Your Dream Made Easy : How To Start A Successful Business : A Step-By-Step Introduction With Worksheets
Average customer rating: 5 out of 5 stars
  • Your Dream Made Easy: A review
Your Dream Made Easy : How To Start A Successful Business : A Step-By-Step Introduction With Worksheets
Rosemary, Ph.D. Agonito
Manufacturer: New Futures Publications
ProductGroup: Book
Binding: Paperback

GeneralGeneral | Business & Investing | Subjects | Books
GeneralGeneral | Reference | Business & Investing | Subjects | Books
EntrepreneurshipEntrepreneurship | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
GeneralGeneral | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
New Business EnterprisesNew Business Enterprises | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
GeneralGeneral | Reference | Subjects | Books
ASIN: 0967322006

Book Description

Designed by an award-winning trainer, "Your Dream Made Easy" is absolutely the easiest guide to starting a business. It provides all the basics in a comprehensive, easily understood program using a proven four-pronged approach to building a solid foundation for any business - how-to information, self-assessment, hands-on practice, and application to your business - all in a concise workbook that serves as the business' blueprint. It doesn't matter whether you have an MBA or no business experience at all! With this book you can turn your entrepreneurial dream into a successful business. No struggling with difficult business concepts and forms that require an economics degree to follow. You will discover how to finance your business, get started, prepare a business plan, figure out who will buy what and when, price your product or service, manage your business finances, market your product or service, deal effectively with people in business and much more.

Customer Reviews:

5 out of 5 stars Your Dream Made Easy: A review.......2001-02-26

All of us, no matter who we are, what we do, or where we come from-have dreams. For some, these dreams remain largely unfulfilled and unrealized, mostly because of an inability or unwillingness to act upon them. While others do take action, but they flail away incessantly, their hopes and aspirations cast adrift by life's tides, their dreams eventually becoming diluted and deferred by the mundane activities of daily life. As we begin a new century and a new millennium, the dream of entrepreneurship-that of charting one's own course and mapping one's own destiny with a thriving and satisfying business of one's own is becoming increasingly attractive to more and more people.

Rosemary Agonito's book: Your Dream Made Easy-How to Start a Successful Business offers a perfect blueprint for those who want more from life than just a paycheck earned on someone else's corporate ladder. For those who don't want merely to "tilt at windmills" and who desire to be "the masters of their fate, and the captains of their soul." Just as we all must learn to walk before we can run, and run before we can fly, so too is it necessary to learn to take incremental steps before the dream of business ownership becomes a reality. Dr. Agonito, a successful business woman and entrepreneur in her own right, shows us in explicit detail the prescription to follow if we want to lift our business dreams and aspirations off of the ground, and into the new frontier and beckoning horizon of the 21st century.

Her book manages to be candid and straightforward; (you don't have to be a CPA or a real estate lawyer to understand it) yet inspirational as well, merging the practical with the poetic as it spares us of the sappy sentementalism and inane platitudes of so many other of the self-help books on the market today. This is accomplished through numerous self-assessments and inventories, combined with role playing exercises and smart strategies that ultimately lead one down the road to success. The author quite rightly stresses that the concept of success differs for each and every one of us, and encourages us to give voice to our own unique dreams by first articulating what they are.

One particular portion of her book that I found especially enlightening was the chapter on marketing and selling your product or service. The practice exercise involving the different toothpastes and placing into the sample pie piece, which each represents a different segment of the population, is an excellent metaphor for how business must target their products and services to specific segments of the population at large.

Dr. Agonito's book does not offer the reader a pie in the sky approach however, but a strikingly down to earth one. How to lay the groundwork for your business, how to write a business plan, the question of business location, as well as dealing with the numerous financial matters from budgeting to uneven cash flow are among the concepts and concerns that are genuinely addressed in this no nonsense, no frills, but yet thorougly uplifting book.

I strongly recommend this book to anyone who harbors the dream of starting your own business. Dr. Agonito's book gives us the necessary tools to accomplish this. It's a 5 star read! Excellent!

Linking Assessment and Early Intervention: An Authentic Curriculum-Based Approach
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    Linking Assessment and Early Intervention: An Authentic Curriculum-Based Approach
    Stephen J. Bagnato , John T. Neisworth , and Susan M. Munson
    Manufacturer: Brookes Publishing Company
    ProductGroup: Book
    Binding: Paperback

    EducationEducation | Reference | Business & Investing | Subjects | Books
    GeneralGeneral | Education | Nonfiction | Subjects | Books
    GeneralGeneral | Special Education | Education | Nonfiction | Subjects | Books
    Preschool & KindergartenPreschool & Kindergarten | Education | Nonfiction | Subjects | Books
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    Lesson PlanningLesson Planning | Education | Professional & Technical | Subjects | Books
    Special Needs ChildrenSpecial Needs Children | Children's Health | Personal Health | Health, Mind & Body | Subjects | Books
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    2. Children with Disabilities (Batshaw, Children with Disabilities) Children with Disabilities (Batshaw, Children with Disabilities)
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    5. Observation and Participation in Early Childhood Settings: A Practicum Guide (2nd Edition) Observation and Participation in Early Childhood Settings: A Practicum Guide (2nd Edition)

    ASIN: 1557662630

    Book Description

    This time-saving guide provides comprehensive profiles of more than 50 of the best curriculum-embedded and curriculum-compatible assessment and intervention systems. Close-ups of forms, checklists, guidelines, ans questionnaires are included in each profile to enable eraders to preview various formats. Most important, the authors have implemented LINKing--a rating system that identifies six critical markers for judging a tool's quality: authenticity, collaboration, convergence, equity, sensitivity, and congruence. Using this six-standard index, the authors have rated each tool and curriculum, so programs can easily determine which ones will meet their needs. LINKing is a time-saving way toupdate and enhance early intervention and assessment programming.

    How To Profit by Forming Your Own Limited Liability Company
    Average customer rating: 3 out of 5 stars
    • outdated information
    • A Rip Off
    • One of the best on the subject
    • A well-written guide to starting and running your LLC.
    How To Profit by Forming Your Own Limited Liability Company
    Scott E. Friedman
    Manufacturer: Kaplan Business
    ProductGroup: Book
    Binding: Paperback

    GeneralGeneral | Business & Investing | Subjects | Books
    EntrepreneurshipEntrepreneurship | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
    GeneralGeneral | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
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    2. How to Use Limited Liability Companies & Limited Partnerships How to Use Limited Liability Companies & Limited Partnerships
    3. Profits, Taxes & LLCs (Series 200: Investors & Businesses) Profits, Taxes & LLCs (Series 200: Investors & Businesses)

    ASIN: 0936894938
    Release Date: 1995-08-01

    Book Description

    Written for entrepreneurs, professional partnerships, and small business owners, this book answers the key questions about this hot opportunity for structuring a business. Limited liability companies offer business owners corporate benefits without corporate taxation. Author Scott Friedman explains in plain English how this formation is suitable for virtually any business.

    Customer Reviews:

    2 out of 5 stars outdated information.......2004-03-10

    This edition date from 1995!! It is becoming seriously outdated, for instance page 28 "federal state treatment of one-member LLCs remains uncertain", this is not true anymore, a quick search on the IRS website will give you the answer (you can elect to be treated as sole proprietorship or as corporation). And since this book was published, Vermont and Massachussets have enected LLC laws. Don't buy outdated information, especially in the legal field.

    1 out of 5 stars A Rip Off.......2004-01-30

    You can get more more accurate information from your secretary of state for free. The author has taken generalized information from each state, compiled it into a book, and given it a title. The author is a lawyer. Think about it. What do you think you will get from a lawyer for 15 bucks? Not much! I returned the book for a refund.

    5 out of 5 stars One of the best on the subject.......1999-08-18

    I checked out about 10 books on the subject of creating an LLC from my local library and this is one of (if not the) best.

    Get a copy of it. Very thorough. Especially with making sure you are able to be taxed as a partnership and not as a corporation.

    4 out of 5 stars A well-written guide to starting and running your LLC........1998-11-30

    This is a "Must Read" choice for anyone thinking of starting or runnning a small business, as Limited Liability Companies (LLC's) have become the preferred choice for new and small companies. This guide takes the reader from total ignorance about LLC's to full understanding of the subject in an easy-to-read style that also doubles as a serious reference book.

    LLC's enjoy favorable tax treatment which the author explains in a way that doesn't need your CPA to interpret. And unlike a stock corporation, especially S-corporations that can only have one class of stock, LLC's can allocate profits, losses, voting rights, and most other stockholder privileges almost any way the owners choose.

    This guide explains how to start up an LLC, including sample forms, contacts at state agencies to file all the legal documents, and contains numerous examples of how to take full advantage of an LLC's flexibility and tax benefits.

    Advanced QFD: Linking Technology to Market and Company Needs
    Average customer rating: Not rated
      Advanced QFD: Linking Technology to Market and Company Needs
      M. Larry Shillito
      Manufacturer: Wiley-Interscience
      ProductGroup: Book
      Binding: Hardcover

      GeneralGeneral | Business & Investing | Subjects | Books
      Quality ControlQuality Control | Management & Leadership | Business & Investing | Subjects | Books
      GeneralGeneral | Industrial, Manufacturing & Operational Systems | Engineering | Professional & Technical | Subjects | Books
      Quality ControlQuality Control | Industrial, Manufacturing & Operational Systems | Engineering | Professional & Technical | Subjects | Books
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      All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
      ASIN: 0471033774

      Book Description

      Covers basic principles and proactive and pragmatic quality function deployment (QFD) methods. Explains how to arrange groups in an industrial organization into design and development teams. Describes how to implement QFD to effectively produce quality products in a fashion that meets customers' needs. This book includes aspects of modern planning techniques, technological forecasting methods and value engineering.
      Advanced Quality Function Deployment
      Average customer rating: 4 out of 5 stars
      • Higher density than usual QFD texts
      Advanced Quality Function Deployment
      Fiorenzo Franceschini
      Manufacturer: CRC
      ProductGroup: Book
      Binding: Hardcover

      Quality ControlQuality Control | Management & Leadership | Business & Investing | Subjects | Books
      Total Quality ManagementTotal Quality Management | Management & Leadership | Business & Investing | Subjects | Books
      Industrial & TechnicalIndustrial & Technical | Chemistry | Science | Subjects | Books
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      Quality ControlQuality Control | Industrial, Manufacturing & Operational Systems | Engineering | Professional & Technical | Subjects | Books
      All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
      ASIN: 1574443216

      Book Description

      A versatile manual that can be used to stimulate product innovation as well as for benchmarking analysis and engineering design, this book goes beyond theory and information about advanced QFD. It provides relevant ideas, methods, and techniques that the reader can apply to their job for both short- and long-term results. Real implementation case studies and numerous examples illustrate the concepts, including the Qualitometro method for designing and measuring quality in the service sector.

      Customer Reviews:

      4 out of 5 stars Higher density than usual QFD texts.......2007-08-29

      This is not a typical self-help text on the QFD. The work has obviously made extensive use of the author's published papers, resulting in conceptually dense material worthy of a graduate-level class in the subject. This text could be used in undergraduate work with the caveat that external resource examples would need to be appended to this text. Also note that the language used in this text is not conversational English--it is instead more attuned to scholarly discourse than the language of the common man.

      The first two short chapters deal with the subject of product/service quality and a survey of design process techniques. The term "quality" here might be better defined as product/service value or utility. This beginning material is actually quite thought-provoking and it is recommended that the reader take notes and investigate some of the chapter references.

      Chapter 3 introduces the study of QFD itself--I would recommend another text for self-study beginners such as Cohen's text.

      Chapter 4 discusses the house of quality (HOQ) construction; again, this material is not for beginners but rather a review for practioners. The Kano material begins to open up the readers imagination to the scope of QFD methods.

      Chapter 5 review AHP from a intuitive-mathematical perspective. This chapter also introduces QFD weighting methods (i.e., assigning values to the "Hows" of the house of quality). This material was, to me, extremely valuable as a QFD practioner.

      Chapters 6-8 discusses Multi-Objective Decision Analysis (MODA) techniques, which are powerfully synergistic methods with QFD. Much discussion of rating scales is provided here, but in my humble opinion, does not compare to other texts on MODA, but nevertheless provide important thought and discourse on subject areas that are usually glossed over in QFD practice.

      Chapter 9 discusses the use of for-purpose tools from a high level perspective (i.e., no tool specifics are found here). This chapter also introduces an example HOQ for an engineering class.

      Chapter 10 introduces a design of a Programmable Logic Controller as an example for the QFD process.

      Chapter 11 discusses service QFD - a subject that finds a great deal of use in common practice. A conceptual model of service quality is presented (the PZB model). This chapter seems to tie in with topics presented in Chapter 1. I recommend some knowledge of Taguchi design methods here.

      The final chapter presents discusses the use of QFD in industrial training courses. This material could find itself in a text on business management. However, a good example of service QFD using Kano and AHP methods is found here.

      Overall, I would not rate this text as a page-turner, but on the whole the subjects I found in this book were not duplicated in other QFD texts. Recommended for serious QFD practitioners.
      Advanced Qfd Applications
      Average customer rating: Not rated
        Advanced Qfd Applications
        M. Xie , T. N. Goh , and K. C. Tan
        Manufacturer: ASQ Quality Press
        ProductGroup: Book
        Binding: Hardcover

        GeneralGeneral | Business & Investing | Subjects | Books
        Quality ControlQuality Control | Management & Leadership | Business & Investing | Subjects | Books
        ASIN: 087389586X
        Quality Function Deployment Research Report: Advanced QFD Application Articles
        Average customer rating: Not rated
          Quality Function Deployment Research Report: Advanced QFD Application Articles

          Manufacturer: Goal Q P C Inc
          ProductGroup: Book
          Binding: Paperback

          GeneralGeneral | Business & Investing | Subjects | Books
          Quality ControlQuality Control | Management & Leadership | Business & Investing | Subjects | Books
          ASIN: 1879364239

          Interactive Corporation, The: Using Interactive Media and Intranets to Enhance Business Performance
          Average customer rating: 4 out of 5 stars
          • Using technology to drive improvements in the bottom line
          • Fairly Obvious Conclusions With Interesting ROIs
          • Good book for anyone in business today.
          • Good book for anyone in business today.
          Interactive Corporation, The: Using Interactive Media and Intranets to Enhance Business Performance
          Roger Fetterman
          Manufacturer: Random House Reference
          ProductGroup: Book
          Binding: Hardcover

          Strategy & CompetitionStrategy & Competition | Management & Leadership | Business & Investing | Subjects | Books
          ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
          Systems & PlanningSystems & Planning | Management & Leadership | Business & Investing | Subjects | Books
          GeneralGeneral | Business & Investing | Subjects | Books
          Intranets & ExtranetsIntranets & Extranets | Networking | Computers & Internet | Subjects | Books
          ASIN: 0375400923
          Release Date: 1997-08-12

          Amazon.com

          Despite the new and (some would say) as-yet unproven commercial nature of "networked interactive media," major firms ranging from McDonnell-Douglas and Boeing Company to Kaiser Permanente and Price Waterhouse have been using the technology--such as modem-equipped notebook computers in the field, and intranets with day-to-day corporate data--to hone their competitive edge. The Interactive Corporation, by independent consultant Roger Fetterman, uses the experiences of these and other forward-thinking companies to place such technological tools and cyberbusiness savvy into a larger context for those who may glimpse the potential but lack the know-how or confidence to actively proceed.

          Book Description

          In The Interactive Corporation, author Roger Fetterman explains the new uses of interactive media through case studies of major corporations like Hewlett-Packard Company and Nortel (Northern Telecom).  Demonstrating the successes of networked interactive media in business processes, Fetterman dissolves the hype and ambiguity often associated with  new media and answers the important question "What does interactive media mean to me and my business in the new globally competitive marketplace?"

          The Interactive Corporation is organized for you to have quick access to the case-study success stories in such business areas as manufacturing and distribution.  Leading corporations such as Apple Computer, AlliedSignal, Booz-Allen & Hamilton, Kaiser Permanente, and the The Boeing Company are profiled as they undergo the metamorphosis into truly interactive corporations.

          Customer Reviews:

          5 out of 5 stars Using technology to drive improvements in the bottom line.......2000-07-27

          With this book, Mr. Fetterman has provided an excellent resource for companies looking to leverage technology to improve the bottom line. In my own efforts as an IT manager for a Fortune 50 company, I was looking for a resource that would help justify new technology projects, especially in the use of training. What I found in this book was a new approach that explains how to turn technology projects "inside out" to focus on the business results, and use technology as a supporting tool. Certainly this sounds like common sense, but I've seen many technology projects, especially in the world of multimedia, that don't "get it."

          The book explains how "learning by doing" approaches can be much more successful and provide measurable results and high positive ROI over traditional or web-based training. The book provides several excellent examples of business projects that have made good use of multimedia tools. Mr. Fetterman clearly explains the ROI for these efforts.

          I beleive that anyone in a position to effect employee productivity and/or justify expenditures on technology projects would benefit form this book. The case studies Mr. Fetterman provides use real-world projects and results that are re-usable in any environment.

          2 out of 5 stars Fairly Obvious Conclusions With Interesting ROIs.......1999-01-14

          This book is definitely not for Webmasters or anyone familiar with interactive media development except so far as it can serve as an introduction to suit-talk (how to persuade your boss to go all the way).

          The first two chapters were interesting but in both case studies the task at hand was fairly obvious and didn't present any real breakthroughs in networking the work environment.

          Sorry for the poor review. I was expecting more.

          5 out of 5 stars Good book for anyone in business today........1997-09-26

          Mr. Fetterman has identified a topic - The Interactive Corporation -- that is of paramount importance to all businesses today. His approach of emphasizing the understanding of "business processes" rather than focusing on the available hardware and software, is one that every business person should seriously consider. (Quote from the book p.256) "Technology is never the beginning.......Begin by understanding where and when technology should be applied to enhance the outcomes of the process and to satisfy corporate goals and objectives." The book includes numerous examples that further illustrate Mr. Fetterman's points using very specific case studies. A good book for CEOs that don't want to wade through techno-babble, but are interested in how they can begin to think about applying the present and developing interactive computer technologies to their own business.

          5 out of 5 stars Good book for anyone in business today........1997-09-26

          Mr. Fetterman has identified a topic - The Interactive Corporation -- that is of paramount importance to all businesses today. His approach of emphasizing the understanding of "business processes" rather than focusing on the available hardware and software, is one that every business person should seriously consider. (Quote from the book p.256) "Technology is never the beginning.......Begin by understanding where and when technology should be applied to enhance the outcomes of the process and to satisfy corporate goals and objectives." The book includes numerous examples that further illustrate Mr. Fetterman's points using very specific case studies. A good book for CEOs that don't want to wade through techno-babble, but are interested in how they can begin to think about applying the present and developing interactive computer technologies to their own business.

          American Capitalism, 1945-2000: Continuity and Change from Mass Production to the Information Society (American Ways Series)
          Average customer rating: Not rated
            American Capitalism, 1945-2000: Continuity and Change from Mass Production to the Information Society (American Ways Series)
            Wyatt Wells
            Manufacturer: Ivan R. Dee, Publisher
            ProductGroup: Book
            Binding: Hardcover

            Policy & Current EventsPolicy & Current Events | Popular Economics | Business & Investing | Subjects | Books
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            Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
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            1945 - Present1945 - Present | 20th Century | United States | Americas | History | Subjects | Books
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            3. American Business, 1920-2000: How It Worked (The American History Series) American Business, 1920-2000: How It Worked (The American History Series)
            4. Industrializing America: The Nineteenth Century (The American Moment) Industrializing America: The Nineteenth Century (The American Moment)
            5. Institutions, Institutional Change and Economic Performance (Political Economy of Institutions and Decisions) Institutions, Institutional Change and Economic Performance (Political Economy of Institutions and Decisions)

            ASIN: 1566635373

            Book Description

            A compact and incisive history of the American economy since 1945, concentrating on the development of economic policy, economic structure, and ideas about both, and explaining the complex interaction of these factors over the past half-century. Concise, swiftly paced...not only stimulating and enlightening, but also reassuring. --William E. Leuchtenburg
            Continuity and Change in Contemporary Capitalism (Cambridge Studies in Comparative Politics)
            Average customer rating: Not rated
              Continuity and Change in Contemporary Capitalism (Cambridge Studies in Comparative Politics)

              Manufacturer: Cambridge University Press
              ProductGroup: Book
              Binding: Paperback

              HistoryHistory | Subjects | Books | Africa | Americas | Ancient | Arctic & Antarctica | Asia | Audiobooks | Australia & Oceania | Europe | Gay & Lesbian | Historical Study | Large Print | Middle East | Military | Military Science | Russia | United States | World
              Policy & Current EventsPolicy & Current Events | Popular Economics | Business & Investing | Subjects | Books
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              Capitalist democracies have always displayed considerable diversity in their key political and economic institutions, such as the organization of economic interest groups and private enterprises, the public sector and the welfare state, as well as political parties and social movements. This book asks whether the challenges of new technologies, citizens' preferences, and growing political and economic interdependence in the 1980s and 1990s force all polities to adopt similar institutional reforms. The authors argue that established arrangements have become difficult to sustain, but that countries choose unique trajectories of reform, not a common approach. The diversity among capitalist democracies persists in a new fashion.
              Continuity and Change in Contemporary Capitalism
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                Continuity and Change in Contemporary Capitalism

                Manufacturer: Cambridge Univ. Press
                ProductGroup: Book
                Binding: Paperback
                ASIN: B000I9NP9G

                Protestantism And The Rise Of Capitalism
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                  Protestantism And The Rise Of Capitalism
                  Max Weber
                  Manufacturer: Kessinger Publishing
                  ProductGroup: Book
                  Binding: Paperback

                  Economic HistoryEconomic History | Economics | Business & Investing | Subjects | Books
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                  ASIN: 1419143301

                  Book Description

                  "Remember, that credit is money. If a man lets his money lie in my hands after it is due, he gives me interest, or so much as I can make of it during that time. This amounts to a considerable sum where a man has good and large credit, and makes good use of it.

                  Download Description

                  Remember, that credit is money. If a man lets his money lie in my hands after it is due, he gives me interest, or so much as I can make of it during that time. This amounts to a considerable sum where a man has good and large credit, and makes good use of it.

                  Mind to Mind Marketing: Communicate With your Customers and Create a 'Segment of One'
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                    Mind to Mind Marketing: Communicate With your Customers and Create a 'Segment of One'
                    Harry Alder
                    Manufacturer: Kogan Page Business Books
                    ProductGroup: Book
                    Binding: Paperback

                    GeneralGeneral | Business & Investing | Subjects | Books
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                    GeneralGeneral | Marketing | Marketing & Sales | Business & Investing | Subjects | Books
                    ASIN: 0749433663

                    Book Description

                    The concept of `Mind to Mind Marketing` is all about forging a relationship between a company and its individual customers. At the core of `one to one` marketing is the gathering of customer information through market research, enabling a business to target its products at a specific customer: a mind to mind relatinship. Techniques used draw on `mind modeling` and neuro-linguistic programming.

                    The Employment Relationship: Examining Psychological and Contextual Perspectives
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                      The Employment Relationship: Examining Psychological and Contextual Perspectives

                      Manufacturer: Oxford University Press, USA
                      ProductGroup: Book
                      Binding: Paperback

                      WorkplaceWorkplace | Organizational Behavior | Business & Investing | Subjects | Books
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                      ASIN: 0199286833

                      Book Description

                      During the last fifteen years, researchers have shown increasing interest in the exchange relationship between the employee and employer. Until now, the literatures examining the employment relationships have tended to operate either from the employer or the employee perspectives and have typically approached the topic from a single discipline be it psychology, sociology, human resource management, organizational behavior, industrial relations, law or economics. Failure to consider multiple perspectives has created a fragmented understanding of the employment relationship. This volume incorporates social exchange, economics, industrial relations, legal, and justice theory perspectives. In addition, chapters have been written by authors that reflect the full international body of research on the employment relationship and provide information about legislation, governance, and cultural differences across nations. The conceptual and empirical foundations for understanding the employment relationship from these different theoretical perspectives facilitates the establishment of the convergent and discriminant validity of the psychological contract and the investments-contributions models of the employment relationship in relation to related exchange constructs such as perceived organizational support and leader-member exchange. The interdisciplinary and international nature of the employment relationship literature reviewed and integrated in this volume provides a richness that is rarely available in studies of the workplace, and many new and provocative ideas are presented in this volume. Bringing these perspectives together provides greater comprehensiveness, clarity, synthesis and understanding of the employment relationship. This volume is designed to promote the thinking of scholars in the employment relationship area. It will also have relevance to practitioners primarily through the implications of this multi-disciplinary perspective. The volume offers implications of a holistic, multi-disciplinary, international, conceptualization of the employment relationship for theory development, empirical research and measurement, and policy.
                      The Employment Relationship : Examining Psychological and Contextual Perspectives
                      Average customer rating: Not rated
                        The Employment Relationship : Examining Psychological and Contextual Perspectives
                        Lynn M. Shore
                        Manufacturer: Oxford University Press, USA
                        ProductGroup: Book
                        Binding: Paperback
                        ASIN: B000OLESUS

                        Defending the Digital Frontier: Practical Security for Management, 2nd Edition
                        Average customer rating: 4 out of 5 stars
                        • A Good Starting Point for CEOs
                        Defending the Digital Frontier: Practical Security for Management, 2nd Edition
                        Ernst & Young LLP , Jan Babiak , John Butters , and Mark W. Doll
                        Manufacturer: Wiley
                        ProductGroup: Book
                        Binding: Hardcover

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                        1. Defending the Digital Frontier: A Security Agenda Defending the Digital Frontier: A Security Agenda

                        ASIN: 0471680877

                        Book Description

                        Enhance the digital security knowledge-base within any organization
                        In today's competitive business environment, information and information technology have become crucial for a company's success. Ensuring the confidentiality of such information-financial, trade secrets, and the like-has become key. Defending the Digital Frontier, Second Edition describes where organizations are vulnerable and identifies protective measures that rely on people and process as much as technology. This book is a practical guide aimed at business leaders and executives, explaining why digital security is not a technical function, but a risk management operation, and illustrates an approach for creating an enterprise-wide security culture based on business-led risk-management principles.
                        Ernst & Young is a global leader in professional services, providing tax, assurance, and transaction advice to thousands of individuals as well as domestic and global businesses. Ernst & Young provides independent security solutions for some of the world's most information-intensive organizations, including numerous Fortune 500 companies, and the federal government.

                        Customer Reviews:

                        4 out of 5 stars A Good Starting Point for CEOs.......2005-09-20

                        Are you a CEO who is not sure how much you need to know about information security? Are you a CIO that is trying to educate your CEO and others? How much knowledge is really necessary for these people? These answers can be found in Defending the Digital Frontier: Practical Security for Management, 2nd Edition by Jan Babiak, John Butters, and Mark W. Doll (2004, 253 Pages including appendices, John Wiley and Son, ISBN 0471680877) may be the book for you. Well written and easy to read, this book lays out an information security atlas to guide management in understanding that the overall responsibility for information security lies with them. The authors do, however, leave out an integral component of information security which management also needs to know and understand.

                        The book is set out in tone and content to reflect the limited time a CEO may have. It tells what needs to be known and understood, in clear and concise language. Updated from the first edition to include recent results from the 2004 Global Information Security Survey conducted by Ernst & Young (the authors are all E&Y employees), the authors start out by discussing the "security gap" that has grown as companies move forward. Sometimes this advancement has involved "bleeding edge" technologies that increase risk to the enterprise. With this understanding, the authors clearly lay out the importance of IS security as part of a larger ecosystem. It is here they lay it on the line: IS security may, at least in part, be implemented by technology professionals, but overall responsibility is part of corporate security, which falls on the shoulders of the CEO.

                        The authors are successful in discussing security characteristics, risks, the security frontier, creating a security culture, and creating a roadmap for success. They even do a very good job discussing cyber-insurance and the futility of buying it if an adequate risk assessment has not been carried out. But to this reader, the biggest failing of this book is the very scant attention paid to social engineering. In fact, the only real mention of it is a definition entry in the glossary. Given that this threat is one of the hardest to defend against and the fact that it needs to be addressed in any and all security discussions, the authors fail in delivering this key concept.

                        Who Should Read This Book?

                        This book should be read by CEOs, company presidents and company owners. It provides a clear and concise, if not fully comprehensive, frame of reference and knowledge base for the intended audience.

                        The Scorecard

                        Birdie on a Short Par 5 Playing Downwind, but reachable without a wind.

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                        1. 1999 Harris South Carolina Manufacturers Directory (Serial)
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                        4. 2002 International Petroleum Encyclopedia
                        5. 2002 Virginia Industrial Directory (Virginia Industrial Directory 2002)
                        6. 2003 Harris Directory of Kansas Businesses
                        7. 2003 Harris Directory of Rhode Island Businesses
                        8. 2003 New Jersey Manufactures Register (New Jersey Manufacturers Register)
                        9. 2003 Virginia Manufacturers Directory (Virginia Manufacturer's Directory)
                        10. 2004 Illinois Manufacturers Directory

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