Argentina Company Handbook 97/98 Edition
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    Argentina Company Handbook 97/98 Edition

    Manufacturer: Hoovers Inc
    ProductGroup: Book
    Binding: Paperback

    GeneralGeneral | Reference | Business & Investing | Subjects | Books
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    ASIN: 1573110426

    A Constructivist Approach to Block Play in Early Childhood
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      A Constructivist Approach to Block Play in Early Childhood
      Karyn Wellhousen , and Judith Kieff
      Manufacturer: Cengage Delmar Learning
      ProductGroup: Book
      Binding: Paperback

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      1. Block Play Block Play
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      3. Building Structures With Young Children (Chalufour, Ingrid. Young Scientist Series.) Building Structures With Young Children (Chalufour, Ingrid. Young Scientist Series.)
      4. Block Building for Children: Making Buildings of the World with the Ultimate Construction Toy Block Building for Children: Making Buildings of the World with the Ultimate Construction Toy
      5. Teaching Numeracy, Language, And Literacy With Blocks Teaching Numeracy, Language, And Literacy With Blocks

      ASIN: 0766815374

      Book Description

      The value of block building in early childhood programs is reinforced in this new and comprehensive book. Current issues of interest to educators and parents receive special attention: how gender influences block play, establishing home-school connections, choosing and implementing relevant assessments, strategies for incorporating IEP/IFSP goals for children with special needs and abilities, and findings regarding brain development and play. Theory into Practice activities help the user take those important first steps to implementing the strategies discussed.

      Baby Boomers' Guide To Wealth And Investing
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        Baby Boomers' Guide To Wealth And Investing
        John St. Croix
        Manufacturer: Uphill Publishing Ltd.
        ProductGroup: Book
        Binding: Paperback

        Tax PlanningTax Planning | Taxes | Accounting | Industries & Professions | Business & Investing | Subjects | Books
        ASIN: 0969843291

        The Quest for Quality: Prescriptions for Achieving Excellence
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          The Quest for Quality: Prescriptions for Achieving Excellence
          Phillip S. Wexler , W. A. Adams , and Emil Bohn
          Manufacturer: St Martins Pr
          ProductGroup: Book
          Binding: Paperback

          GeneralGeneral | Business & Investing | Subjects | Books
          Customer ServiceCustomer Service | Industries & Professions | Business & Investing | Subjects | Books
          Quality ControlQuality Control | Management & Leadership | Business & Investing | Subjects | Books
          Total Quality ManagementTotal Quality Management | Management & Leadership | Business & Investing | Subjects | Books
          ASIN: 0312141300
          Cabot's quest: devotion to quality and service has helped Samuel Cabot grow into a premier wood care supplier in the U.S. Today, partners outside the U.S. ... Profile): An article from: Coatings World
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            Cabot's quest: devotion to quality and service has helped Samuel Cabot grow into a premier wood care supplier in the U.S. Today, partners outside the U.S. ... Profile): An article from: Coatings World
            Barb Anwari
            Manufacturer: Rodman Publications, Inc.
            ProductGroup: Book
            Binding: Digital

            GeneralGeneral | Business & Investing | Subjects | Books
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            ASIN: B0008FMY4C
            Release Date: 2005-07-30

            Book Description

            This digital document is an article from Coatings World, published by Rodman Publications, Inc. on October 1, 2002. The length of the article is 1252 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

            Citation Details
            Title: Cabot's quest: devotion to quality and service has helped Samuel Cabot grow into a premier wood care supplier in the U.S. Today, partners outside the U.S. are helping make the company a truly global player in its quest to hit the $100 million sales mark.(Interview)(Company Profile)
            Author: Barb Anwari
            Publication: Coatings World (Magazine/Journal)
            Date: October 1, 2002
            Publisher: Rodman Publications, Inc.
            Volume: 7 Issue: 10 Page: 60(3)

            Article Type: Interview, Company Profile

            Distributed by Thomson Gale
            Customer satisfaction measurement. (The Quest for Quality) (Column): An article from: Technical Communication
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              Customer satisfaction measurement. (The Quest for Quality) (Column): An article from: Technical Communication

              Manufacturer: Society for Technical Communication
              ProductGroup: Book
              Binding: Digital

              NonfictionNonfiction | Subjects | Books | Audiobooks | Automotive | Crime & Criminals | Current Events | Economics | Education | Foreign Language Nonfiction | Government | Holidays | Law | Philosophy | Politics | Social Sciences | Transportation | True Accounts | Urban Planning & Development | Women's Studies
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              ASIN: B00091XRVO
              Release Date: 2005-07-28

              Book Description

              This digital document is an article from Technical Communication, published by Society for Technical Communication on May 1, 1992. The length of the article is 716 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

              From the supplier: Data base industries employ several measures to determine customer satisfaction. Conversations and interviews are best suited for small groups while surveys and independent evidence work on a larger scale. The real measure of quality hinges on specifications based on customer requirements.

              Citation Details
              Title: Customer satisfaction measurement. (The Quest for Quality) (Column)
              Publication: Technical Communication (Refereed)
              Date: May 1, 1992
              Publisher: Society for Technical Communication
              Volume: v39 Issue: n2 Page: p308(3)

              Article Type: Column

              Distributed by Thomson Gale
              The future is now. (forecasts for managed care industry)(Managing Managed Care: The Quest for Quality)(Industry Overview): An article from: Chief Executive (U.S.)
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                The future is now. (forecasts for managed care industry)(Managing Managed Care: The Quest for Quality)(Industry Overview): An article from: Chief Executive (U.S.)
                Joseph Cosco
                Manufacturer: Chief Executive Publishing
                ProductGroup: Book
                Binding: Digital

                GeneralGeneral | Business & Investing | Subjects | Books
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                ASIN: B00093TXN8
                Release Date: 2005-07-28

                Book Description

                This digital document is an article from Chief Executive (U.S.), published by Chief Executive Publishing on January 1, 1996. The length of the article is 1704 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                From the supplier: Several forecasts for the managed care industry are discussed. Some futurists believe that the industry will be dramatically transformed by innovations in medical and information technology. Others say that managed care will grow considerably and that its focus will turn to prevention and wellness. There are also those who believe that this practice will pave the way for the development of a much better healthcare service delivery system. It has likewise been predicted that the increasing acceptance of managed care will lead to greater openness to alternative treatments and concepts, such as chiropractic medicine, acupuncture, transcendental meditation, yoga and prayer. However, not all predictions are favorable. Some futurists point to the possibility that the continued growth of managed care will result in the delivery of health care services in an assembly-line fashion to less and less individuals.

                Citation Details
                Title: The future is now. (forecasts for managed care industry)(Managing Managed Care: The Quest for Quality)(Industry Overview)
                Author: Joseph Cosco
                Publication: Chief Executive (U.S.) (Magazine/Journal)
                Date: January 1, 1996
                Publisher: Chief Executive Publishing
                Issue: n110 Page: pS16(3)

                Article Type: Industry Overview

                Distributed by Thomson Gale
                Learning laboratories: out of quests for quality and accountability, two-year institutions are embracing research in many forms.(COMMUNITY COLLEGES): An article from: University Business
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                  Learning laboratories: out of quests for quality and accountability, two-year institutions are embracing research in many forms.(COMMUNITY COLLEGES): An article from: University Business
                  Caryn Meyers Fliegler
                  Manufacturer: Thomson Gale
                  ProductGroup: Book
                  Binding: Digital

                  NonfictionNonfiction | Subjects | Books | Audiobooks | Automotive | Crime & Criminals | Current Events | Economics | Education | Foreign Language Nonfiction | Government | Holidays | Law | Philosophy | Politics | Social Sciences | Transportation | True Accounts | Urban Planning & Development | Women's Studies
                  GeneralGeneral | Nonfiction | HTML | Formats | e-Docs | Formats | Books
                  ASIN: B000KQF6NK
                  Release Date: 2006-11-17

                  Book Description

                  This digital document is an article from University Business, published by Thomson Gale on November 1, 2006. The length of the article is 1429 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                  Citation Details
                  Title: Learning laboratories: out of quests for quality and accountability, two-year institutions are embracing research in many forms.(COMMUNITY COLLEGES)
                  Author: Caryn Meyers Fliegler
                  Publication: University Business (Magazine/Journal)
                  Date: November 1, 2006
                  Publisher: Thomson Gale
                  Volume: 9 Issue: 11 Page: 35(2)

                  Distributed by Thomson Gale
                  Quality, Service, Teamwork & the Quest for Excellence
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                    Quality, Service, Teamwork & the Quest for Excellence
                    Editor Celebrating Excellence Staff
                    Manufacturer: Celebrating Excellence
                    ProductGroup: Book
                    Binding: Hardcover
                    ASIN: B000PGVIT6
                    Quality, Service, Teamwork & the Quest for Excellence
                    Average customer rating: Not rated
                      Quality, Service, Teamwork & the Quest for Excellence
                      Editor Celebrating Excellence Staff
                      Manufacturer: Celebrating Excellence
                      ProductGroup: Book
                      Binding: Hardcover
                      ASIN: 1880461250
                      Quest for Quality in Services
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                        Quest for Quality in Services
                        Arlyn Custer Rosander
                        Manufacturer: Quality Resources.
                        ProductGroup: Book
                        Binding: Hardcover

                        GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
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                        Quality ControlQuality Control | Management & Leadership | Business & Investing | Subjects | Books
                        ServiceService | Industries & Professions | Business & Investing | Subjects | Books
                        Safety & HealthSafety & Health | Technology | Science | Subjects | Books
                        ASIN: 0527916447
                        The Quest for Quality in the NHS: A Chartbook on Quality of Care in the UK
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                          The Quest for Quality in the NHS: A Chartbook on Quality of Care in the UK
                          Sheila Leatherman
                          Manufacturer: Radcliffe Publishing
                          ProductGroup: Book
                          Binding: Spiral-bound

                          Social Services & WelfareSocial Services & Welfare | Poverty | Current Events | Nonfiction | Subjects | Books
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                          ASIN: 1857757904
                          Quest for Quality Prescriptions for Achieving Service Excellence
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                            Quest for Quality Prescriptions for Achieving Service Excellence
                            Phillip S. Wexler , W.A. Adams , and PhD Emil Bohn
                            Manufacturer: St. MArtins Griffin
                            ProductGroup: Book
                            Binding: Paperback
                            ASIN: B000LA3844

                            Product Description

                            Bright and shiny; book store stamp inside front cover

                            When Opportunity Knocks: How To Exploit The Unexpected In Business
                            Average customer rating: 4 out of 5 stars
                            • Worth reading...only from the standpoint of opportunity finding!
                            When Opportunity Knocks: How To Exploit The Unexpected In Business
                            Mel Mandell
                            Manufacturer: Authorhouse
                            ProductGroup: Book
                            Binding: Paperback

                            GeneralGeneral | Business & Investing | Subjects | Books
                            Systems & PlanningSystems & Planning | Management & Leadership | Business & Investing | Subjects | Books
                            EntrepreneurshipEntrepreneurship | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
                            ASIN: 1414073801

                            Customer Reviews:

                            4 out of 5 stars Worth reading...only from the standpoint of opportunity finding!.......2006-08-17

                            The title, 'When Opportunity Knocks: How to Exploit the Unexpected in Business', is certaining very appealing when I first encountered this book on the amazon website.

                            The author readily shares his personal anecdotes & inspiring stories as he details the abundant variety of business opportunities around us. He even highlights the characteristics of successful opportunists as well as some blunders & unrealistic opportunities to avoid. In fact, he has identified thirty five sources of seemingly profitable opportunities. In these respects, he has done a marvellous job!

                            What I find lacking in this book is specific information pertaining to the process of assessing & evaluating the viability of those opportunities. Finding opportunities, in tactical terms, is not a difficult matter. Just open up all your senses, especially your eyes, to what's happening around you, is good enough.

                            In reality, there are already many good books covering this aspect of exploiting the unexpected in business.

                            Besides assessment & evaluation, some opportunities may be too raw in scope &/or depth & may need further development &/or refinement. How does one develop &/or refine such an opportunity? Any information given in this area will definitely be useful to potential entrepreneurs.

                            I would have expected the author, with his many 'hard-knocks', to share at least his own personal as well as business experiences in assessing & evaluating opportunities. This incorporation would have made the book more complete for readers who are looking at this book from the business development angle.

                            On the whole & to conclude my review, I reckon this book is still worth reading, but only from the standpoint of opportunity finding!

                            Readers who are interested in the assessment & evaluation as well as pursuit of new opportunities, should read Michel Robert's Innovation Formula.

                            The Vices of Economists; The Virtues of the Bourgeoisie
                            Average customer rating: 4.5 out of 5 stars
                            • Profound and Important
                            • What's Ailing Economics?
                            The Vices of Economists; The Virtues of the Bourgeoisie
                            Deirdre N. McCloskey
                            Manufacturer: Amsterdam University Press
                            ProductGroup: Book
                            Binding: Hardcover

                            Economic HistoryEconomic History | Economics | Business & Investing | Subjects | Books
                            TheoryTheory | Economics | Business & Investing | Subjects | Books
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                            History of IdeasHistory of Ideas | Historical Study | History | Subjects | Books
                            ASIN: 9053562443

                            Book Description

                            The 'vices' are three bad habits into which economists have fallen over the past fifty years: bad statistics, bad theory, and bad applications of statistics and theory to public affairs. This book details the vices, tracing them to the influence of three giants of the 1940s and 1950s in economics, the Americans Lawrence Klein and Paul Samuelson, and the Dutchman Jan Tinbergen. McCloskey recommends a 'bourgeois', even feminine, virtue to replace the aristocratic and masculine vices of modern economics. She sees intellectual life as a bourgeois market of negotiating equals. What is good for a liberal democracy is good for intellectual life, she argues, even in the forbiddingly mathematical world of modern economics.

                            Customer Reviews:

                            5 out of 5 stars Profound and Important.......2002-07-10

                            Deirdre McCloskey's little volume, The Vices of Economists-The Virtues of the Bourgeoisie, is a gem. Nothing less. Although it is short, it bulges with deep and important insights; although it is aimed principally at an audience of professional economists, it is relevant for anyone interested in the scientific method as well as policy; and although it is written by a professional economist, its prose is splendid.

                            The chapter of the book that strikes me as most important is Chapter 4, "The Arrogance of Social Engineering." The material here isn't simply another sermon on the complexity of the economy and society. It is, instead, a compelling explanation of why economists who make specific predictions about the future ("The price of tech stocks will rise over the next month" or "Megacorp's price-cutting will result in monopoly power") truly should be ignored.

                            And her conclusion! That is not to be missed. I especially like, and appreciate, her wise words of advice: "Know above all that you do not know."

                            4 out of 5 stars What's Ailing Economics?.......2000-06-24

                            A rarity, a lively and readable critique of economic thinking. McCloskey is an economic historian trained in the Chicago school and a pioneer in the study of economic rhetoric. A stylish and witty writer, well versed in technical matters but capable of writing lucidly for a non-technical audience, as demonstrated here, McCloskey is perhaps best known for the sex change operation which took place during the visiting professorship at Erasmus University in Rotterdam, where the lectures which this book reworks were given. In this volume McCloskey names the three principle vices of modern economics, all of which found their current form in the 1940s. They are: (1) the (Lawrence) Kleinian vice of mistaking statistical significance for scientific significance; (2) the (Paul) Samuelsonian vice of elevating blackboard proofs and other mathematical, but not necessarily scientific, values, and (3) the (Jan) Tinbergenean vice of social engineering, which presumes to know more than it can and threatens to infringe on individual freedom. In a brief epilogue, McCloskey endorses the adoption of "bourgeois" virtue as a counterweight to these errors. She recommends that Prudence -- the virtue that gave rise to economics -- not be seen in isolation. Economists, she says, should follow the example of Adam Smith and reconcile Produce with Justice and Temperance.

                            Coaching : Evoking Excellence in Others
                            Average customer rating: 4 out of 5 stars
                            • Very dry reading
                            • Good but hardly definitive
                            • Excellent resource for coaches!
                            • Great introduction to Coaching
                            • interesting; advanced level
                            Coaching : Evoking Excellence in Others
                            James Flaherty
                            Manufacturer: Butterworth-Heinemann
                            ProductGroup: Book
                            Binding: Paperback

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                            3. The Heart of Coaching: Using Transformational Coaching to Create a High-Performance Coaching Culture (3rd Edition) The Heart of Coaching: Using Transformational Coaching to Create a High-Performance Coaching Culture (3rd Edition)
                            4. Coaching for Performance, Third Edition (People Skills for Professionals) Coaching for Performance, Third Edition (People Skills for Professionals)
                            5. Adaptive Coaching: The Art and Practice of a Client-Centered Approach to Performance Improvement Adaptive Coaching: The Art and Practice of a Client-Centered Approach to Performance Improvement

                            ASIN: 0750679204
                            Release Date: 2005-07-01

                            Book Description

                            Praise for the first edition:
                            As interest in coaching grows, I think Flahertys book will come to stand out as a definitive work. Peter M. Senge
                            Coaching: Evoking Excellence in Others proposes rigorous methods of practice and self-observation in a relationship of mutual trust, respect and freedom of expression. It will probe you to rethink and possibly undo how you relate to your clients, your partner, your staff, your friends, and how you produce long-term excellent performance in yourself.
                            This 2nd edition includes new chapters on working with the body and what to do when we find ourselves stuck in our coaching efforts. These chapters, have been included to expand the coaches repertory and readiness to step into wider areas of engagement with clients. As with the previous edition these chapters have annotated bibliographies at their conclusion that will assist the reader in continuing their study. The appendix also has expanded list of self-observation exercises and practices as well as additional material that can be used in assessment.
                            This book will act as a learning guide for new coaches and master coaches who want to challenge their methods of partnering with clients. It is also applicable to managers intending to include coaching in their developmental roles with team members.
                            The author has led workshops in coaching, communication, leadership, and project management for more than 12,000 people. These have included participants from many Fortune 500 companies such as AT&T, FMC, Chrysler, Ernst & Young, Cargill, Levi Strauss and Coopers & Lybrand.

                            *New edition of a classic in the field of coaching-- 1st edition sold over 27,000 copies

                            *Presents the fundamentals of coaching and offers practical ways to implement coaching programs in any organization

                            *Revised and updated including new material on latest approaches, the effect of technology and other developments in the field

                            Customer Reviews:

                            1 out of 5 stars Very dry reading.......2007-08-28

                            I must say that I was extremely disappointed by this book. Given all of reviews I saw/read before buying the book, I expected a very helpful tome. Instead, this turned out to be one of the driest books I've ever tried to read.

                            There are much better, and more helpful, books out there on coaching.

                            3 out of 5 stars Good but hardly definitive .......2007-08-23

                            Mr. Flaherty's book reveals the wide and disparate meanings we apply to the word "coaching." My primary focus is in the area of managing and coaching professional technology salespeople. I found this book to be uneven and at times even irritating. Too many references to Heidegger and other philosophers, which struck me as irrelevant appeals to authority with little relevance to coaching. I like a good discussion of philosophy, the nature of being, etcetera, but in this context it seemed out of place. At other times, Flaherty's insights were brilliant.

                            Despite numerous references intended to persuade us of the foundations for the author's positions, Flaherty includes questionable material in this book which he acknowledges will be controversial. The section on body types is, in my view, ludicrous stereotyping. My field is medical technology, and when I read that "ectomorphs are tall, thin, long-limbed, long-necked folks... people of this body type often have complex and highly wrought nervous systems," I cringed. What is a highly wrought nervous system? Where is the scientific evidence to support this? Basing assumptions on people's "body type" is fraught with danger, not the least of which is being dead wrong. More importantly, what in the world does this have to do with coaching, unless perhaps if you are a fitness coach or physical therapist. It might then have some dubious merit, but Flaherty is suggesting that coaches, generally, consider these "factors." On the other hand, coaching awareness of one's physical body and its signals and responses to internal and external influences certainly has merit.

                            The author also goes out of his way to demean the views of Ferdinand Fournies, whose book Coaching for Improved Work Performance he apparently views as competition to his own. He dismisses Fournies as a behaviorist and suggests his coaching advice belittles those being coached. Yet Flaherty frequently remarks that you must deal with observable behavior. What's more, he acknowledges that "when someone declines coaching," but you are still responsible for their results, "I recommend that you use traditional management procedures," with "clarity about outcomes and the consequences for not reaching those outcomes." In short, he says you should do what Fournies, much more eloquently and sensitively, advocates.

                            There is a great deal a reader on the subject might gain from Flaherty's book, but I would not recommend it in isolation. After reading it, I was surprised at the numerous glowing and uncritical reviews it received. Read it WITH Fournies' book - the two are not contradictory. But if you are only going to read one book on coaching, read John Whitmore's 3rd edition of Coaching for Performance, a brilliantly straightforward, unpretentious, and exceedingly pragmatic view of how we can help others realize their potential in most relationships. If by chance you are coaching salespeople, also read Managing Major Sales, by Neil Rackham and Richard Ruff.

                            5 out of 5 stars Excellent resource for coaches!.......2007-07-14

                            I am a family and life coach, focusing mainly on parents and teens. I found Flaherty's book to have many useful and powerful tools that can be used with any client, including parents, kids, youth, teens, and families. Coaching leaves people feeling more competent and helps them learn how to self-correct. Teaching this to children and youth is powerful and can change the direction of their lives. Helping them feel more competent as a result of learning how to self-correct seems to me to be something that would be invaluable to clients both young and old. Children are like sponges and learn very quickly. They can achieve more balance in their own young lives when they are given the tools in which to do so. Parents can learn to be powerful coaches for their children through being coached themselves.

                            Because coaching is a relationship that is based on mutual respect, trust, and freedom of expression, it serves to support all clients. We have to remember that clients are in the middle of their lives and that includes kids. They may have developed some undesired behaviors and it will take some patience and caring to help walk them through the steps to change. We as coaches can observe and learn when something is not working for both parents and kids, then share with them the steps they can take toward positive change. I think it is extremely powerful for a child or teen to learn that he or she has the ability to make these changes and to determine the outcomes in their lives.

                            Flaherty teaches the importance of having a strong foundation that can act as an anchor in our coaching experience with our clients. Coaching is a way of working with people that leaves them more competent and fulfilled so that they are more able to contribute in any area of their life. It also helps clients to learn to self-correct. They know when things are going well and can see when things are not. They can learn to change behaviors that will help them in making the adjustments needed to correct it.

                            What's true is what works. Coaching is about practical outcomes and is a discipline that requires self-correction, freshness, and innovation. Our coaching has to be adapted to fit individuals who already have their own way of doing things. Language, observation, and assessment occur simultaneously. They never occur without the other. The coach must be very precise, consistent, and grounded in listening and speaking to the client. The coach must also have a general sense of the way the client is in and makes sense of the world.

                            Flaherty said: "The more profoundly and systematically we understand someone, the more effective and lasting our coaching can be."

                            I will use the tools in Flaherty's book for years to come. I found it to be very clear and concise and his illustrations and charts useful and practical. I will turn to his book whenever I feel it's time for me to re-assess.

                            5 out of 5 stars Great introduction to Coaching.......2007-05-09

                            If you are interested in learning about coaching and partnering with clients to create change - this is a book for you! It is a must read!

                            5 out of 5 stars interesting; advanced level.......2007-05-08

                            This book on coaching is considered a classic in its field, and I appreciate its depth. I think a beginner could take this book at "face value" and learn a lot about coaching, but an understanding of the theoretical basis makes it an even more valuable resource.

                            Firebrands: Building Brand Loyalty in the Internet Age
                            Average customer rating: 4 out of 5 stars
                            • DOUG MILLSTIEN IS OUT OF THIS WORLD
                            • Setting your brand on fire.
                            • my review
                            • Not Hype! A System for Reality...and innovation.
                            • Beyond the Frontiers - A genetic approach to the Brand
                            Firebrands: Building Brand Loyalty in the Internet Age
                            Doug Millison , and Michael Moon
                            Manufacturer: McGraw-Hill Osborne Media
                            ProductGroup: Book
                            Binding: Hardcover

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                            1. Marketing Metrics: 50+ Metrics Every Executive Should Master Marketing Metrics: 50+ Metrics Every Executive Should Master
                            2. Marketing by the Dashboard Light Marketing by the Dashboard Light

                            ASIN: 0072124490

                            Book Description

                            This book explains digital branding and how to implement it in the current marketplace.

                            Download Description

                            This book explains digital branding and how to implement it in the current marketplace.

                            Customer Reviews:

                            1 out of 5 stars DOUG MILLSTIEN IS OUT OF THIS WORLD .......2007-08-07

                            This person cant write if his life depended on it, i read it and now used it for a door stop. I wouldnt recommend this to anyone. I might use it if hes lucky for my son to sit on at the dinner table.

                            5 out of 5 stars Setting your brand on fire........2001-06-09

                            There are so many books on the market that discuss the concept of 'brand' from so many different points of view, that it's difficult to sort out the good from the bad. This is one of the good ones.

                            Moon and Millison define the basic concepts around brand. They explain in clear buzzword-light language what influences the growth and positioning of a brand. Finally, they provide ample and well-explained pointers to further reading to help understand some of their basic ideas more clearly.

                            As a consultant working for a systems integrator, one of the things that impressed me the most was the focus on execution. Many books about branding seem to imply that the technical details are irrelevant to brand success, but _Firebrands_ makes the point that a relationship with a customer only has brand value when supported by appropriate policies, training, and technical infrastructure. This is a message that can't be, IMO, repeated often enough.

                            Well worth the time to read.

                            5 out of 5 stars my review.......2001-03-08

                            I have read Firebrands and found it extremely useful. As a systems integrator in St. Louis, I have used this book to help my clients understand the importance of a technical infrastructure in building a vibrant brand.... Mind you, this is not a 60 second brand manager book.

                            5 out of 5 stars Not Hype! A System for Reality...and innovation........2001-03-05

                            Firebr@nds is not a bedside book, it's a cookbook, a tool for being AT CAUSE when it comes to building successful, powerful communications for the internet.

                            As a Technology Interface Architect , the building of brand into the interaction of the product is vital to it's success.

                            My clients over the past 12 years have been besieged by what appears to them this mysterious thing out there that will grow over some process, that we will somehow invoke, and it will be successful if the powers that be are on our side.

                            This book makes it all very clear, while eliciting sympathy for all of us who have built brands. A genuine appreciation for its complexity is gained as you read a systemization of brandbuilding in Firebr@ands.

                            Moon has given us a thorough and deep taxonomy for building the brand from many different pragmatic angles. The dramatic distinctions in language make it easy to use the language as a tool in any company when it comes to educating organizations in building brand.

                            This is a book that I will return to over and over again as I help my clients grow their products into the future. It was a very brave, and necessary book to write. BRAVO!!!!

                            5 out of 5 stars Beyond the Frontiers - A genetic approach to the Brand.......2001-03-01

                            As the Chief Technical Officer of a Texas based e-services and print communication firm, I live in this interactive brandspace on a daily basis. The problem with this brave new world of pixels is simply that much is said and much is written but little intelligent communication occurs. I find the innovative and far reaching approach taken by Michael Moon to be the de facto foundation for the next "big thing".

                            The approach that one must take to these new media spaces and channels is not readily discernible from the clearly defined trails blazed in the more traditional areas of branding. This new territory is as different as the Earth is from the Moon [no pun intended]. The book travels beyond the areas marked as "unknown - there be dragons here" and opens a clear and understandable path into formerly mysterious areas.

                            What we need out here in the field is less hype and more substance. Firebrands is a rational, ground breaking treatise on the evolution of Branding. This is a pivotal work that serves as a wonderful deskside companion, as indispensible to me as my spell checker or my browser.

                            Michaels' best practices mental evolution from the time of the Jeff Martin led Digital Brand Building Seminars of the mid-90's to this opus show an extraordinary depth and breadth of thought and research . The Firebrands book is the Gray's Anatomy of Brand "science".

                            As my company moves forward with ground breaking, market defining services in the area of brand guaranty we will continue to consult the Firebrands roadmap. We anxiously await any follow-up materials that might come from this mind trust.

                            Be warned - this is not a shallow pop-business, executive book of the hour read. This is a genetic level approach to a new mindset. It must be read slowly, deliberately, and with a totally open mind. The graphics are not simply illustrative they are literally a book unto themselves. Read this brandspace atlas one chapter at a time, review the graphics, and with time and reflection you will understand.
                            Firebrands: Building Brand Loyalty in the Internet Age
                            Average customer rating: Not rated
                              Firebrands: Building Brand Loyalty in the Internet Age
                              MOON/MILLISON
                              Manufacturer: McGraw-Hill Osborne Media
                              ProductGroup: Book
                              Binding: Paperback
                              ASIN: B000OFQA8C

                              Essentials of Balanced Scorecard (Essentials Series)
                              Average customer rating: 4.5 out of 5 stars
                              • For all who want to approach this in a practical manner
                              • Not so good for novice
                              • Cuts to the chase - practical approach
                              Essentials of Balanced Scorecard (Essentials Series)
                              Mohan Nair
                              Manufacturer: Wiley
                              ProductGroup: Book
                              Binding: Paperback

                              Strategy & CompetitionStrategy & Competition | Management & Leadership | Business & Investing | Subjects | Books
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                              1. Balanced Scorecard Step-by-Step: Maximizing Performance and Maintaining Results Balanced Scorecard Step-by-Step: Maximizing Performance and Maintaining Results
                              2. Balanced Scorecard Balanced Scorecard
                              3. Balanced Scorecard (Instant Manager) Balanced Scorecard (Instant Manager)
                              4. Balanced Scorecard Diagnostics: Maintaining Maximum Performance Balanced Scorecard Diagnostics: Maintaining Maximum Performance
                              5. Balanced Scorecard Step-by-Step for Government and Nonprofit Agencies Balanced Scorecard Step-by-Step for Government and Nonprofit Agencies

                              ASIN: 0471569739

                              Book Description

                              Balanced scorecard is a widely recognised and accepted performance measurement tool that is currently used in thousands of organisations around the world. This book will help to implement the organisations' balanced scorecard strategies into action by defining performance objectives, measures, and targets in four linked and balanced perspectives: Financial, Customer, Internal Process, and Employee Learning and Growth.
                              * Explains what balanced scorecard is and addresses the challenges and solutions for its implementation.
                              * Addresses the concerns of the mid to small corporation as well as the emerging business
                              * Each chapter provides tips and techniques as well as real world examples

                              Download Description

                              Balanced scorecard is a widely recognised and accepted performance measurement tool that is currently used in thousands of organisations around the world. This book will help to implement the organisations' balanced scorecard strategies into action by defining performance objectives, measures, and targets in four linked and balanced perspectives: Financial, Customer, Internal Process, and Employee Learning and Growth.
                              * Explains what balanced scorecard is and addresses the challenges and solutions for its implementation.
                              * Addresses the concerns of the mid to small corporation as well as the emerging business
                              * Each chapter provides tips and techniques as well as real world examples

                              Customer Reviews:

                              5 out of 5 stars For all who want to approach this in a practical manner.......2007-08-08

                              I found this book to be one of the best step by step guide for application to focus organization.
                              It takes technical approach and merges it with organizational thoughts to guide actionable results.
                              For anyone doing Balanced Scorecard, this is one of the best step by step guide that addresses strategy from the holistic and bottoms up approach.
                              A must read for senior management.

                              3 out of 5 stars Not so good for novice.......2006-03-21

                              Probably the book is good for the experienced, but not so good for beginners like me. Although it addresses the questions like "what BSC is", I failed to get a clear picture of the art, and I'm waiting for some other books on the topic from Amazon.

                              Anyway, "essentials" are not introduction. To the title of this book, it's especially true.

                              5 out of 5 stars Cuts to the chase - practical approach.......2004-06-23

                              I've read a number of BSC books, from Kaplan & Norton's original classic, to later works, and this is one of the very few that goes into practical implementation and management of a balanced scorecard.

                              What makes this book better than the others I've read is the way the author points out the pitfalls as well as the advantages of implementing and using this tool. He is objective and, more importantly, experienced, which is evidenced by how he places the BSC in context. This context is shown in the gap he uncovers between strategic themes, mission/vision/values, competencies, and purpose, and initiatives, objectives, measures and targets. The BSC fills that gap - if properly done and all of the key factors are understood.

                              I liked the way this book uncovers subtle key factors, such as the differences between strategy and operational effectiveness (often mistakenly viewed as the same thing), and what you should and should not be measuring. I also liked the way strategic themes were defined as a concept, as well as the use of tool called a paradox map to verify the alignment of tasks to strategy.

                              The bulk (and value) of this book is the implementation plan, which is governed by six critical success factors necessary to implement a BSC. It is here that the book shines because the implementation is laid out as a project (in fact, one of the six CSFs is to treat the implementation as a project), and is achievable with no non-value added steps.

                              If you want to gain an objective view of balanced scorecards and their value, and a pragmatic approach to implementing one, this book is the one I recommend.
                              Spc Essentials and Productivity Improvement: A Manufacturing Approach
                              Average customer rating: 4 out of 5 stars
                              • A Practical Guide for developing SPC in Manufacturing Area
                              Spc Essentials and Productivity Improvement: A Manufacturing Approach
                              William A. Levinson , and Frank Tumbelty
                              Manufacturer: ASQ Quality Press
                              ProductGroup: Book
                              Binding: Hardcover

                              GeneralGeneral | Business & Investing | Subjects | Books
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                              Quality ControlQuality Control | Management & Leadership | Business & Investing | Subjects | Books
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                              ASIN: 0873893727

                              Customer Reviews:

                              4 out of 5 stars A Practical Guide for developing SPC in Manufacturing Area.......1999-06-19

                              I bought this book for 2 years. I think this is one of my useful cookbooks helping on my daily job. If you work regarding to product processing; you need to buy it.
                              Essentials of Engineering Economics (McGraw-Hill series in industrial engineering and management science)
                              Average customer rating: Not rated
                                Essentials of Engineering Economics (McGraw-Hill series in industrial engineering and management science)
                                James L. Riggs
                                Manufacturer: Mcgraw-Hill College
                                ProductGroup: Book
                                Binding: Hardcover

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                                ASIN: 0070528721
                                Essentials of Manufacturing Engineering Management
                                Average customer rating: Not rated
                                  Essentials of Manufacturing Engineering Management
                                  Peter N. T. Pang
                                  Manufacturer: iUniverse
                                  ProductGroup: Book
                                  Binding: Paperback

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                                  ASIN: 059530639X

                                  Download Description

                                  Manufacturing engineering department plays a very significant role in the manufacturing and operations functions. It conducts pre-production of newly designed products through potentially viable processes, and equipment functional system to derive the finished products that would meet product quality, production costs, and customer requirements. This book shows generously examples of facility, and production layouts, processes, methods, and materials flow to increase labor efficiency, and effectiveness of plant performance. It elaborates intensively the measurement methods of worker performance, machine utilization, and unproductive time. It emphasizes manufacturing problematic areas, avoidance of inefficiencies, and areas for improvement. This book also outlines quality control methods, business objective, strategy, and tactic methodology and implementation process, and decision theory and analysis. There are numerous illustrated examples, questions, problems, and solutions in each chapter to reinforce reader's comprehension of materials.
                                  Automating 0201 rework: automation and conductive heating are essential for effective rework of tiny 0201s--and beyond.(Rework): An article from: Circuits Assembly
                                  Average customer rating: Not rated
                                    Automating 0201 rework: automation and conductive heating are essential for effective rework of tiny 0201s--and beyond.(Rework): An article from: Circuits Assembly
                                    Brian Czaplicki
                                    Manufacturer: UP Media Group, Inc.
                                    ProductGroup: Book
                                    Binding: Digital

                                    GeneralGeneral | Business & Investing | Subjects | Books
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                                    Circuit ComponentsCircuit Components | Circuitry | Computer Science | Computers & Internet | Subjects | Books
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                                    ASIN: B0008DVIPK
                                    Release Date: 2005-07-31

                                    Book Description

                                    This digital document is an article from Circuits Assembly, published by UP Media Group, Inc. on April 1, 2003. The length of the article is 1244 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                                    Citation Details
                                    Title: Automating 0201 rework: automation and conductive heating are essential for effective rework of tiny 0201s--and beyond.(Rework)
                                    Author: Brian Czaplicki
                                    Publication: Circuits Assembly (Magazine/Journal)
                                    Date: April 1, 2003
                                    Publisher: UP Media Group, Inc.
                                    Volume: 14 Issue: 4 Page: 30(3)

                                    Distributed by Thomson Gale
                                    Die skewing: due to the continued growth of flip-chip technology in next-generation products, avoiding die skew is essential.(Problem Solved): An article from: Circuits Assembly
                                    Average customer rating: Not rated
                                      Die skewing: due to the continued growth of flip-chip technology in next-generation products, avoiding die skew is essential.(Problem Solved): An article from: Circuits Assembly
                                      S. Craig Beddingfield , and Brian Lewis
                                      Manufacturer: UP Media Group, Inc.
                                      ProductGroup: Book
                                      Binding: Digital

                                      GeneralGeneral | Business & Investing | Subjects | Books
                                      ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
                                      Circuit ComponentsCircuit Components | Circuitry | Computer Science | Computers & Internet | Subjects | Books
                                      Circuit ManufacturingCircuit Manufacturing | Circuitry | Computer Science | Computers & Internet | Subjects | Books
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                                      ManagementManagement | Business & Investing | HTML | Formats | e-Docs | Formats | Books
                                      ASIN: B0008E2OXE
                                      Release Date: 2005-07-31

                                      Book Description

                                      This digital document is an article from Circuits Assembly, published by UP Media Group, Inc. on September 1, 2002. The length of the article is 693 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                                      Citation Details
                                      Title: Die skewing: due to the continued growth of flip-chip technology in next-generation products, avoiding die skew is essential.(Problem Solved)
                                      Author: S. Craig Beddingfield
                                      Publication: Circuits Assembly (Magazine/Journal)
                                      Date: September 1, 2002
                                      Publisher: UP Media Group, Inc.
                                      Volume: 13 Issue: 9 Page: 22(1)

                                      Distributed by Thomson Gale
                                      Essential expert expectations. (hiring a security consultant): An article from: Security Management
                                      Average customer rating: Not rated
                                        Essential expert expectations. (hiring a security consultant): An article from: Security Management
                                        Henry Fruhauf
                                        Manufacturer: American Society for Industrial Security
                                        ProductGroup: Book
                                        Binding: Digital

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                                        ASIN: B0008SDG7S
                                        Release Date: 2005-07-28

                                        Book Description

                                        This digital document is an article from Security Management, published by American Society for Industrial Security on May 1, 1989. The length of the article is 1318 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                                        Citation Details
                                        Title: Essential expert expectations. (hiring a security consultant)
                                        Author: Henry Fruhauf
                                        Publication: Security Management (Refereed)
                                        Date: May 1, 1989
                                        Publisher: American Society for Industrial Security
                                        Volume: v33 Issue: n5 Page: p37(3)

                                        Distributed by Thomson Gale
                                        Essential to the national interest.: An article from: Public Roads
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                                          Essential to the national interest.: An article from: Public Roads
                                          Richard F. Weingroff
                                          Manufacturer: Thomson Gale
                                          ProductGroup: Book
                                          Binding: Digital

                                          NonfictionNonfiction | Subjects | Books | Audiobooks | Automotive | Crime & Criminals | Current Events | Economics | Education | Foreign Language Nonfiction | Government | Holidays | Law | Philosophy | Politics | Social Sciences | Transportation | True Accounts | Urban Planning & Development | Women's Studies
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                                          ASIN: B000PWR3GW
                                          Release Date: 2007-04-29

                                          Book Description

                                          This digital document is an article from Public Roads, published by Thomson Gale on March 1, 2006. The length of the article is 5351 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                                          Citation Details
                                          Title: Essential to the national interest.
                                          Author: Richard F. Weingroff
                                          Publication: Public Roads (Magazine/Journal)
                                          Date: March 1, 2006
                                          Publisher: Thomson Gale
                                          Volume: 69 Issue: 5 Page: NA

                                          Distributed by Thomson Gale
                                          Essential work of fracture of rubber-modified polyamide 6 in impact.: An article from: Polymer Engineering and Science
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                                            Essential work of fracture of rubber-modified polyamide 6 in impact.: An article from: Polymer Engineering and Science
                                            Emiliano Lievana , Celina Bernal , and Patricia Frontini
                                            Manufacturer: Society of Plastics Engineers, Inc.
                                            ProductGroup: Book
                                            Binding: Digital

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                                            ASIN: B00084HE0M
                                            Release Date: 2005-08-01

                                            Book Description

                                            This digital document is an article from Polymer Engineering and Science, published by Society of Plastics Engineers, Inc. on September 1, 2004. The length of the article is 4949 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                                            From the author: In this paper the impact fracture behavior of two commercial, 10% and 25%, rubber-modified polyamide 6 grades is investigated by the Essential Work of Fracture methodology, which implies the testing of a series of samples of different ligament lengths and the determination of the total fracture energy. The study is based on data obtained from specimens made either from thick injected plates or bars. Tests were carried out under Charpy and Izod configuration. Two modes of fracture were displayed by the blends: ductile fracture or mixed mode depending on rubber content, processing conditions and ligament lengths of the samples. When samples displayed completely stable crack propagation behavior and geometric similarity of load-displacements diagrams, an essential work of fracture value [w.sub.Ie], independent of specimen thickness and testing configuration, could be extrapolated. Polym. Eng. Sci. 44:1707-1715, 2004. [c] 2004 Society of Plastics Engineers.

                                            Citation Details
                                            Title: Essential work of fracture of rubber-modified polyamide 6 in impact.
                                            Author: Emiliano Lievana
                                            Publication: Polymer Engineering and Science (Refereed)
                                            Date: September 1, 2004
                                            Publisher: Society of Plastics Engineers, Inc.
                                            Volume: 44 Issue: 9 Page: 1707(9)

                                            Distributed by Thomson Gale
                                            Essentials of Project and Systems Engineering Management. (book reviews): An article from: IIE Transactions
                                            Average customer rating: Not rated
                                              Essentials of Project and Systems Engineering Management. (book reviews): An article from: IIE Transactions
                                              Adedeji B. Badiru
                                              Manufacturer: Institute of Industrial Engineers, Inc. (IIE)
                                              ProductGroup: Book
                                              Binding: Digital

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                                              ASIN: B00097TDSO
                                              Release Date: 2005-07-28

                                              Book Description

                                              This digital document is an article from IIE Transactions, published by Institute of Industrial Engineers, Inc. (IIE) on September 1, 1997. The length of the article is 671 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                                              Citation Details
                                              Title: Essentials of Project and Systems Engineering Management. (book reviews)
                                              Author: Adedeji B. Badiru
                                              Publication: IIE Transactions (Refereed)
                                              Date: September 1, 1997
                                              Publisher: Institute of Industrial Engineers, Inc. (IIE)
                                              Volume: v29 Issue: n9 Page: p804(2)

                                              Article Type: Book Review

                                              Distributed by Thomson Gale

                                              Knowledge Capital: How Knowledge-Based Enterprises Really Get Built
                                              Average customer rating: Not rated
                                                Knowledge Capital: How Knowledge-Based Enterprises Really Get Built
                                                Jay L. Chatzkel
                                                Manufacturer: Oxford University Press, USA
                                                ProductGroup: Book
                                                Binding: Hardcover

                                                GeneralGeneral | Business & Investing | Subjects | Books
                                                MISMIS | Industries & Professions | Business & Investing | Subjects | Books
                                                LeadershipLeadership | Management & Leadership | Business & Investing | Subjects | Books
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                                                All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
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                                                ASIN: 0195161149

                                                Book Description

                                                Knowledge Capital: How Knowledge-Based Enterprises Really Get Built is an integrated, structured set of conversations with thought leaders and key practitioners in the fields of intellectual capital and knowledge management, who examine-in the form of conversations-the steps necessary for creating and implementing the various dimensions of a knowledge-based enterprise. These are the dimensions that need to be effectively addressed for the organization to successfully make the transition from an activity-based organization to a truly knowledge-based enterprise. The conversations that make up Knowledge Capital are not studies of theory separated from practice or practice without a strong theoretical base. Rather, they are the stories of how knowledge-based enterprises really get built, in the words of the people who built them. While every contributor begins from his or her own unique perspective and background, each moves toward a convergent understanding of the core elements, perspectives, and practices involved. These systemic conversations provide a body of knowledge and experience on how to craft and implement strategies, as well as the how values, learning, performance, relationships, innovation, and change play in the development of usable knowledge environment. These explorations, together, lead to a mapping of what are quickly becoming the foundations of the next stage of the field. Knowledge Capital gives the reader a readily accessible collection of insights and experiences essential for the new era in intellectual capital and knowledge management.
                                                Knowledge Capital: How Knowledge-Based Enterprises Really Get Built
                                                Average customer rating: Not rated
                                                  Knowledge Capital: How Knowledge-Based Enterprises Really Get Built
                                                  Jay; Chatzkel, Jay R. Chatzkel
                                                  Manufacturer: Oxford University Press
                                                  ProductGroup: Book
                                                  Binding: Paperback
                                                  ASIN: B000OKMP7C

                                                  Books:

                                                  1. Asian/Pacific Markets: A Guide to Company and Industry Information Sources
                                                  2. Benefit Realisation Management: A Practical Guide to Achieving Benefits Through Change
                                                  3. Brazil Company Handbook 2000-2001 (Brazil Company Handbook, 2000-2001)
                                                  4. Building Construction Cost Data: 2000 Western Edition (Building Construction Cost Data. Western Edition, 2000)
                                                  5. Business Plans Made Ez (Made E-Z)
                                                  6. Business Strategies For A Caring Profession: A PRACTITIONER'S GUIDEBOOK
                                                  7. Canadian Business Presents Who's Who in Canadian Business
                                                  8. Case Interview: The Vault.com Guide to the Case Interview (Vault Reports)
                                                  9. Club Board Member's Guide: How to Become an Effective Member of Your Club Board
                                                  10. Code Of Federal Regulations, Title 07, Agriculture

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