(The Emergence of a National Economy: An Economic History of Indonesia, 1800-2000, The Retreat to Unfreedom: Essays on the Emerging World Order)(Book Review)
                            Author: Alec Gordon
                            Publication: Journal of Contemporary Asia (Magazine/Journal)
                            Date: October 1, 2005
                            Publisher: Thomson Gale
                            Volume: 35 Issue: 4 Page: 537(7)

                            Article Type: Book Review

                            Distributed by Thomson Gale

                            Principles of Marketing, Activebook 2.0
                            Average customer rating: 2 out of 5 stars
                            • Overpriced for what you get
                            • The only thing active is the buyer's credit card! Tell your University not to use this book!
                            Principles of Marketing, Activebook 2.0
                            Philip Kotler , and Gary Armstrong
                            Manufacturer: Prentice Hall
                            ProductGroup: Book
                            Binding: Paperback

                            GeneralGeneral | Business & Investing | Subjects | Books
                            AdvertisingAdvertising | Marketing & Sales | Business & Investing | Subjects | Books
                            GeneralGeneral | Marketing | Marketing & Sales | Business & Investing | Subjects | Books
                            Web MarketingWeb Marketing | Business & Culture | Computers & Internet | Subjects | Books
                            InternetInternet | Home Computing | Computers & Internet | Subjects | Books | Internet & Education | Online Searching | Web Browsers | Web for Kids
                            All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
                            Business & InvestingBusiness & Investing | Qualifying Textbooks - Fall 2007 | Stores | Books
                            Computers & InternetComputers & Internet | Qualifying Textbooks - Fall 2007 | Stores | Books
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                            1. Management With Rolls Access Code (9th Edition) Management With Rolls Access Code (9th Edition)
                            2. Business Law (6th Edition) Business Law (6th Edition)
                            3. Human Resource Management (with InfoTrac ) Human Resource Management (with InfoTrac )
                            4. Ethical Issues in Business: A Philosophical Approach (7th Edition) Ethical Issues in Business: A Philosophical Approach (7th Edition)
                            5. What Is Marketing? What Is Marketing?

                            ASIN: 0130418145

                            Book Description

                            This paperback book is invaluable as a guide for readers interested in learning the principles of marketing. Readers can personalize the material by adding notes and comments and utilizing the dynamic online resources, allowing them to learn about marketing in an exciting and real-life manner. Topics covered in this “workbook” include: understanding marketing and the marketing process (managing profitable customer relationships); developing marketing opportunities and strategies (managing marketing information, consumer and business markets, consumer and business buying behavior); developing the marketing mix (product, service, branding, and pricing strategies); managing marketing (creating competitive advantage); and the global marketplace. This activebook is perfect for the marketing manager, department head, or other marketing personnel; its comprehensive appendices make this a perfect reference for the office or home.

                            Customer Reviews:

                            3 out of 5 stars Overpriced for what you get.......2007-10-22

                            This book does have a lot of useful information contained within the pages but it is impossible to sit down and read it. The writing is very bland and I think it would be impossible to read it cover to cover. However I have skimmed through the entire book to get a better understanding of its contents and refer back to it from time to time during projects.

                            As for the online portal I agree with the other reviewer, it is not worth the price of the book. And I really didn't like that it expires after a year.

                            If you are even looking at this book, I assume it is required reading for a class. If that is the case, buy it used, even if you don't get the online access, it is not worth the extra money.

                            1 out of 5 stars The only thing active is the buyer's credit card! Tell your University not to use this book!.......2006-06-29

                            There is NO review material in this book. All of the review material must be accessed online. An activation code that expires after a year must be used to access any of the online review material.

                            My new finance books (hardback) cost only $35 more for double the number of pages, smaller print (the print size in Kotler's book looks like a freshman trying to make the minimum page length), and hundreds of exercises.

                            Marketing 2.0 is not worth anything close to the price. The buyer essentially receives a $115 magazine with an offer to subscribe to the publishers site.
                            Principles of Marketing, Activebook 2.0
                            Average customer rating: Not rated
                              Principles of Marketing, Activebook 2.0
                              Gary Armstrong Philip Kotler
                              Manufacturer: Prentice Hall
                              ProductGroup: Book
                              Binding: Paperback
                              ASIN: B000OI78NU

                              The Great Telecoms Swindle: How the collapse of WorldCom finally exposed the technology myth
                              Average customer rating: Not rated
                                The Great Telecoms Swindle: How the collapse of WorldCom finally exposed the technology myth
                                Keith Brody , and Sancha Dunstan
                                Manufacturer: Capstone
                                ProductGroup: Book
                                Binding: Paperback

                                GeneralGeneral | Business & Investing | Subjects | Books
                                Decision-Making & Problem SolvingDecision-Making & Problem Solving | Management & Leadership | Business & Investing | Subjects | Books
                                CriminologyCriminology | Crime & Criminals | Nonfiction | Subjects | Books
                                GeneralGeneral | Communication | Social Sciences | Nonfiction | Subjects | Books
                                GeneralGeneral | Telecommunications | Engineering | Professional & Technical | Subjects | Books
                                History of TechnologyHistory of Technology | Technology | Science | Subjects | Books
                                ASIN: 1841124672

                                Book Description

                                With the demise of WorldCom amidst a flurry of accounting scandals dominating the front pages, and following hotly in the footsteps of the equally spectacular downfall of other telecoms giants including Global Crossing and Lucent Technologies in recent months, The Great Telecoms Swindle investigates the reasons behind a roller coaster ride that is set to continue for some time yet. Vivendi, France Telecom, Vodaphone and numerous other corporate behemoths all face testing and possibly life-threatening times that will demand radical solutions in the coming months.

                                The telecoms story is set to run and run and investors are set to continue to feel the heat. For a market that, as little as eighteen months ago amounted to a license to print money, the question 'what went wrong?' must urgently be asked. How could companies like Cisco Systems go from being paragons of virtue in the new corporate age to near pariahs embroiled in a welter of financial difficulties in such a short space of time? Is 'next generation telecoms' nothing more than a myth, a triumph of hype over reality? Tracking the rise and fall of the telecoms market from deregulation in the eighties through the advent of the mobile world, and on to broadband, 3G, and the mobile Internet the authors uncover what fuelled the boom, where the mistakes were made (by industry players and investors alike), and what if anything the future holds.

                                Taking the lid off the headlines, The Great Telecoms Swindle reveals and examines the real problems in the telecoms market today, and exposes an industry that is entirely unsure of its own future value proposition.

                                Living Without Health Insurance: Hearing Before the Committee on Finance, U.S. Senate
                                Average customer rating: Not rated
                                  Living Without Health Insurance: Hearing Before the Committee on Finance, U.S. Senate

                                  Manufacturer: Diane Pub Co
                                  ProductGroup: Book
                                  Binding: Paperback

                                  GeneralGeneral | Business & Investing | Subjects | Books
                                  HealthHealth | Insurance | Industries & Professions | Business & Investing | Subjects | Books
                                  ASIN: 0756723094

                                  Books:

                                  1. Weiss Ratings' Guide to Bond and Money Market Mutual Funds: Spring 2002 (Weiss Ratings' Guide to Bond and Money Market Mutual Funds, 10th ed)
                                  2. Weiss Ratings' Guide to Brokerage Firms: A Quarterly Compilation of Ratings and Analysis Covering the Major U.S. Stock Brokers : Winter 1999-2000
                                  3. Weiss Ratings' Guide to Brokerage Firms: Winter 2002-03 (Weiss Ratings' Guide to Brokerage Firms)
                                  4. Weiss Ratings' Guide to Property and Casualty Insurers: Spring 2002 (Weiss Ratings' Guide to Property and Casualty Insurers, 32nd ed)
                                  5. Who's Who in Russia 2003 Edition (Who's Who red series)
                                  6. Work Smarter...Not Harder! : The Service That Sells! Workbook : 21 Guaranteed Ways to Serve Better, Sell More and Put More Cash in Your Pocket!
                                  7. 2000 Membership Directory: National Frozen Food Association (National Frozen Food Directory, 2000)
                                  8. 2003 global trade association directory.(Directory): An article from: Coatings World
                                  9. 2005 Oregon Manufactures Directory (Oregon Manufacturers Directory)
                                  10. American Business in China 1998-1999

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                                  5. The Internet Marketing Plan: The Complete Guide to Instant Web Presence, 2nd Edition
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