Illustrated Guide To The State Of Health Of Trees Recognition And Interpretation Of Symptoms And Damage

Book Description

Here's new coverage of the three major theories for partnering families and communities with schools and how to put them into practice for children from birth to age eight. The authors fully discuss Bronfenbrenner's bioecological theory, the contextualist theory, and the family systems theory. Early childhood education students will discover the connection between these important theories and family support programs, parental involvement in early education, national guidelines, and other strategies for forming partnerships. This higher level, more theoretical text builds on students' prior knowledge of early childhood education practices.

Working together for children and families: A community's guide to Making the Most of Out-of-School Time : MOST

Average customer rating:

Working together for children and families: A community's guide to Making the Most of Out-of-School Time : MOST
Brooke Harvey
Manufacturer: National Institute on Out-of-School Time
ProductGroup: Book
Binding: Unknown Binding
ASIN: B0006RUAN4

Book Description

Strategy & Business Planning of Privately Held Companies is, in the words of one executive reader "designed to be a kind of quick reference source of distilled wisdom for businesses. The style is user friendly; lots of charts, checklists, anecdotal illustrations and diagrams. Perhaps the best praise I can give it is that I wish I had it while I did my own MBA."

The first 25% of the book presents an integrated conceptual framework. The book explains an eight step planning process and introduces the five basic corporate Positions: Get Out, Turnaround, Tune Up, Status Quo and Go For Gold. The reader is able to identify his or her company's Position and select feasible strategic options. The book equips the reader to use six Paradigms: the Accountant's, Microeconomic, Marketing, Operations, Organizational Behavior and Managerial Preferences Paradigms. There are many examples of the five Principles: Focus, Ethics, Excellence, Frugality and Urgency.

The middle two-thirds of the book emphasizes the practical aspects of examining, assessing and documenting corporate perfomance, strategic decisions and implementation plans. There are over two hundred tables, diagrams, examples, worksheet and checklists to help shareholders and executives plan and achieve superior financial and competitive performance. The book concludes with detailed instructions on writing strategic, business and financing plans.

Download Description

Strategy

Average customer rating:

Polaroid's instant response: the company, now privately held after its acquisition last summer, details its growth strategy and focuses on core business--instant ... Profile): An article from: Photo Marketing
Bonnie Gretzner
Manufacturer: Photo Marketing Association International
ProductGroup: Book
Binding: Digital

General | Photography | Arts & Photography | Subjects | Books

General | Business & Investing | Subjects | Books

Book Description

This digital document is an article from Photo Marketing, published by Photo Marketing Association International on February 1, 2003. The length of the article is 1105 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Polaroid's instant response: the company, now privately held after its acquisition last summer, details its growth strategy and focuses on core business--instant film. (Feature).(Company Profile)
Author: Bonnie Gretzner
Publication: Photo Marketing (Magazine/Journal)
Date: February 1, 2003
Publisher: Photo Marketing Association International
Volume: 78 Issue: 2 Page: 18(2)

Article Type: Company Profile

Distributed by Thomson Gale

Book Description

Study faster, learn more -- with the next-generation power tool for everyone studying statistics!

Features student-tested Flash Summaries for every major topic -- plus dozens of Flash Tests designed to help you master core concepts fast!
Includes exclusive, time-saving Correlation Charts linked to the field's leading textbooks!
Includes free access to the Flash Review Online Study Center, with even more practice help, tutorials, and test taking tips!

With Flash Review on your side, studying statistics is a snap! Designed by veteran educators, tested by real students for clarity and brevity, Flash Review for Introduction to Statistics uses crisp, to-the-point language and easy-to-remember summaries to lead you through every key concept and definition -- and help you get primed for your exams, fast! Every step of the learning process has been addressed to make learning easier -- and help you make the most of every minute you spend studying! Targeted sample problems help you focus on the areas where you need work. Time-saving Correlation Charts linked to the field's leading textbooks help you find deeper coverage instantly. Addison Wesley's exclusive Flash Review Online Study Center delivers even more interactive problems, study tips, and test taking help -- the most robust online component available with any study guides! For everyone interested in statistics, including college students, high school advanced placement students, and others preparing for examinations in the subject.

Flash Review: Introduction to Statistics

Average customer rating:

Flash Review: Introduction to Statistics
Sawyer
Manufacturer: Addison Wesley
ProductGroup: Book
Binding: Paperback
ASIN: B000OOGPYC

Book Description

* Quality as a tool for success
*Covers a diverse range of quality issues and theories in the context of heritage attractions
* Well-respected international contributor team of academics and practitioners

Heritage Tourism is the fastest growing component of the tourism market. Tourists have more choices than ever and their past experiences and future expectations make them even more discerning customers. A focus on quality can assist with customer satisfaction and business excellence.

This new book on Quality issues brings together a range of specialists who lead us from the evolution of quality to our current position on the quality roadmap. It provides a toolkit to assist on the continuous quality improvement journey and presents a vision of what lies ahead in this new millennium.

'Quality Issues in Heritage Visitor Attractions' will prove an invaluable guide for students and practitioners in the field s of Heritage, Visitor Attractions and Tourism in general.

Divided into six sections this text presents a different 'flavour' of quality by looking at aspects such as critical success factors for heritage organizations, methods of quality improvement, developing the concept and offering, quality tools for managers, managing the quality workforce and the future.

- Well-respected international contributor team of academics and practitioners.
- Covers a diverse range of quality issues and theories in the context of the heritage attractions
- Quality as a tool for success

Quality Issues in Heritage Visitor Attractions Tutor Resource Pack

Average customer rating:

Quality Issues in Heritage Visitor Attractions Tutor Resource Pack
Siobhan Drummond , and Ian Yeoman
Manufacturer: Butterworth-Heinemann
ProductGroup: Book
Binding: Hardcover

Hospitality, Travel & Tourism | Industries & Professions | Business & Investing | Subjects | Books

Total Quality Management | Management & Leadership | Business & Investing | Subjects | Books

Advertising | Marketing & Sales | Business & Investing | Subjects | Books

General | Sports | Subjects | Books
ASIN: 0750650311

Book Description

This volume analyzes the rebuilding of central and east European economies after the collapse of Communism in 1989. It examines institutional change in five of the most important areas of economic life in the region: international and regional economic reintegration; industrial restructuring and military conversion; the representation of economic interests; fiscal and budgetary reform; and social welfare reform.

Legacies of Change: Transformations of Postcommunist European Economies. (book reviews): An article from: Journal of Economic Issues

Average customer rating:

Legacies of Change: Transformations of Postcommunist European Economies. (book reviews): An article from: Journal of Economic Issues
Jerry L. Petr
Manufacturer: Association for Evolutionary Economics
ProductGroup: Book
Binding: Digital
ASIN: B00097UH0M
Release Date: 2005-07-28

Book Description

This digital document is an article from Journal of Economic Issues, published by Association for Evolutionary Economics on December 1, 1997. The length of the article is 2505 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Legacies of Change: Transformations of Postcommunist European Economies. (book reviews)
Author: Jerry L. Petr
Publication: Journal of Economic Issues (Refereed)
Date: December 1, 1997
Publisher: Association for Evolutionary Economics
Volume: v31 Issue: n4 Page: p1079(6)

Article Type: Book Review

Distributed by Thomson Gale

Legacies of Change : Transformations of Postcommunist European Economies (Sociology and Economics)

Average customer rating:

Legacies of Change : Transformations of Postcommunist European Economies (Sociology and Economics)
Campbell
Manufacturer: Aldine Transaction
ProductGroup: Book
Binding: Paperback
ASIN: B000OP3V5M

Book Description

The investment and securities industry is rebounding from the dismal markets of the early 2000s. Improved corporate profits, low interest rates and efforts to improve corporate governance have led the way, despite recent scandals in the mutual funds industry. Meanwhile, the investment industry is increasingly a global business. This is partly due to the needs of multinational corporations to list their stocks or issue debt in more than one nation. For example, ADRs (American Depository Receipts) are increasingly popular instruments. Cross-border investments and acquisitions continue at a rapid pace. Discount brokerages are enjoying improved levels of trading, while investment banks are developing new ways to create lucrative fees. This carefully-researched book (which includes a database of leading companies on CD-ROM) is a complete investments, securities and asset management market research and business intelligence tool-- everything you need to know about the business of investments, including: 1)Investment banking, 2)Stock brokers, 3 )Discount brokers, 4)Online brokers, 5)Significant trends in financial information technologies, 6)Asset management, 7)Stock ownership by individuals and households, 8)401(k)s and pension plans, 9)Mutual funds, 10)ETFs (Exchange traded funds), 11)ECNs (Electronic Communication Networks), 12 ) Developments at the NYSE and other exchanges. The book includes a complete chapter of vital industry statistics, an industry glossary, a complete list of industry contacts such as industry associations and government agencies, and our in-depth profiles of more than 300 leading firms in the investment and asset management business. A CD-ROM database of these firms is included with the book.

Book Description

The number of people turning to the Interne for vacation and travel planning has increased more than 300 percent over the past four years and that explosive growth continues today. Consumer spending in the online travel industry is expected to climb to $30 billion by 2001! That's why tourism businesses have flocked to the Internet in record numbers. But as many soon find out, it's not enough to just put up a web site. You must know how to attract tourists to your web site and more importantly how to convert your web site visitors to paying customers. In Internet marketing for your tourism business, recognized Internet marketing expert and professional speaker Susan Sweeney offers many proven techniques for doing both.

This combination book/web site is full of practical tips, tools, techniques, resources, and step-by-step strategies to help tourism operators increase their bookings. It will help you increase your web site traffic and then convert curious visitors into paying customers. Each chapter is laid out as a stand-alone entity, so you can begin implementing your online tourism promotion strategy immediately! Country inns, bed and breakfasts, hotels, motels, theme parks, adventure tours, campgrounds, tour operators, outdoor adventures, fishing camps, and guides and outfitters will all find this book invaluable in developing their online strategies. Whether you already have a web site or you're just starting out, you stand to dramatically increase profits through the proven techniques shared in this book.

Customer Reviews:

Great Read.......2005-02-10

This is an excellent book for hotel and travel managers as it contains tons of useful information and practical advice. Wheather you have an inhouse webmaster or are outsourcing the task (like I do), it will help you market better on the internet. I read it along with Heads In Beds-Hospitality and Tourism Marketing, and have improved my marketing activities ever since. Now I'm annoying my colleagues by telling them to read both. But those who did were grateful. A must read.

well worth every cent I paid.......2004-07-11

Our family is opening a modest Inn in Bangkok, Thailand later this year, so I decided to purchase this book after reading all the rave reviews. I started browsing through this book today and boy am I impressed! The title of this book seemed rather generic at first, but it more or less covered everything I wanted to know about how to market for my inn on the WWW.

Topics that were of most interest to me included: increasing hits for your site on popular search engines, tips for creating great websites, how to issue press releases and how to get listed on pertinent directories.

The author obviously put in ALOT of research before putting pen to paper to write this book. The recommended websites alone (at the end of each chapter) are well worth the money spent. My only complaint is that many of the recommended links are outdated or broken - but this is by no means the fault of the author... A must buy!

A Classic for all Travel Related Businesses.......2004-03-31

I am in the process of starting my own specialized tour business and brought this book out of hibernation for review. I had purchased it a couple years ago and it has just been marking time.

The author has done a superb job of guiding someone through the minefield of travel marketing --- and her advice still holds up to date.

I'm sure someone can find fault with not being 'up to date' since 9/11, yet this is flawless strategy that one only needs to update by adding a Google Adwords program, and possibly some eBay listings.

Reminds me of buying a mint 5 year old Porsche, which still offers all the amenities, yet one could upgrade the sound system if you wanted.

If you are going into the travel business, or almost any business for that matter, this is a classic that you can use and adjust accordingly to fit your niche.

Well worth it.

One for the Bookshelf.......2002-02-13

Marketing on the Internet can lead you down a series of complicated and confusing paths. But, if you're in charge of marketing a destination or lodging, gain the upper hand by reading Susan Sweeney's "Internet Marketing for Your Tourism Business."

As soon as you begin thumbing through this 562-page resource, you¹ll want to begin highlighting important passages. Whatever you do, resist that temptation. Why? Because if you start highlighting the important stuff, the entire book will be yellow before you know it!

Sweeney discusses basic marketing principles, web site design, the importance of search engine placement, targeting tourism newsgroups and mailing lists, building web site traffic, using e-mail effectively, developing link strategies with complementary businesses, advertising on line, accepting online reservations, maximizing media relations, and determining if webcasting is right for your site.

I love the fact that Sweeney uses real world examples from the travel industry to illustrate her points throughout the book. You¹ll learn how the Expedias of this world made it to the top.

"Internet Marketing for Your Tourism Business" is packed with tips that any tourism professional can use to enhance his or her company's presence on the web. Even if you don't have time to read the book thoroughly, it's worth the cover price for the massive Appendix. It¹s got a great section defining web terms, as well as a comprehensive list of Internet marketing resources.

The Best Book On Tourism Internet Marketing.......2000-07-06

This book is incredible. I am a bed and breakfast operator and I wanted to have a serious online presence, but didn't know how. I searched was looking for an Internet marketing book and was astonished when I found this book which was written specifically for my industry. This book is fantastic and was just the tool that I needed to begin implementing my online marketing strategy. I would recommend this book to all Tourism operators who have an online presence, or are considering going online.

Average customer rating:

Internet for the Retail Travel Industry
Ed Maurer
Manufacturer: Cengage Delmar Learning
ProductGroup: Book
Binding: Paperback

General | Popular Economics | Business & Investing | Subjects | Books

General | Business & Investing | Subjects | Books

Hospitality, Travel & Tourism | Industries & Professions | Business & Investing | Subjects | Books

Web Marketing | Business & Culture | Computers & Internet | Subjects | Books

General | Computers & Internet | Subjects | Books

General | Travel | Subjects | Books

All Titles | Qualifying Textbooks - Fall 2007 | Stores | Books

Business & Investing | Qualifying Textbooks - Fall 2007 | Stores | Books

Computers & Internet | Qualifying Textbooks - Fall 2007 | Stores | Books

Travel | Qualifying Textbooks - Fall 2007 | Stores | Books
Similar Items:

ASIN: 0766840719

Book Description

Internet for the Retail Travel Industry is tailored for those in travel business who want to acquire Internet skills and optimize other tools of the trade, such as Computer Reservation and Global Distribution Systems. It offers time-saving browse and search methods, and shows how to access, use and integrate information from in-house client profiles to on-line travel information with search engines, mailing lists and client databases. To help readers understand current trends and meet business challenges, a history of on-line technology in retail travel is provided. Learn more about e-mail marketing techniques, how to evaluate the need for a travel agency web site, and more!

The Caterer and Hotelkeeper: Guide to the Internet (Caterer and Hotelkeeper Guide to...)

Average customer rating:

The Caterer and Hotelkeeper: Guide to the Internet (Caterer and Hotelkeeper Guide to...)
David Grant , and P K MCBRIDE
Manufacturer: Butterworth-Heinemann
ProductGroup: Book
Binding: Paperback

Communications | Skills | Business & Investing | Subjects | Books

Hospitality, Travel & Tourism | Industries & Professions | Business & Investing | Subjects | Books

Motivational | Management & Leadership | Business & Investing | Subjects | Books

Web Marketing | Business & Culture | Computers & Internet | Subjects | Books

General | Programming | Computers & Internet | Subjects | Books

Web Services | Web Development | Computers & Internet | Subjects | Books

General | Computers & Internet | Subjects | Books

General | Software | Computers & Internet | Subjects | Books

General | Cooking, Food & Wine | Subjects | Books

General | Reference | Subjects | Books

Investing | Business & Investing | Bargain Books | Stores | Books

All Amazon Upgrade | Amazon Upgrade | Stores | Books

Business & Investing | Amazon Upgrade | Stores | Books

Computers & Internet | Amazon Upgrade | Stores | Books

Cooking, Food & Wine | Amazon Upgrade | Stores | Books

Reference | Amazon Upgrade | Stores | Books

Travel | Amazon Upgrade | Stores | Books
ASIN: 0750648961

Book Description

'The Caterer and Hotelkeeper Guide to the Internet' is a hands-on guide to establishing your business on the Internet.

As the Internet becomes an essential part of everyday life, it is becoming more obvious that hoteliers today must make a mark with their own sites, or miss out. David Grant, co-author of this text, runs his own hotel and website constultancy in Cornwall. He set up a site to promote his hotel in 1997 and from his and other experiences estimates that it can add at least £10,000 a year to the average hotel's turnover - a considerable return on investment!

'The Caterer and Hotelkeeper Guide to the Internet' requires no in-depth or technical computer knowledge, and will guide you through all the basics about the Internet, looking at:

* getting your site constructed: doing it yourself, or via an agency
* what makes a good or bad site: essential design concepts
* how to get your site found
* how to take bookings online
* what it will cost you

what can the Internet do for your business? How to add more to your turnover!
creating your own site, or getting someone to do the work for you
what makes a successful site - essential design concepts

Average customer rating:

E-Commerce
Jeannine Langer
Manufacturer: VDM Verlag Dr. Mueller e.K.
ProductGroup: Book
Binding: Paperback

Hospitality, Travel & Tourism | Industries & Professions | Business & Investing | Subjects | Books

Service | Industries & Professions | Business & Investing | Subjects | Books

Web Marketing | Business & Culture | Computers & Internet | Subjects | Books
ASIN: 3836409577

Book Description

Technology is ubiquitous and hardly anything works without it. There have been many innovations but one of the most important inventions of our time was the Internet. There is no doubt that the Internet had the greatest impact on our lives. The Internet has changed the way we communicate with each other, look for information, entertain ourselves and the way we do business. The Internet has come a long way and still evolves constantly and as fast as no other medium since 1966. Meanwhile, travel and tourism has become one of the fastest growing sectors. The growth of air travel after World War II favoured mass transportation to every destination of the world. Air travel is considered to be more comfortable and of course faster. The main objective of this book is to investigate the influence of the Internet on the travel sector and to examine the role of travel agents in this context. A critical review of the relevant literature was carried out including a questionnaire that was handed out to 50 respondents. The Internet is already part of our society and life as well as business is hard to imagine without it although it is a very young invention. As there is very little academic research on the topic, this book provides an insight on how the Internet has affected the way travel is distributed and what impacts it might have on travel agents in particular.

Hotel management and marketing on the Internet: an analysis of sites and features. (includes related articles on hotel chains in cyberspace): An article ... Hotel & Restaurant Administration Quarterly

Average customer rating:

Hotel management and marketing on the Internet: an analysis of sites and features. (includes related articles on hotel chains in cyberspace): An article ... Hotel & Restaurant Administration Quarterly
Jamie Murphy , Edward J. Forrest , C. Edward Wotring , and Robert A. Brymer
Manufacturer: Cornell University
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

Management | Management & Leadership | Business & Investing | Subjects | Books

Web Marketing | Business & Culture | Computers & Internet | Subjects | Books

Book Description

This digital document is an article from Cornell Hotel & Restaurant Administration Quarterly, published by Cornell University on June 1, 1996. The length of the article is 8829 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: Some experts believe that the Internet as a commercial marketing tool is fast losing its edge, as the number of commercial sites in the World Wide Web decreased in 4th qtr. 1995. However, any company's success with Internet management and marketing depends on careful planning and long-term financial commitment to maintaining a web site. An exploratory content analysis of 36 hotel-related sites revealed that the Internet can be an effective management and marketing tool for hoteliers that can be used for internal management communications, reservation purposes and advertising.

Citation Details
Title: Hotel management and marketing on the Internet: an analysis of sites and features. (includes related articles on hotel chains in cyberspace)
Author: Jamie Murphy
Publication: Cornell Hotel & Restaurant Administration Quarterly (Refereed)
Date: June 1, 1996
Publisher: Cornell University
Volume: v37 Issue: n3 Page: p70(13)

Distributed by Thomson Gale

How boutique hotels can compete with giants.(Focus: HOSPITALITY AND CORPORATE OUTINGS) : An article from: Westchester County Business Journal

Average customer rating:

How boutique hotels can compete with giants.(Focus: HOSPITALITY AND CORPORATE OUTINGS) : An article from: Westchester County Business Journal
Neil Salerno
Manufacturer: Westfair Communications, Inc.
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

Management | Management & Leadership | Business & Investing | Subjects | Books

Pricing | Management & Leadership | Business & Investing | Subjects | Books

Web Marketing | Business & Culture | Computers & Internet | Subjects | Books

Book Description

This digital document is an article from Westchester County Business Journal, published by Westfair Communications, Inc. on April 25, 2005. The length of the article is 790 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: How boutique hotels can compete with giants.(Focus: HOSPITALITY AND CORPORATE OUTINGS)
Author: Neil Salerno
Publication: Westchester County Business Journal (Magazine/Journal)
Date: April 25, 2005
Publisher: Westfair Communications, Inc.
Volume: 44 Issue: 17 Page: 40(1)

Distributed by Thomson Gale

Average customer rating:

Internet Marketing in Hospitality
Barbara H. Cox , William Koelzer , and Barbara Cox
Manufacturer: Prentice Hall
ProductGroup: Book
Binding: Paperback

General | Business & Investing | Subjects | Books

Hospitality, Travel & Tourism | Industries & Professions | Business & Investing | Subjects | Books

Web Marketing | Business & Culture | Computers & Internet | Subjects | Books

General | Computers & Internet | Subjects | Books

All Titles | Qualifying Textbooks - Fall 2007 | Stores | Books

Business & Investing | Qualifying Textbooks - Fall 2007 | Stores | Books

Computers & Internet | Qualifying Textbooks - Fall 2007 | Stores | Books
ASIN: 0130984752

Book Description

Internet Marketing in Hospitality instructs and acts as a resource for effectively using the Internet as a marketing tool. This comprehensive resource provides principles for website and e-mail marketing, offers practical examples, and outlines techniques for helping visitors find and return to a website. The volume examines the hospitality industry including types of businesses and types of sites, as well as creating and building an Internet presence, portals, search engines, directories, and other places to be found, Internet advertising, promotion (on the net and off) and print/media advertising, and e-mail marketing. For individuals in the hospitality industry.

Optimizing feedback in hospitality.(Focus: hospitality)(Web sites in the hospitality sector): An article from: Westchester County Business Journal

Average customer rating:

Optimizing feedback in hospitality.(Focus: hospitality)(Web sites in the hospitality sector): An article from: Westchester County Business Journal
Jerry Tarasofsky
Manufacturer: Westfair Communications, Inc.
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

Web Marketing | Business & Culture | Computers & Internet | Subjects | Books

Book Description

This digital document is an article from Westchester County Business Journal, published by Westfair Communications, Inc. on September 1, 2003. The length of the article is 949 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Optimizing feedback in hospitality.(Focus: hospitality)(Web sites in the hospitality sector)
Author: Jerry Tarasofsky
Publication: Westchester County Business Journal (Magazine/Journal)
Date: September 1, 2003
Publisher: Westfair Communications, Inc.
Volume: 42 Issue: 35 Page: 14(1)

Distributed by Thomson Gale

Permission e-mail marketing as a means of targeted promotion: hospitality operators should be able to use e-mail marketing (by permission) to build relationships ... Hotel & Restaurant Administration Quarterly

Average customer rating:

Permission e-mail marketing as a means of targeted promotion: hospitality operators should be able to use e-mail marketing (by permission) to build relationships ... Hotel & Restaurant Administration Quarterly
Ana Marinova , Jamie Murphy , and Brian L. Massey
Manufacturer: Cornell University
ProductGroup: Book
Binding: Digital

Web Marketing | Business & Culture | Computers & Internet | Subjects | Books

General | Travel | Subjects | Books

Book Description

This digital document is an article from Cornell Hotel & Restaurant Administration Quarterly, published by Cornell University on February 1, 2002. The length of the article is 5173 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Permission e-mail marketing as a means of targeted promotion: hospitality operators should be able to use e-mail marketing (by permission) to build relationships with their existing customers. The question is how to make it work.(Brief Article)
Author: Ana Marinova
Publication: Cornell Hotel & Restaurant Administration Quarterly (Refereed)
Date: February 1, 2002
Publisher: Cornell University
Volume: 43 Issue: 1 Page: 61(9)

Article Type: Brief Article

Distributed by Thomson Gale

Successful Web Marketing for the Tourism and Leisu

Average customer rating:

Successful Web Marketing for the Tourism and Leisu
Susan Briggs
Manufacturer: Kogan Page
ProductGroup: Book
Binding: Paperback

General | Popular Economics | Business & Investing | Subjects | Books

General | Business & Investing | Subjects | Books

Hospitality, Travel & Tourism | Industries & Professions | Business & Investing | Subjects | Books

Industrial | Management & Leadership | Business & Investing | Subjects | Books

Management | Management & Leadership | Business & Investing | Subjects | Books

Web Marketing | Business & Culture | Computers & Internet | Subjects | Books

Destination Branding, Second Edition: Creating the unique destination proposition

ASIN: 0749435860

Book Description

A world wide audience is now only inches away. Even the smallest tourism business in the remotest area of the world can reach international consumers who are sitting just 10 inches away from their computer screens.

Book Description

The powerful, user-friendly electronic version of this dictionary--now available on CD-ROM--provides some 25,000 terms and references in both German and English.

This thorough reference source is indispensible for translators working in the realms of artificial intelligence, computing, data processing, physics, and online services, computer science and related disciplines.
The German Dictionary of Information Technology also features "hot translation" links, indexed cross-references for easy, rapid access, and an intuitive screen environment while covering the most up-to-date terminology in this cutting-edge subject area.

Books:

Books Index

Books Home

Recommended Books